black kitchen roll holder
Skip itSoft demand (-21.6% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Conversion
Great10.4%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Review moat
Okay2,315.63avg incumbent reviews — the moat a new listing must climb
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Avg price
Bad£8.72avg listing price — sweet spot $15–$100
Price range
Bad£4.46–£17.55cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad£64K£64K/yr · 71K searches
Growth
Bad-21.6%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Kingdom niche tracking, black kitchen roll holder is a £64K/yr Amazon United Kingdom market (71K searches/yr). The top 5 brands hold 78% of demand. Verdict: Skip it — 42/100.
Data updated Jul 27, 2026 · scored weekly · How we score niches
black kitchen roll holder market data
- Units sold / yr
- 6K–8K
- avg 250–500/product
- Revenue / yr
- £52K–£70K
- units × avg price
- Conversion rate
- 10.4%
- Avg BSR
- #59
- Page quality
- 0%
- Prime
- 95%
- Sponsored
- 58%
- Out of stock
- 7.0%
- Avg brand age
- 35 months
- Avg seller age
- 200 days
Competition & brand share
The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.Brands
16 falling
Sellers
31
Top-5 brand share
78%
Top 20: 100%
Top-5 click share
65%
Top 20: 100%
Open market
20%
- OBODING42%
- niffgaff16%
- Minismus8%
- susswiff7%
- VEHHE5%
- Aouplry2%
Demand & seasonality
Weekly Amazon search volume, last 86 weeks — -21.6% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.4×
Top black kitchen roll holder search terms
- black kitchen roll holder44K/yr
- kitchen roll holder black20K/yr
- black paper towel holder3K/yr
- black kitchen towel holder4K/yr
Top black kitchen roll holder products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 19 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Kitchen Roll Holder Countertop OBODING Black Paper Towel Holder Stand for Kitchen and Bathroom Organization and Storage Paper Towel Holders for Standard and Large Size Rolls (Black)
OBODING£5.794.5★1,326 rev
Kitchen Roll Holder Free-Standing Paper Towel Holder Premium Stainless Steel Kitchen Rolls Organizer Classic Fashion Countertop Dispenser
niffgaff£5.584.4★3,316 rev
Paper Towel Holder Countertop OBODING Black Kitchen Paper Towel Holder Stand for Kitchen and Bathroom Organization Stainless Steel Paper Towel Holders for Standard and Large Rolls (Matte Black)
OBODING£5.934.3★3,146 rev
Kitchen Roll Holder Free Standing OBODING Paper Towel Holder Countertop Black Kitchen Towel Holders for Standard and Large Sized Rolls for Kitchen Countertop and Dining Table (Black)
OBODING£4.714.5★12,327 rev
Minismus Anti-Roll Arm Paper Holder - Sturdy No Drilling - Modern Kitchen Paper Stand for Standard Rolls (Black)
Minismus£8.234.2★800 rev
Newest
by launch date
VEHHE Kitchen Roll Holder Free Standing with Weighted Base One-Handed Tear Paper Stainless Steel Kitchen Paper Towel Holder with Ratchet System and EVA Non-Slip Pad for Bathroom and Galley Black
VEHHE£14.16628 rev
Minismus Anti-Roll Arm Paper Holder - Sturdy No Drilling - Modern Kitchen Paper Stand for Standard Rolls (Black)
Minismus£8.23800 rev
QWORK Paper Towel Holder Stainless Steel Black Roll Holder Kitchen Roll Holder with Weighted Base for Most Sizes Roll
QWORK£5.1122 rev
Salter Toronto Kitchen Roll Holder Freestanding Acacia Wood Black
Salter£10.55105 rev
Ibergrif Kitchen Roll Holder Under Cabinet Wall Mounted Paper Towel Holder
Ibergrif£4.464,105 rev
Trending
90-day click momentum
Kitchen Roll Holder Stainless Steel Paper Towel Holder with Anti-Roll Arm No Drilling Freestanding Kitchen Towel Holder for Standard Rolls Countertop Towel Holder for Kitchen Bathroom (Black)
Aouplry£5.814.8★
QWORK Paper Towel Holder Stainless Steel Black Roll Holder Kitchen Roll Holder with Weighted Base for Most Sizes Roll
QWORK£5.114.5★
Premier Housewares Black Kitchen Roll Holder Free Standing | Stylish Paper Towel Holder for Kitchen Roll | Non-Slip Tissue Holder Stand with Stainless Steel Base
Premier£7.554.1★
VEHHE Kitchen Roll Holder Free Standing with Weighted Base One-Handed Tear Paper Stainless Steel Kitchen Paper Towel Holder with Ratchet System and EVA Non-Slip Pad for Bathroom and Galley Black
VEHHE£14.164.6★
kela kitchen roll holder black for thick rolls kitchen roll holder standing 33.5 cm high STELLA stainless steel
Kela£17.254.4★
What buyers say about black kitchen roll holder
What buyers praise and complain about, mined from review topics.What buyers love
“sturdy base”
“Good value”
“Good quality”
“was very easy to install”
“Easy to use”
“Exactly what I needed”
“quite aesthetic”
“Good self adhesive pad”
“easy to keep clean”
“Nice holder and does the job very well”
What buyers complain about
“Weak joint do not buy”
“Poor quality”
“Broke easy”
“Failure of sticky pad”
“so no way of using the product”
“Buy expensive”
“The whole assembly is loose as not welded”
“Its long and very hard”
“the gripe is the supporting bar tends to loosen over time”
“Heavy and fell off into two pieces”
Top return reasons
Common questions
- Is black kitchen roll holder profitable to sell on Amazon United Kingdom?
- The niche generates £64K/yr across 19 tracked products. 90-day search growth is -21.6%. Flapen's verdict: Skip it (42/100).
- How competitive is the black kitchen roll holder niche?
- 16 brands and 31 sellers compete. The top 5 products take 65% of clicks and top 5 brands hold 78% of demand.
- What do buyers complain about in black kitchen roll holder?
- Top complaints mined from reviews: Strength, Quality-Overall, Durability. The return rate is 0.9%.
- When does demand for black kitchen roll holder peak?
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- What does it cost to enter the black kitchen roll holder niche?
- Listings span £4.46–£17.55; the average listing price is £8.72 (sweet spot $15–$100). The average incumbent carries 2,316 reviews — the moat a new listing must climb.