Is bistro set profitable to sell on Amazon United Kingdom?

The niche generates £420K/yr across 118 tracked products. 22 of 49 products launched in the last 360 days are still selling. 90-day search growth is +97.4%. Flapen's verdict: Worth a look (72/100).

How competitive is the bistro set niche?

52 brands and 62 sellers compete. The top 5 products take 20% of clicks and top 5 brands hold 50% of demand.

What do buyers complain about in bistro set?

Top complaints mined from reviews: Assembly/Installation, Quality-Overall, Size-Overall. The return rate is 0.1%.

When does demand for bistro set peak?

Demand peaks in Mar–Apr–May–Jun–Jul; the busiest month runs 12.4× the quietest.

What does it cost to enter the bistro set niche?

Listings span £15.93–£762.65; the average listing price is £104.67 (sweet spot $15–$100). The average incumbent carries 197 reviews — the moat a new listing must climb.

bistro set

Worth a look

Shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Competition

Incredible20%

top-5 click share — an open shelf

Growth

Great+97.4%

90-day search growth — must beat 0% to launch

Review moat

Great197.4

avg incumbent reviews — the moat a new listing must climb

Brand share

Great50%

top-5 brand share — no brand owns this niche

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Avg price

Good£104.67

avg listing price — sweet spot $15–$100

Market size

Good£420K

£420K/yr · 802K searches

Price range

Bad£15.93–£762.65

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Bad0.5%

search→purchase rate — share of searches ending in a sale

Signals High Price

According to Flapen's Amazon United Kingdom niche tracking, bistro set is a £420K/yr Amazon United Kingdom market (802K searches/yr). The top 5 brands hold 50% of demand. Demand peaks in Mar–Apr–May–Jun–Jul. Verdict: Worth a look — 72/100.

Data updated Jul 26, 2026 · scored weekly · How we score niches

bistro set market data

Units sold / yr: 3K–4K; avg 0–100/product
Revenue / yr: £314K–£419K; units × avg price
Conversion rate: 0.5%
Avg BSR: #293
Page quality: 0%
Prime: 29%
Sponsored: 93%
Out of stock: 16.1%
Avg brand age: 43 months
Avg seller age: 186 days

Competition & brand share

Clicks spread well past the top 5 (20% combined) — an open shelf where new products get seen.

Brands

52 flat

Sellers

Top-5 brand share

50%

Top 20: 83%

Top-5 click share

20%

Top 20: 50%

Open market

46%

Yaheetech23%
Outsunny12%
URBNLIVING6%
Yaangagpe5%
Samuel ALEXANDER4%
Garden Vida4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +97.4% search growth over the last 90 days.

Peak months: Mar, Apr, May, Jun, Jul · busiest ÷ quietest = 12.4×

Open Trend

Top bistro set search terms

bistro sets for 2 for garden287K/yr +94.8%0.4% conv.
bistro set167K/yr +105.9%0.3% conv.
garden table and chairs set 683K/yr +111.2%0.2% conv.
garden bistro set for 242K/yr +84.0%0.3% conv.
garden table and chairs set 234K/yr +67.2%0.4% conv.
garden bistro set33K/yr +91.9%0.2% conv.
small garden table and chairs31K/yr +74.0%0.3% conv.
rattan bistro sets for 2 for garden20K/yr +144.0%0.3% conv.
bistro sets21K/yr +104.8%0.2% conv.
garden bistro sets17K/yr +42.4%0.1% conv.

All search terms

Top bistro set products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Yaheetech 3 Pieces Bistro Set Outdoor PE Wicker Chairs with Washable Cushions and Tempered Glass Table Patio Conversation Set for Backyard Poolside Balcony Porch Tan/Cream

Yaheetech£82.674.2★52 rev

Yaangagpe 3-Piece Rattan Garden Furniture Set Rattan Bistro Set with 1 Coffee Table & 2 Seater Chairs with Grey Removable Cushions Outdoor Furniture for Patio Balcony Poolside

Yaangagpe£51.964.1★60 rev

Yaheetech 3-Piece Outdoor PE Rattan Bistro Dining Set 2 Chairs & Tempered Glass Top Coffee Side Table for Garden w/Cushions Tan/Cream

Yaheetech£85.674.6★82 rev

Yaheetech 3 Piece Patio Bistro Set Garden Round Aluminum Table with 2 Chairs Outdoor Antique Rose Vine Dining Furniture for Backyard Porch Balcony Lawn Bronze

Yaheetech£74.764.6★542 rev

Yaheetech 3-Piece Rattan Garden Furniture Set 2 Seater Chairs & 1 Table for Balcony with Cushions for House/Porch/Garden/Backyard/Outdoor Use Black/Gray

Yaheetech£62.794.7★880 rev

Newest

by launch date

URBNLIVING 3 Piece Garden Bistro Set Round Glass Top Table & 2 Textilene Chairs Outdoor Patio Balcony Furniture Weather Resistant Metal Seating - Black

URBNLIVING£42.7743 rev

2mo ago

URBNLIVING 3 Piece Garden Bistro Set Round Glass Top Table & 2 Textilene Chairs Outdoor Patio Balcony Furniture Weather Resistant Metal Seating - Brown

URBNLIVING£42.3543 rev

2mo ago

DazzlerE Metal Garden Chairs Set of 2 Outdoor Bistro Sets for 2 Ergonomic Chairs Suitable for Indoor or Outdoor Black 2 Chairs + 1 Coffee Table

DazzlerE£39.897 rev

3mo ago

SONGMICS 3-Piece Outdoor Bistro Set Folding Patio Furniture Set with Table and 2 Chairs Weather-Resistant Steel Balcony Furniture for Balcony Patio Garden Smoke Green GGF036CZ01

SONGMICS£52.08153 rev

5mo ago

Pamapic 3-Piece Patio Bistro Set Garden Furniture Set with Table and 2 Chairs Breathable Textilene Fabric Patio Furniture Set for Outdoor Balcony Bistro Porch Green

Pamapic£54.9339 rev

6mo ago

What buyers say about bistro set

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money21%

“Amazing value”

Assembly/Installation17%

“Easy enough to assemble”

Quality-Overall16%

“Decent quality”

Comfort-Overall9%

“Its very comfortable”

Strength8%

“Very sturdy”

Advertised Vs Actual Product3%

“it was as advertised”

Design-Overall3%

“The design is simple”

Color3%

“Beautiful colour”

Size-Overall3%

“Great size”

Ease Of Use2%

“Ease of use”

What buyers complain about

Assembly/Installation22%

“Difficult to put together”

Quality-Overall10%

“Not great quality”

Size-Overall5%

“Small chairs”

Alignment4%

“Holes not lined up properly”

Strength4%

“Not sturdy enough”

Instructions/User Manual/Troubleshooting3%

“The written instructions are poor”

Rusts/Corrodes3%

“So got another one only to notice that after being outdoors for just 2weeks both chairs have started to rust quite quickly not good do not think they have been treated properly”

Durability3%

“Broke 1st time”

Value For Money3%

“I think A little too expensive”

Cushion2%

“the cushions are quite thin like they say you get what you pay for”

Top return reasons

Defective Material/Parts18%

Size-Overall17%

Assembly/Installation11%

Quality-Overall10%

Color8%

Strength4%

Alignment3%

Comfort-Overall3%

Material Quality3%

Mechanism Issues2%

Common questions

Is bistro set profitable to sell on Amazon United Kingdom?: The niche generates £420K/yr across 118 tracked products. 22 of 49 products launched in the last 360 days are still selling. 90-day search growth is +97.4%. Flapen's verdict: Worth a look (72/100).
How competitive is the bistro set niche?: 52 brands and 62 sellers compete. The top 5 products take 20% of clicks and top 5 brands hold 50% of demand.
What do buyers complain about in bistro set?: Top complaints mined from reviews: Assembly/Installation, Quality-Overall, Size-Overall. The return rate is 0.1%.
When does demand for bistro set peak?: Demand peaks in Mar–Apr–May–Jun–Jul; the busiest month runs 12.4× the quietest.
What does it cost to enter the bistro set niche?: Listings span £15.93–£762.65; the average listing price is £104.67 (sweet spot $15–$100). The average incumbent carries 197 reviews — the moat a new listing must climb.