Skip to content

Bistro Table

Maybe

Returns run at only 0.3% of orders. But shoppers spend only $26K a year here, so Bistro Table is a Maybe.

Flapen Score
64
64 / 100
Top 11% of 5,777 Home & Garden niches · +13 vs the category median of 51
Market size
£26K/yr97K searches / yr
90-day growth
+94.8%search demand this quarter
Competition
31%top-5 click share · 24 brands · 54 sellers

Flapen Score

Bistro Table against its category

The dotted line is the Home & Garden average. Past it, Bistro Table is stronger. Inside it, weaker.

64Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bistro Table market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Bistro Table 97K times last year and spent an estimated £26K. The top 5 brands take 58% of clicks. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 64 out of 100, a Maybe.

01 · Demand

0.9% of searches ended in a purchase last week.

Shoppers searched for this 97K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +94.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £26K a year.

Searches, last 12 months
97K
Growth, 90 days vs prior 90
+94.8%
Conversion, latest week
0.9%
Market size, estimated
£26Ka year
Peak month
May8.5× the quietest month
Top search term
bistro table73K searches a year

02 · Price

A sale here is worth £31.04.

Listings sell for £31.04 on average, from £13.31 to £88.26. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At £31.04 that is £0 to £3K a year per listing.

Average price
£31.04inside the $15 to $100 sweet spot
Price range
£13.31–£88.26
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
£0–£3K
Returns
0.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

90% of listings pay for placement with sponsored ads. 27% ship with Prime. On an average day, 10.8% of listings are out of stock. The average listing ranks #241 within Garden Furniture & Accessories. It carries 339 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
27%
Out of stock, average day
10.8%
Average rank
#241in Garden Furniture & Accessories
Average rating
4.43 starsAmazon United Kingdom average 4.36 stars
Average reviews
339per listing
Listings tracked
59

04 · Newcomers

Amazon counts 0 of last year's 14 launches as successful.

14 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
14
Successful launches
0Amazon's first-year sales bar
Average brand age
42 months

Products

Top Bistro Table products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 31% of clicks. An open shelf where new products get seen.

£0£792£2K£2K£3K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

24 falling

Sellers

54

Top-5 brand share

58%

Top 20: 98%

Top-5 click share

31%

Top 20: 67%

Open market

35%

  • Outsunny21%
  • Crystals12%
  • CHRISTOW12%
  • PHI VILLA7%
  • Yaheetech7%
  • Warmiehomy7%

Demand

Bistro Table search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 8.5×

Search terms

Top Bistro Table search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bistro table73K/yr
  • mosaic garden table17K/yr
  • mosaic table6K/yr

Reviews and returns

What reviews say buyers love and hate about Bistro Table

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall13%

Not fit for purpose

Small

Small side table

Assembly/Installation13%

However putting it together is not easy

Impossible to assemble

Assembly is quite fiddly

Quality-Overall9%+0.78

Cheap

Cheap and cheerful

Not great quality

Strength6%+1.12

The top is a bit flimsy

not very stable

fragile

Rusts/Corrodes4%−0.05

the metal round the edge of the table has rusted now

Rusting

it started rusting in a few weeks

Love

Quality-Overall17%+0.78

Top Quality table

Amazing Quality

Seems well made

Strength16%+1.12

Well built table

Good sturdy table

Very sturdy

Value For Money15%+1.55

Excellent value

Good for price

Worth the money

Assembly/Installation11%

Easy assembly

Easy to assemble

Easy to put together

Size-Overall8%

Absolutely just the size for my garden and looks great

Perfect size

Lovely table and the perfect size

Return

0.3% Return rate 51% Fixable by listing

Size-Overall31%█▅▆▅▄▄

Not fit for purpose

Small

Small side table

Defective Material/Parts11%▄▆▁▃▆█
Color8%▁▅▆█▆▃
Height7%▁▁▁▇█▄

it's a bit lower than I would have liked

too low to use as a dining table

A bit lower than expected

Strength4%█▅█▃▅▇

The top is a bit flimsy

not very stable

fragile

FAQ

Common Bistro Table questions

Answered from the same tracked data.