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Black and Decker Hedge Trimmer

Fail

The top 5 brands take 100% of clicks, so Black and Decker Hedge Trimmer is a Fail.

Flapen Score
48
48 / 100
Ranks 3,444 of 5,777 Home & Garden niches · −3 vs the category median of 51
Market size
£29K/yr13K searches / yr
90-day growth
+315.4%search demand this quarter
Competition
81%top-5 click share · 2 brands · 49 sellers

Flapen Score

Black and Decker Hedge Trimmer against its category

The dotted line is the Home & Garden average. Past it, Black and Decker Hedge Trimmer is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Black and Decker Hedge Trimmer market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Black and Decker Hedge Trimmer 13K times last year and spent an estimated £29K. All 2 brands take every click. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 48 out of 100, a Fail.

01 · Demand

3.3% of searches ended in a purchase last week.

Shoppers searched for this 13K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.3% of those searches ended in a purchase. Searches in the last 90 days moved +315.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £29K a year.

Searches, last 12 months
13K
Growth, 90 days vs prior 90
+315.4%
Conversion, latest week
3.3%
Market size, estimated
£29Ka year
Peak month
August11.2× the quietest month
Top search term
black and decker hedge trimmer10K searches a year

02 · Price

A sale here is worth £65.16.

Listings sell for £65.16 on average, from £35.87 to £120.15. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At £65.16 that is £0 to £7K a year per listing.

Average price
£65.16inside the $15 to $100 sweet spot
Price range
£35.87–£120.15
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
£0–£7K
Returns
1.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

50% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #177 within Mowers & Outdoor Power Tools. It carries 949 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
83%
Out of stock, average day
0.0%
Average rank
#177in Mowers & Outdoor Power Tools
Average rating
4.39 starsAmazon United Kingdom average 4.36 stars
Average reviews
949per listing
Listings tracked
12

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
45 months

Products

Top Black and Decker Hedge Trimmer products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 81% of clicks. A locked shelf that new listings rarely crack.

£0£3K£6K£9K£11K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

2 falling

Sellers

49

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

81%

Top 20: 100%

Open market

0%

  • BLACK+DECKER92%
  • Bosch8%
  • Open — no brand owns it (0%)

Demand

Black and Decker Hedge Trimmer search demand

Weekly searches over the year, seasonality beneath. Pick a range.

700500Holiday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 11.2×

Reviews and returns

What reviews say buyers love and hate about Black and Decker Hedge Trimmer

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Durability18%−0.09

Blew up second time I used it

Used once and broke

It's only lasted 3 years

Weight Heavy12%+0.01

Slightly heavy

heavy in my hands

heavier

Instructions/User Manual/Troubleshooting10%−0.05

there are no instructions on how to get started using it

The instruction book is definitely not clear how to start up the hedge trimmer so had to phone up so complex not intuitive

the enclosed paperwork/instructions were very grubby

Functionality-Overall8%−0.04

It doesnt work

The motor feels underpowered

I ALREADY OWNED A BOCHE CORDLESS HEDGE CUTTER BUT SADLY IT STOPPED WORKING

Thickness6%−0.03

Its not that good at cutting through thicker branches compared to some of its other models

Love

Weight Light24%+1.84

This replacement is much lighter

This cutter is light weight

Lightweight and easy to use

Ease Of Use16%+1.40

Easy to use

is easy to handle

Handy and easy to use piece of kit

Value For Money14%+0.38

Excellent, good value for money, east to operate, good battery life

Worth every penny

Good for the price

Quality-Overall13%+0.34

Feels like a good quality trimmer

Build quality is good

Great product

Battery Life11%+0.59

the battery life is good for those small jobs

the fact it comes with battery a big advantage

So good cut good battery stands up well

Return

1.6% Return rate 6% Fixable by listing

Weight Heavy22%▁▁██▆▄

Slightly heavy

heavy in my hands

heavier

Functionality-Overall16%█▁▅▂▂▄

It doesnt work

The motor feels underpowered

I ALREADY OWNED A BOCHE CORDLESS HEDGE CUTTER BUT SADLY IT STOPPED WORKING

Defective Material/Parts11%▁▁▁█▆█
Product Condition10%▁▁▄▃▄█

obviously pre-used as the packaging was damaged

One thing Im very unhappy about is this definitely wasnt new it hadnt even been cleaned and this is the second time Bosch has done this to me,I bought a sander from them months ago on Amazon and it was filthy and well used

Strength6%▁▁▆█▃▃

its definitely not as strong or capable as the product description suggests

not strong enough for bigger jobs

FAQ

Common Black and Decker Hedge Trimmer questions

Answered from the same tracked data.