big green egg charcoal
Worth a lookShows low returns (0.0%), but a small market ($20K/yr) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Growth
Incredible+239.3%90-day search growth — must beat 0% to launch
Avg price
Incredible£23.33avg listing price — sweet spot $15–$100
Price range
Great£14.23–£32.15cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Conversion
Good5.6%search→purchase rate — share of searches ending in a sale
Review moat
Okay1,628.63avg incumbent reviews — the moat a new listing must climb
Brand share
Bad91%top-5 brand share — brand-locked demand
Competition
Bad91%top-5 click share — a locked-up shelf
Market size
Bad£20K£20K/yr · 16K searches
According to Flapen's Amazon United Kingdom niche tracking, big green egg charcoal is a £20K/yr Amazon United Kingdom market (16K searches/yr). The top 5 brands hold 91% of demand. Demand peaks in Apr–May–Jun–Jul. Verdict: Worth a look — 54/100.
Data updated Jul 25, 2026 · scored weekly · How we score niches
big green egg charcoal market data
- Units sold / yr
- 2K–2K
- avg 250–500/product
- Revenue / yr
- £35K–£47K
- units × avg price
- Conversion rate
- 5.6%
- Avg BSR
- #26
- Page quality
- 0%
- Prime
- 38%
- Sponsored
- 75%
- Out of stock
- 4.6%
- Avg brand age
- 52 months
- Avg seller age
- 198 days
Competition & brand share
The top 5 products capture 91% of clicks — a locked-up shelf that new listings rarely crack.Brands
7 falling
Sellers
25
Top-5 brand share
91%
Top 20: 97%
Top-5 click share
91%
Top 20: 100%
Open market
6%
- Big Green Egg41%
- Big K26%
- Kamado Joe16%
- Alderline6%
- Log-Barn3%
- --3%
- Open — no brand owns it (1 brand, 6%)
Demand & seasonality
Weekly Amazon search volume, last 99 weeks — +239.3% search growth over the last 90 days.Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 8.2×
Top big green egg charcoal products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 8 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
BIG GREEN EGG PREMIUM 100% NATURAL LUMP CHARCOAL - LARGE
Big Green Egg£32.154.3★209 rev
Big K Chilla-Grilla Restaurant Grade Charcoal 12kg Bag Lumpwood Charcoal
Big K£21.424.3★2,252 rev
Kamado Joe XL Natural Reusable Lump Charcoal for BBQ Smoking Grilling. Long Life Up to 18 Hours 9.1kg
Kamado Joe£27.594.4★6,489 rev
Alderline Lumpwood BBQ Charcoal Premium Restaurant Grade Barbecue Coal 50L
Alderline£20.624.2★1,924 rev
Log-Barn restaurant grade cooking lumpwood charcoal 12kg bag BBQ & Grilling
Log-Barn£17.904.2★871 rev
Newest
by launch date
Big K Chilla-Grilla Restaurant Grade Charcoal 12KG
--£21.2022 rev
Log-Barn restaurant grade cooking lumpwood charcoal 12kg bag BBQ & Grilling
Log-Barn£17.90871 rev
Logpile - Lumpwood Charcoal for BBQs (1x10kg) | Premium Restaurant Grade Smokeless Coal for Barbecues Smoker & Pizza Oven | Big Chunks for Long-Burning Fuel Perfect for Outdoor Cooking | 70L Bag
Logpile£31.52525 rev
Green Olive Firewood Company - 1 x 4kg Bag - Long Burn BBQ Charcoal Briquettes Use for Charcoal Barbecues and meat smokers. Natural and Sustainable Quick Lighting and Long Burn Time
Green Olive Firewood Company£14.23737 rev
Alderline Lumpwood BBQ Charcoal Premium Restaurant Grade Barbecue Coal 50L
Alderline£20.621,924 rev
Trending
90-day click momentumBig K Chilla-Grilla Restaurant Grade Charcoal 12KG
--£21.204.4★
Logpile - Lumpwood Charcoal for BBQs (1x10kg) | Premium Restaurant Grade Smokeless Coal for Barbecues Smoker & Pizza Oven | Big Chunks for Long-Burning Fuel Perfect for Outdoor Cooking | 70L Bag
Logpile£31.524.3★
Green Olive Firewood Company - 1 x 4kg Bag - Long Burn BBQ Charcoal Briquettes Use for Charcoal Barbecues and meat smokers. Natural and Sustainable Quick Lighting and Long Burn Time
Green Olive Firewood Company£14.234.2★
Big K Chilla-Grilla Restaurant Grade Charcoal 12kg Bag Lumpwood Charcoal
Big K£21.424.3★
Log-Barn restaurant grade cooking lumpwood charcoal 12kg bag BBQ & Grilling
Log-Barn£17.904.2★
What buyers say about big green egg charcoal
What buyers praise and complain about, mined from review topics.What buyers love
“Good quality charcoal”
“well worth it”
“a good size”
“has lasted me ages”
“Heats well without billowing smoke”
“Easy lighting and burning”
“Very good Barbecue results”
“Burns beautifully”
“The larger pieces are excellent”
“quickly to use”
What buyers complain about
“Poor quality”
“80% really small”
“Sparks alot”
“gets really hot”
“Save you're money”
“Misleading, its says Restaurant grade, reality small pieces and lots of dust”
“Very badly smelling smoke”
“waste of time and money”
“Very light wood”
“it just doesn't last long enough so I'll be switching back to what I used before”
Top return reasons
Common questions
- Is big green egg charcoal profitable to sell on Amazon United Kingdom?
- The niche generates £20K/yr across 8 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +239.3%. Flapen's verdict: Worth a look (54/100).
- How competitive is the big green egg charcoal niche?
- 7 brands and 25 sellers compete. The top 5 products take 91% of clicks and top 5 brands hold 91% of demand.
- What do buyers complain about in big green egg charcoal?
- Top complaints mined from reviews: Quality-Overall, Size-Overall, Flammable. The return rate is 0.0%.
- When does demand for big green egg charcoal peak?
- Demand peaks in Apr–May–Jun–Jul; the busiest month runs 8.2× the quietest.
- What does it cost to enter the big green egg charcoal niche?
- Listings span £14.23–£32.15; the average listing price is £23.33 (sweet spot $15–$100). The average incumbent carries 1,629 reviews — the moat a new listing must climb.