Birthday Bunting

Shoppers searched for this 170K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 7.8% of those searches ended in a purchase. Searches in the last 90 days moved +1.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £81K a year.

Searches, last 12 months

170K

Growth, 90 days vs prior 90

+1.6%

Conversion, latest week

7.8%

Market size, estimated

£81Ka year

Peak month

July2.5× the quietest month

Top search term

happy birthday bunting42K searches a year

Listings sell for £6.14 on average, from £2.02 to £36.63. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At £6.14 that is £614 to £2K a year per listing.

Average price

£6.14under the $15 to $100 sweet spot

Price range

£2.02–£36.63

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

£614–£2K

Returns

0.5%of orders · Amazon United Kingdom median 0.6%

82% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 6.7% of listings are out of stock. The average listing ranks #700 within Party Supplies. It carries 499 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings

82%

Prime listings

97%

Out of stock, average day

6.7%

Average rank

#700in Party Supplies

Average rating

4.54 starsAmazon United Kingdom average 4.36 stars

Average reviews

499per listing

Listings tracked

93

12 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

12

Successful launches

2Amazon's first-year sales bar

Average brand age

22 months