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Bistro Table

Bistro Table shows low returns (0.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

64
Worth a look
Market size 7Growth 89Conversion 11Competition 84Returns 98Price range 93Avg price 95Brand share 77Review moat 83Quality gap 53
This niche Category average

Is Bistro Table profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Bistro Table is a £26K/yr Amazon United Kingdom market (97K searches/yr). The top 5 brands hold 58% of demand. Demand peaks in Apr–May–Jun–Jul. Verdict: Worth a look — 64/100.

Bistro Table: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +94.8% over the last 90 days and 0.9% of searches end in a purchase.

£26K

revenue / yr

Units sold / yr750
Search volume / yr+94.8%97K
Conversion rate0.9%
Avg price£31.04

Who owns the niche?

The top 5 brands hold 58% of demand, so 42% of the market is open.

42%

open market share

Brands · sellers24 · 54
Top-5 product click share31%
Open market42%
Avg brand age42 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 59 products

Sponsored placement90%
New entrants (1y)14· 0 succeeded
Avg rating4.4★
Avg reviews339

Top Bistro Table products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (31% combined) — an open shelf where new products get seen.

£0£792£2K£2K£3K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

24 falling

Sellers

54

Top-5 brand share

58%

Top 20: 98%

Top-5 click share

31%

Top 20: 67%

Open market

35%

  • Outsunny21%
  • Crystals12%
  • CHRISTOW12%
  • PHI VILLA7%
  • Yaheetech7%
  • Warmiehomy7%

Bistro Table demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume97KCVR0.9%Products59Brands24Top 5 Brands58%OOS Rate10.8%Rating4.4★Reviews339Avg BSR#241
5K3KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 8.5×

Top Bistro Table search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • bistro table73K/yr
  • mosaic garden table17K/yr
  • mosaic table6K/yr

What reviews say buyers love and hate about Bistro Table

What buyers mention most, as a share of all reviews.

What buyers love

84% of reviews
Quality-Overall17%

Top Quality table

Strength16%

Well built table

Value For Money15%

Excellent value

Assembly/Installation11%

Easy assembly

Size-Overall8%

Absolutely just the size for my garden and looks great

What buyers complain about

57% of reviews
Size-Overall13%

Not fit for purpose

Assembly/Installation13%

However putting it together is not easy

Quality-Overall9%

Cheap

Strength6%

The top is a bit flimsy

Rusts/Corrodes4%

the metal round the edge of the table has rusted now

Bistro Table return rate & reasons

Why buyers send it back, as a share of all return requests.

0.3%

Return rate

51%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
31%
2Defective Material/Parts
11%
3Color
8%
4Height
7%
5Strength
4%

Common Bistro Table questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Bistro Table 64/100 on Amazon United Kingdom — Worth a look. The niche generates £26K/yr across 59 tracked products. 0 of 14 products launched in the last 360 days are still selling. Search demand moved +94.8% over the last 90 days.
Search demand for Bistro Table on Amazon United Kingdom peaks in Apr–May–Jun–Jul, where the busiest month runs 8.5× the quietest.