black curtains
Skip itBrand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.
Returns
Good2.1%return rate — above 5% kills the launch gate
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Avg price
Okay£10.73avg listing price — sweet spot $15–$100
Conversion
Bad2.0%search→purchase rate — share of searches ending in a sale
Growth
Bad-15.1%90-day search growth — must beat 0% to launch
Review moat
Bad22,773.5avg incumbent reviews — the moat a new listing must climb
Market size
Bad£51K£51K/yr · 241K searches
Price range
Bad£8.86–£15.86cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Bad89%top-5 click share — a locked-up shelf
Brand share
Bad97%top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, black curtains is a £51K/yr Amazon United Kingdom market (241K searches/yr). The top 5 brands hold 97% of demand. Demand peaks in Nov. Verdict: Skip it — 25/100.
Data updated Jul 28, 2026 · scored weekly · How we score niches
black curtains market data
- Units sold / yr
- 5K–6K
- avg 750–1,000/product
- Revenue / yr
- £54K–£64K
- units × avg price
- Conversion rate
- 2.0%
- Avg BSR
- #41
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 100%
- Out of stock
- 0.0%
- Avg brand age
- 44 months
- Avg seller age
- 210 days
Competition & brand share
The top 5 products capture 89% of clicks — a locked-up shelf that new listings rarely crack.Brands
6 falling
Sellers
8
Top-5 brand share
97%
Top 20: 100%
Top-5 click share
89%
Top 20: 100%
Open market
0%
- Deconovo72%
- PONY DANCE13%
- Simplebrand4%
- Yorkshire Bedding4%
- DWCN4%
- Runyéla3%
- Open — no brand owns it (0%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -15.1% search growth over the last 90 days.Peak months: Nov · busiest ÷ quietest = 1.8×
Top black curtains search terms
- black curtains173K/yr
- heat reflective curtains6K/yr
- black blackout curtains20K/yr
- black curtain15K/yr
- black curtains for bedroom5K/yr
- black curtains 66x726K/yr
- black curtain bedroom4K/yr
- black bedroom curtains4K/yr
- black living room curtain3K/yr
- black thermal curtains4K/yr
Top black curtains products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 8 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Deconovo Blackout Curtains Bedroom Super Soft Thermal Insulated Eyelet Blackout Curtains for Living Room 46 x 54 Inch Black 2 Panels
Deconovo£9.514.5★73,778 rev
PONY DANCE Black Blackout Thermal Curtains for Bedroom Blackout Eyelet 54 Drop Small Window Curtains for Room Darkening & Noise Reducing 2 Pieces W 46 by L 54-inch Black
PONY DANCE£8.904.5★51,001 rev
Deconovo Black Curtains Bedroom 52 x 84 Inch Thermal Insulated Energy Saving Eyelet Blackout Curtains for Living Room Black 1 PAIR
Deconovo£15.864.5★27,886 rev
Deconovo Eyelet Blackout Curtains Thermal Insulated Curtains for Kitchen Black 42 x 54 Inch 2 Panels
Deconovo£11.154.5★27,886 rev
Simplebrand Ava Black Short Blackout Eyelet Curtains for Bedroom 137 cm Long 2 Panels Set Solid Thermal Insulated Energy Saving Window Treatment Halloween Blackout Drapes W 140 cm x L 137 cm
Simplebrand£10.254.1★92 rev
Newest
by launch date
Runyéla Blackout Curtains for Bedroom Eyelet 46 x 54 Inch Drop Thermal Black Out Curtain for Living Room Kitchen 2 Panels Black
Runyéla£11.5236 rev
Simplebrand Ava Black Short Blackout Eyelet Curtains for Bedroom 137 cm Long 2 Panels Set Solid Thermal Insulated Energy Saving Window Treatment Halloween Blackout Drapes W 140 cm x L 137 cm
Simplebrand£10.2592 rev
DWCN Black Blackout Curtains with Tiebacks for Bedroom Thermal Insulated Solid Eyelet Curtains for Living Room 2 Panels 46 Wide x 54 Drop
DWCN£9.771,118 rev
Deconovo Eyelet Blackout Curtains Thermal Insulated Curtains for Kitchen Black 42 x 54 Inch 2 Panels
Deconovo£11.1527,886 rev
Yorkshire Bedding Pencil Pleat Blackout Curtains for Bedroom 46x54 Inch Black Curtains Thermal Insulated Privacy Protection Short Window Curtain 2 Panels with Tiebacks
Yorkshire Bedding£8.86391 rev
Trending
90-day click momentumRunyéla Blackout Curtains for Bedroom Eyelet 46 x 54 Inch Drop Thermal Black Out Curtain for Living Room Kitchen 2 Panels Black
Runyéla£11.524.6★
Simplebrand Ava Black Short Blackout Eyelet Curtains for Bedroom 137 cm Long 2 Panels Set Solid Thermal Insulated Energy Saving Window Treatment Halloween Blackout Drapes W 140 cm x L 137 cm
Simplebrand£10.254.1★
DWCN Black Blackout Curtains with Tiebacks for Bedroom Thermal Insulated Solid Eyelet Curtains for Living Room 2 Panels 46 Wide x 54 Drop
DWCN£9.774.4★
Yorkshire Bedding Pencil Pleat Blackout Curtains for Bedroom 46x54 Inch Black Curtains Thermal Insulated Privacy Protection Short Window Curtain 2 Panels with Tiebacks
Yorkshire Bedding£8.864.4★
Deconovo Blackout Curtains Bedroom Super Soft Thermal Insulated Eyelet Blackout Curtains for Living Room 46 x 54 Inch Black 2 Panels
Deconovo£9.514.5★
What buyers say about black curtains
What buyers praise and complain about, mined from review topics.What buyers love
“Great Value”
“Good quality”
“Exactly as says”
“Good fit”
“soft material”
“The black colour is deep and consistent throughout the fabric, giving the room a smart, finished look”
“Excellent black out bedroom feels warm now”
“The colour is a proper deep black too, which gives the room a clean, modern look”
“life saver in the heatwave”
“Lightweight and exactly as described”
What buyers complain about
“Black out curtains that let let though because of cheap materials really defeats the point”
“did not fit”
“Nice material just needs to be a little thicker”
“didn't expect much for the price was right”
“Deeply disappointed given the bold claims on the listing”
“They hang really weird and they smell”
“Very thin”
“Black out”
“they don't stretch out fully”
“personally would not recommend them for their quality”
Top return reasons
Common questions
- Is black curtains profitable to sell on Amazon United Kingdom?
- The niche generates £51K/yr across 8 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -15.1%. Flapen's verdict: Skip it (25/100).
- How competitive is the black curtains niche?
- 6 brands and 8 sellers compete. The top 5 products take 89% of clicks and top 5 brands hold 97% of demand.
- What do buyers complain about in black curtains?
- Top complaints mined from reviews: Material Quality, Size-Overall, Thickness. The return rate is 2.1%.
- When does demand for black curtains peak?
- Demand peaks in Nov; the busiest month runs 1.8× the quietest.
- What does it cost to enter the black curtains niche?
- Listings span £8.86–£15.86; the average listing price is £10.73 (sweet spot $15–$100). The average incumbent carries 22,774 reviews — the moat a new listing must climb.