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Biodegradable Plates

Maybe

Returns run at only 1.0% of orders. But shoppers spend only $39K a year here, so Biodegradable Plates is a Maybe.

Flapen Score
58
58 / 100
Top 23% of 5,777 Home & Garden niches · +7 vs the category median of 51
Market size
£39K/yr63K searches / yr
90-day growth
+42.3%search demand this quarter
Competition
30%top-5 click share · 26 brands · 34 sellers

Flapen Score

Biodegradable Plates against its category

The dotted line is the Home & Garden average. Past it, Biodegradable Plates is stronger. Inside it, weaker.

58Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Biodegradable Plates market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Biodegradable Plates 63K times last year and spent an estimated £39K. The top 5 brands take 60% of clicks. Demand peaks in Dec. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

6.6% of searches ended in a purchase last week.

Shoppers searched for this 63K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 6.6% of those searches ended in a purchase. Searches in the last 90 days moved +42.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £39K a year.

Searches, last 12 months
63K
Growth, 90 days vs prior 90
+42.3%
Conversion, latest week
6.6%
Market size, estimated
£39Ka year
Peak month
December1.9× the quietest month
Top search term
disposable plates and bowls9K searches a year

02 · Price

A sale here is worth £9.28.

Listings sell for £9.28 on average, from £3.19 to £23.37. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At £9.28 that is £0 to £928 a year per listing.

Average price
£9.28under the $15 to $100 sweet spot
Price range
£3.19–£23.37
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
£0–£928
Returns
1.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

95% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 3.8% of listings are out of stock. The average listing ranks #74 within Disposable Tableware. It carries 594 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
89%
Out of stock, average day
3.8%
Average rank
#74in Disposable Tableware
Average rating
4.54 starsAmazon United Kingdom average 4.36 stars
Average reviews
594per listing
Listings tracked
63

04 · Newcomers

Amazon counts 3 of last year's 16 launches as successful.

16 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
16
Successful launches
3Amazon's first-year sales bar
Average brand age
38 months

Products

Top Biodegradable Plates products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 30% of clicks. An open shelf where new products get seen.

£0£1K£2K£3K£5K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

26 falling

Sellers

34

Top-5 brand share

60%

Top 20: 96%

Top-5 click share

30%

Top 20: 65%

Open market

35%

  • Ask Packaging22%
  • Vivo Technologies14%
  • 1ABOVE11%
  • ECO SOUL7%
  • FOOGO Green6%
  • aaksh 5555%

Demand

Biodegradable Plates search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KHoliday '25Spike '26AugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Dec · busiest ÷ quietest = 1.9×

Search terms

Top Biodegradable Plates search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • disposable plates and bowls9K/yr
  • biodegradable plates8K/yr
  • compostable plates6K/yr
  • polystyrene plates8K/yr
  • large disposable plates6K/yr
  • bagasse plates5K/yr
  • disposable dinner plates5K/yr
  • disposable plates for hot food7K/yr
  • disposable plates 10 inch3K/yr
  • recyclable plates3K/yr

Reviews and returns

What reviews say buyers love and hate about Biodegradable Plates

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall19%−0.08

Wrong size

very small

Size was misleading

Quality-Overall16%+0.53

Poor quality

Rubbish quality

Really cheap flimsy quality

Value For Money6%+0.58

I love these only a shame that they are quite expensive

I see they have a higher unit pricepoint than normal

Expensive

Ease Of Cleaning4%−0.03

Dirty

Dirty and unusable

Many looked dirty

Thickness4%−0.04

A bit thin

These plates are so thin

A bit thin maybe

Love

Quality-Overall26%+0.53

Excellent product

Quality is reasonable

The quality is really good as they're very thick

Strength20%+2.87

The cups feel sturdy enough for normal use

Very strong

Sturdy plates and handy for parties

Value For Money12%+0.58

Good price

Amazing value

Value for money

Size-Overall9%−0.08

Good size

Reasonable size

I love the size

Eco Friendliness5%−0.02

Its plant based so better for the environment

eco friendly

Bonus they are eco friendly

Return

1.0% Return rate 85% Fixable by listing

Size-Overall83%▇▇█▇▇▇

Wrong size

very small

Size was misleading

Quality-Overall6%▄▇▇█▇▆

Poor quality

Rubbish quality

Really cheap flimsy quality

Strength4%█▅▂█▆▇

very flimsy these are stronger

Flimsy and cheap

Sturdy a bit expensive though

Value For Money2%▁▃█▅▆▄

I love these only a shame that they are quite expensive

I see they have a higher unit pricepoint than normal

Expensive

Advertised Vs Actual Product2%█▄▅▂▄▆

FAQ

Common Biodegradable Plates questions

Answered from the same tracked data.