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Black Laundry Basket

Maybe

Returns run at only 1.0% of orders. But demand is soft, at -27.9% this quarter, so Black Laundry Basket is a Maybe.

Flapen Score
54
54 / 100
Top 36% of 5,777 Home & Garden niches · +3 vs the category median of 51
Market size
£83K/yr151K searches / yr
90-day growth
-27.9%search demand this quarter
Competition
35%top-5 click share · 26 brands · 42 sellers

Flapen Score

Black Laundry Basket against its category

The dotted line is the Home & Garden average. Past it, Black Laundry Basket is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Black Laundry Basket market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Black Laundry Basket 151K times last year and spent an estimated £83K. The top 5 brands take 58% of clicks. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

3.6% of searches ended in a purchase last week.

Shoppers searched for this 151K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.6% of those searches ended in a purchase. Searches in the last 90 days moved -27.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £83K a year.

Searches, last 12 months
151K
Growth, 90 days vs prior 90
-27.9%
Conversion, latest week
3.6%
Market size, estimated
£83Ka year
Peak month
January1.6× the quietest month
Top search term
black laundry basket49K searches a year

02 · Price

A sale here is worth £15.43.

Listings sell for £15.43 on average, from £6.55 to £43.70. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At £15.43 that is £0 to £2K a year per listing.

Average price
£15.43inside the $15 to $100 sweet spot
Price range
£6.55–£43.70
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
1.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

78% of listings pay for placement with sponsored ads. 73% ship with Prime. On an average day, 18.8% of listings are out of stock. The average listing ranks #127 within Storage & Organisation. It carries 2,626 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
73%
Out of stock, average day
18.8%
Average rank
#127in Storage & Organisation
Average rating
4.37 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,626per listing
Listings tracked
41

04 · Newcomers

Amazon counts 2 of last year's 11 launches as successful.

11 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
11
Successful launches
2Amazon's first-year sales bar
Average brand age
32 months

Products

Top Black Laundry Basket products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 35% of clicks. An open shelf where new products get seen.

£0£2K£5K£7K£10K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

26 falling

Sellers

42

Top-5 brand share

58%

Top 20: 95%

Top-5 click share

35%

Top 20: 82%

Open market

38%

  • Lifewit26%
  • SONGMICS11%
  • URBNLIVING9%
  • efluky6%
  • HOMION5%
  • SOLEDI5%

Demand

Black Laundry Basket search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

Search terms

Top Black Laundry Basket search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • black laundry basket49K/yr
  • black washing basket35K/yr
  • black laundry basket with lid27K/yr
  • laundry basket black13K/yr
  • black laundry baskets5K/yr
  • black wash basket6K/yr
  • black laundry bin6K/yr
  • washing basket black4K/yr
  • black laundry hamper6K/yr

Reviews and returns

What reviews say buyers love and hate about Black Laundry Basket

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Strength22%−0.11

Flimsy

it was really flimsy

Not very sturdy

Size-Overall11%+0.64

Pretty large

A lot smaller than I thought

Why not make the poles a bit shorter

Quality-Overall9%+0.48

The basket was awful quality

Cheap

Awful quality

Assembly/Installation8%

Assembly difficult, quite expensive for the standard of quality

Poor put together

pain to put together

Durability7%−0.07

One of the sides snapped after a few days

I do get frustrated with it falling apart

disappointing considering how I have only had it a couple months

Love

Quality-Overall13%+0.48

The build quality is amazing

Very good quality laundry basket

Excellent Product

Strength12%−0.11

Surprisingly sturdy

The basket itself is sturdy

Sturdy with a solid lid

Value For Money12%+0.67

Good value

Really reasonable

Excellent value for money

Size-Overall9%+0.64

Love this - perfect fit & great price

The slim nature is perfect

Looks good fits in slim space

Washability9%+0.99

Good Wash Basket

I am very pleased with the wash bags they are brilliant

Good washing aid

Return

1.0% Return rate 61% Fixable by listing

Size-Overall42%▅▆█▇██

Pretty large

A lot smaller than I thought

Why not make the poles a bit shorter

Quality-Overall12%▇▆▆██▇

The basket was awful quality

Cheap

Awful quality

Strength10%█▆▅█▆▅

Flimsy

it was really flimsy

Not very sturdy

Color8%█▆▅▄▃▃
Material Quality5%▄█▄▆▆▅

FAQ

Common Black Laundry Basket questions

Answered from the same tracked data.