black sunflower seeds for birds
Skip itA small market ($53K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Incredible14.8%search→purchase rate — share of searches ending in a sale
Review moat
Good579.19avg incumbent reviews — the moat a new listing must climb
Avg price
Good£12.83avg listing price — sweet spot $15–$100
Price range
Good£2.37–£29.97cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Competition
Bad71%top-5 click share — a locked-up shelf
Growth
Bad-13.6%90-day search growth — must beat 0% to launch
Market size
Bad£53K£53K/yr · 28K searches
According to Flapen's Amazon United Kingdom niche tracking, black sunflower seeds for birds is a £53K/yr Amazon United Kingdom market (28K searches/yr). The top 5 brands hold 88% of demand. Verdict: Skip it — 44/100.
Data updated Jul 25, 2026 · scored weekly · How we score niches
black sunflower seeds for birds market data
- Units sold / yr
- 5K–6K
- avg 250–500/product
- Revenue / yr
- £64K–£77K
- units × avg price
- Conversion rate
- 14.8%
- Avg BSR
- #195
- Page quality
- 0%
- Prime
- 50%
- Sponsored
- 75%
- Out of stock
- 0.0%
- Avg brand age
- 74 months
- Avg seller age
- 186 days
Competition & brand share
The top 5 products capture 71% of clicks — a locked-up shelf that new listings rarely crack.Brands
10 falling
Sellers
12
Top-5 brand share
88%
Top 20: 100%
Top-5 click share
71%
Top 20: 100%
Open market
8%
- Extra Select49%
- Hungry Wings13%
- Leagrams13%
- Garden Ting8%
- Weterton Feeds5%
- Happy Wings5%
- Open — no brand owns it (4 brands, 8%)
Demand
Weekly Amazon search volume, last 36 weeks — -13.6% search growth over the last 90 days.Top black sunflower seeds for birds search terms
- black sunflower seeds for birds18K/yr
- black sunflower seeds8K/yr
- black oil sunflower seeds3K/yr
Top black sunflower seeds for birds products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 16 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Extra Select Black Sunflower Seed Wild Bird Food 5 Litre Tub
Extra Select£5.724.4★1,667 rev
Extra Select Black Sunflower Seed Wild Bird Food 1 kg
Extra Select£2.374.6★1,484 rev
Leagrams Black Sunflower Seeds for Wild Birds (12.55kg) - Rich in Protein & Oil High-Energy Bird Food
Leagrams£17.884.6★236 rev
Premium Black Sunflower Seed Wild Bird Food 3L Tub
Garden Ting£4.304.6★814 rev
Hungry Wings Wild Bird Food 2.5L Refill Bag (Black Sunflower)
Hungry Wings£4.194.5★135 rev
Newest
by launch dateHungry Wings Wild Bird Food 2.5L Refill Bag (Black Sunflower)
Hungry Wings£4.19135 rev
Premium Wild Bird Food 5L Refill (5L Bag Black Sunflower)
Hungry Wings£6.19135 rev
Happy Wings NO GROW Black Oil Sunflower Bird Food for Wild Birds - Highly Nutritious Bird Feed - (1.8 Kg)
Happy Wings£10.02771 rev
Weterton Feeds Black Sunflower Seeds for Wild Birds 25 kg (2 × 12.5 kg) | High-Oil High-Energy High-Protein Premium Bird Feed for Blackbirds Sparrows Finches
Weterton Feeds£29.51149 rev
Weterton Feeds Black Sunflower Seeds for Wild Birds 12.5 kg | High-Oil High-Energy High-Protein Premium Bird Feed for Blackbirds Sparrows Finches
Weterton Feeds£18.02149 rev
Trending
90-day click momentumHungry Wings Wild Bird Food 2.5L Refill Bag (Black Sunflower)
Hungry Wings£4.194.5★
Extra Select Black Sunflower Seed Wild Bird Food 2 kg
Extra Select£4.524.6★
Black Sunflower Seeds for Birds 1kg (BWFO)
Buy Whole Foods Online£2.804.3★
Premium Black Sunflower Seed Wild Bird Food 3L Tub
Garden Ting£4.304.6★
Leagrams Black Sunflower Seeds for Wild Birds (12.55kg) - Rich in Protein & Oil High-Energy Bird Food
Leagrams£17.884.6★
What buyers say about black sunflower seeds for birds
What buyers praise and complain about, mined from review topics.What buyers love
“The appearance is good”
“Wild birds love these in my garden”
“Best value”
“Item as advertised”
“Easily managed from packet”
“A good size bag”
“they have no complaints so I assume these must taste good”
“the seeds are fresher”
“Attracts rats indoors and outdoors”
“resealable meaning you can fill it up with the bags of sunflower seeds”
What buyers complain about
“Came in unbranded square tub not the usual Select quality”
“Not big enough”
“Tiny thin seeds with hardly anything inside”
“Contained a large amount of stalks and rubbish”
“both cases damaged goods”
“Expensive product”
“Bit of a rip off really hence one star - see picture”
“Waste of money”
“if there are too many many shell casings on the soil the oil smell from them will attract rats”
Common questions
- Is black sunflower seeds for birds profitable to sell on Amazon United Kingdom?
- The niche generates £53K/yr across 16 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -13.6%. Flapen's verdict: Skip it (44/100).
- How competitive is the black sunflower seeds for birds niche?
- 10 brands and 12 sellers compete. The top 5 products take 71% of clicks and top 5 brands hold 88% of demand.
- What do buyers complain about in black sunflower seeds for birds?
- Top complaints mined from reviews: Quality-Overall, Size-Overall, Thickness. The return rate is 0.0%.
- What does it cost to enter the black sunflower seeds for birds niche?
- Listings span £2.37–£29.97; the average listing price is £12.83 (sweet spot $15–$100). The average incumbent carries 579 reviews — the moat a new listing must climb.