Birthday Balloons
Birthday Balloons shows low returns (0.6%), but prices mostly outside the sweet spot ($2.27–$9.27) keeps it on the watch list.
Flapen Score
Is Birthday Balloons profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Birthday Balloons is a £122K/yr Amazon United Kingdom market (347K searches/yr). The top 5 brands hold 60% of demand. Demand peaks in Feb–Mar. Verdict: Worth a look — 55/100.
Birthday Balloons: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -4.5% over the last 90 days and 7.2% of searches end in a purchase.
£122K
revenue / yr
Who owns the niche?
The top 5 brands hold 60% of demand, so 40% of the market is open.
40%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.1★ — the gap to enter on.
0/100
page quality · 36 products
Top Birthday Balloons products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
TONIFUL 16 Inch Letter Balloons Silver Happy Birthday Banner 16 Inch Mylar Foil Letters Sign Bunting Reusable for Girls Boys Kids & Adults Birthday Decorations Party Supplies
- Price
- £2.92
- Rating
- 4.2/5
- Reviews
- 10,117
- Age
- 7y ago
Blue Happy Birthday Balloons 16 Inch Foil Letter Banner Balloons Self Inflating for Birthday Decorations
- Price
- £4.01
- Rating
- 4.0/5
- Reviews
- 129
- Age
- 3y ago
Happy Birthday Metallic Balloons 20 PCS 12 Inch Shiny Metallic Balloon Latex Balloon Happy Birthday Balloons
- Price
- £4.98
- Rating
- 4.5/5
- Reviews
- 1,735
- Age
- 5y ago
PIGETALE Gold Happy Birthday Balloons Banner 16 Inch Happy Birthday Mylar Foil Balloon Letters Sign Self Inflating Alphabet Bunting Reusable for Girls Boys Kids Adults Women Men Party Decorations
- Price
- £3.25
- Rating
- 4.2/5
- Reviews
- 946
- Age
- 3y ago
Black Happy Birthday Balloons 16 Inch Foil Letter Banner & Party Bunting Reusable Birthday Decorations and Supplies
- Price
- £4.09
- Rating
- 4.0/5
- Reviews
- 129
- Age
- 3y ago
Trending
90-day click momentum
Adeyoo Black Happy Birthday Balloons - Happy Birthday Banner Balloons with Black White Silver Latex Confetti Balloon Star Foil Balloon for Men Boys Birthdays Party Decorations Photo Shoot Supplies
- Price
- £6.15
- Rating
- 3.3/5
- Reviews
- 11
- Age
- 5mo ago
Gold Happy Birthday Balloons 16 Inch Foil Letter Banner & Party Bunting Reusable Birthday Decorations and Supplies
- Price
- £3.99
- Rating
- 4.0/5
- Reviews
- 129
- Age
- 3y ago
Happium Happy Birthday Balloons 12 Multicoloured Printed Latex Balloons for Girls Boys 10 pcs Happy Birthday Decorations Anniversary Party
- Price
- £3.33
- Rating
- 4.6/5
- Reviews
- 32
- Age
- 6y ago
Adeyoo Pink Happy Birthday Balloon Banner - 16 Inch Happy Birthday Foil Balloon Big Letter Balloons Self Inflating Hbd Sign Balloons for Women Men Pet Birth Happy New Year Party Decorations
- Price
- £5.02
- Rating
- 3.6/5
- Reviews
- 64
- Age
- 11mo ago
Blue Happy Birthday Balloons 16 Inch Foil Letter Banner Balloons Self Inflating for Birthday Decorations
- Price
- £4.01
- Rating
- 4.0/5
- Reviews
- 129
- Age
- 3y ago
Newest
by launch dateAdeyoo Black Happy Birthday Balloons - Happy Birthday Banner Balloons with Black White Silver Latex Confetti Balloon Star Foil Balloon for Men Boys Birthdays Party Decorations Photo Shoot Supplies
- Price
- £6.15
- Rating
- 3.3/5
- Reviews
- 11
- Age
- 5mo ago
15 Pack Happy Birthday Printed Balloons Multi-Colour Latex Balloons for Birthday Decorations Party Supplies Kids & Adults Celebration Décor Party Balloon Set
- Price
- £4.13
- Rating
- 4.3/5
- Reviews
- 19
- Age
- 7mo ago
Adeyoo Pink Happy Birthday Balloon Banner - 16 Inch Happy Birthday Foil Balloon Big Letter Balloons Self Inflating Hbd Sign Balloons for Women Men Pet Birth Happy New Year Party Decorations
- Price
- £5.02
- Rating
- 3.6/5
- Reviews
- 64
- Age
- 11mo ago
YianHien 33Pcs Cream Happy Birthday Decorations Mylar & Reusable
- Price
- £8.97
- Rating
- 3.9/5
- Reviews
- 69
- Age
- 1y ago
Adeyoo Black Happy Birthday Balloon Banner - 16 Inch Happy Birthday Foil Balloon Big Letter Balloons Self Inflating Hbd Sign Balloons for Women Men Pet Birth Graduation New Year Party Decorations
- Price
- £4.85
- Rating
- 3.6/5
- Reviews
- 64
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.
Brands
19 falling
Sellers
39
Top-5 brand share
60%
Top 20: 100%
Top-5 click share
43%
Top 20: 83%
Open market
35%
- TONIFUL22%
- Şablon16%
- YELYAN9%
- Kriovoa7%
- Adeyoo5%
- PIGETALE5%
Birthday Balloons demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Feb, Mar · busiest ÷ quietest = 1.9×
Top Birthday Balloons search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- happy birthday balloons256K/yr
- birthday balloons for women48K/yr
- happy birthday balloon25K/yr
- ballons decoration birthday party6K/yr
- balloons happy birthday5K/yr
- happy birthday ballons4K/yr
- happy birthday baloons2K/yr
- birthday ballon2K/yr
What reviews say buyers love and hate about Birthday Balloons
What buyers mention most, as a share of all reviews.
What buyers love
90% of reviews“Great quality, easy to assemble”
“Great colours”
“As advertised”
“Good price”
“Easy to assemble”
What buyers complain about
82% of reviews“Rubbish quality”
“Doesnt stay inflated”
“looked alot more expensive than they actually were”
“No instructions”
“Really hard to use”
Birthday Balloons return rate & reasons
Why buyers send it back, as a share of all return requests.
0.6%
Return rate
51%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Birthday Balloons questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
