Best Friend Blanket

Shoppers searched for this 30K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.9% of those searches ended in a purchase. Searches in the last 90 days moved -31.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £19K a year.

Searches, last 12 months

30K

Growth, 90 days vs prior 90

-31.1%

Conversion, latest week

4.9%

Market size, estimated

£19Ka year

Peak month

December6.4× the quietest month

Top search term

best friend blanket12K searches a year

Listings sell for £13.04 on average, from £7.04 to £16.93. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At £13.04 that is £0 to £1K a year per listing.

Average price

£13.04under the $15 to $100 sweet spot

Price range

£7.04–£16.93

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

£0–£1K

Returns

0.7%of orders · Amazon United Kingdom median 0.6%

79% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 35.6% of listings are out of stock. The average listing ranks #613 within Home Textiles. It carries 120 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

79%

Prime listings

97%

Out of stock, average day

35.6%

Average rank

#613in Home Textiles

Average rating

4.55 starsAmazon United Kingdom average 4.36 stars

Average reviews

120per listing

Listings tracked

33

16 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 18 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

16

Successful launches

0Amazon's first-year sales bar

Average brand age

18 months