Skip to content

Birthday Banners for Boys

Fail

Prices span $2.02–$9.81, mostly outside the sweet spot, so Birthday Banners for Boys is a Fail.

Flapen Score
45
45 / 100
Ranks 4,022 of 5,777 Home & Garden niches · −6 vs the category median of 51
Market size
£45K/yr119K searches / yr
90-day growth
-0.5%search demand this quarter
Competition
50%top-5 click share · 19 brands · 68 sellers

Flapen Score

Birthday Banners for Boys against its category

The dotted line is the Home & Garden average. Past it, Birthday Banners for Boys is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Birthday Banners for Boys market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Birthday Banners for Boys 119K times last year and spent an estimated £45K. The top 5 brands take 73% of clicks. Flapen scores it 45 out of 100, a Fail.

01 · Demand

8.8% of searches ended in a purchase last week.

Shoppers searched for this 119K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 8.8% of those searches ended in a purchase. Searches in the last 90 days moved -0.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £45K a year.

Searches, last 12 months
119K
Growth, 90 days vs prior 90
-0.5%
Conversion, latest week
8.8%
Market size, estimated
£45Ka year
Peak month
September1.6× the quietest month
Top search term
birthday banners for boys38K searches a year

02 · Price

A sale here is worth £4.28.

Listings sell for £4.28 on average, from £2.02 to £9.81. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At £4.28 that is £1K to £2K a year per listing.

Average price
£4.28under the $15 to $100 sweet spot
Price range
£2.02–£9.81
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
10K–13K
Units per listing a year
250–500
Revenue per listing a year
£1K–£2K
Returns
0.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

64% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.4% of listings are out of stock. The average listing ranks #501 within Party Supplies. It carries 490 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings
64%
Prime listings
100%
Out of stock, average day
9.4%
Average rank
#501in Party Supplies
Average rating
4.58 starsAmazon United Kingdom average 4.36 stars
Average reviews
490per listing
Listings tracked
28

04 · Newcomers

Amazon counts 0 of last year's 6 launches as successful.

6 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
6
Successful launches
0Amazon's first-year sales bar
Average brand age
22 months

Products

Top Birthday Banners for Boys products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 50% of clicks. Leaders hold, but buyers still shop past them.

£0£2K£4K£5K£7K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

19 falling

Sellers

68

Top-5 brand share

73%

Top 20: 100%

Top-5 click share

50%

Top 20: 92%

Open market

23%

  • OakTree39%
  • TOYVENTURES15%
  • YELYAN9%
  • Quirki5%
  • Ohugs5%
  • FANCYDRESSCOZ4%

Demand

Birthday Banners for Boys search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.6×

Search terms

Top Birthday Banners for Boys search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • birthday banners for boys38K/yr
  • birthday boy banner17K/yr
  • happy birthday banner blue15K/yr
  • blue birthday banner11K/yr
  • blue happy birthday banner9K/yr
  • boys birthday banner9K/yr
  • happy birthday banner boy5K/yr
  • birthday banner boy5K/yr
  • birthday banner blue4K/yr
  • boy birthday banner3K/yr

Reviews and returns

What reviews say buyers love and hate about Birthday Banners for Boys

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Quality-Overall58%−0.07

Balloons are poor quality

Poor quality

Rubbish product

Ease Of Use17%−0.02

Was unable to use

Defective Material/Parts8%−0.04

Partly faulty

Inflation/Deflation8%−0.04

dont stay inflated for long

Design-Overall8%−0.15

Decoration set as advertised however all of the darker blue balloons had little holes in them so unable to use them

Love

Quality-Overall32%−0.07

Good quality

The balloons are good quality

Greats banners and quality

Value For Money13%+0.63

Good value for money

Good price

Very good value for money

Assembly/Installation10%+1.15

Easy to assemble

Easy to install

easy to assemble birthday banner

Color9%−0.03

Colourful and fun

Positives - colours are as described

Good colours

Advertised Vs Actual Product9%+1.34

Exactly what I needed

Perfect, just as shown

Exactly what we were looking for

Return

0.4% Return rate 68% Fixable by listing

Color47%█▇▁▆▇▅
Size-Overall18%▁▃█▇▁▁
Quality-Overall9%▁▁▁▃█▁

Balloons are poor quality

Poor quality

Rubbish product

Value For Money6%▅▁▁▁▁█
Assembly/Installation6%▁▃▁▁▁█

FAQ

Common Birthday Banners for Boys questions

Answered from the same tracked data.