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Birthday Invitations for Girls

Birthday Invitations for Girls shows low returns (0.4%), but prices mostly outside the sweet spot ($2.88–$7.55) keeps it on the watch list.

Flapen Score

54
Worth a look
Market size 11Growth 32Conversion 79Competition 77Returns 98Price range 0Avg price 15Brand share 92Review moat 90Quality gap 38
This niche Category average

Is Birthday Invitations for Girls profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Birthday Invitations for Girls is a £43K/yr Amazon United Kingdom market (104K searches/yr). The top 5 brands hold 43% of demand. Demand peaks in Jan–Sep. Verdict: Worth a look — 54/100.

Birthday Invitations for Girls: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +5.8% over the last 90 days and 7.9% of searches end in a purchase.

£43K

revenue / yr

Units sold / yr6K
Search volume / yr+5.8%104K
Conversion rate7.9%
Avg price£5.25

Who owns the niche?

The top 5 brands hold 43% of demand, so 57% of the market is open.

57%

open market share

Brands · sellers30 · 35
Top-5 product click share38%
Open market57%
Avg brand age24 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 45 products

Sponsored placement84%
New entrants (1y)13· 0 succeeded
Avg rating4.5★
Avg reviews195

Top Birthday Invitations for Girls products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (38% combined) — an open shelf where new products get seen.

£0£1K£3K£4K£5K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

Brands

30 falling

Sellers

35

Top-5 brand share

43%

Top 20: 94%

Top-5 click share

38%

Top 20: 83%

Open market

50%

  • Olivia Samuel11%
  • BestaFiesta9%
  • PartiKraft8%
  • HOMANGA8%
  • Aurelx8%
  • Kirsten McMillan7%

Birthday Invitations for Girls demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume104KCVR7.9%Products45Brands30Top 5 Brands43%OOS Rate7.7%Rating4.5★Reviews195Avg BSR#75
4K3KSpike '25Spike '26AprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Sep · busiest ÷ quietest = 3.7×

Top Birthday Invitations for Girls search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • birthday invitations for girls39K/yr
  • party invites for girls24K/yr
  • girls party invitations24K/yr
  • girls birthday invitations6K/yr
  • girls party invites6K/yr
  • birthday invites girls5K/yr

What reviews say buyers love and hate about Birthday Invitations for Girls

What buyers mention most, as a share of all reviews.

What buyers love

92% of reviews
Quality-Overall44%

good quality card

Design-Overall13%

Cute design for funky partys

Value For Money11%

Excellent value for money

Advertised Vs Actual Product6%

they are exactly as advertised

Size-Overall3%

Nice size

What buyers complain about

73% of reviews
Writing Experience31%

Areas to write on are black

Value For Money22%

Bit expensive for what they are

Size-Overall13%

the space to write the venue is a little small

Paper Quality4%

The paper is quite thin

Design-Overall3%

I know I should have noticed this design flaw

Birthday Invitations for Girls return rate & reasons

Why buyers send it back, as a share of all return requests.

0.4%

Return rate

38%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
38%
2Quality-Overall
8%
3Design-Overall
8%
4Material Quality
8%
5Adhesion/Stickiness
8%

Common Birthday Invitations for Girls questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Birthday Invitations for Girls 54/100 on Amazon United Kingdom — Worth a look. The niche generates £43K/yr across 45 tracked products. 0 of 13 products launched in the last 360 days are still selling. Search demand moved +5.8% over the last 90 days.
Search demand for Birthday Invitations for Girls on Amazon United Kingdom peaks in Jan–Sep, where the busiest month runs 3.7× the quietest.