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Berry Garland

Fail

The top 5 products take 100% of clicks, so Berry Garland is a Fail.

Flapen Score
19
19 / 100
Ranks 5,761 of 5,777 Home & Garden niches · −32 vs the category median of 51
Market size
£11K/yr50K searches / yr
90-day growth
-41.0%search demand this quarter
Competition
100%top-5 click share · 4 brands · 6 sellers

Flapen Score

Berry Garland against its category

The dotted line is the Home & Garden average. Past it, Berry Garland is stronger. Inside it, weaker.

19Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Berry Garland market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Berry Garland 50K times last year and spent an estimated £11K. All 4 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 19 out of 100, a Fail.

01 · Demand

2.3% of searches ended in a purchase last week.

Shoppers searched for this 50K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -41.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £11K a year.

Searches, last 12 months
50K
Growth, 90 days vs prior 90
-41.0%
Conversion, latest week
2.3%
Market size, estimated
£11Ka year
Peak month
December79.8× the quietest month
Top search term
red garland6K searches a year

02 · Price

A sale here is worth £9.70.

Listings sell for £9.70 on average, from £4.52 to £14.77. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At £9.70 that is £0 to £970 a year per listing.

Average price
£9.70under the $15 to $100 sweet spot
Price range
£4.52–£14.77
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
£0–£970
Returns
9.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 45.0% of listings are out of stock. The average listing ranks #705 within Seasonal Décor. It carries 998 reviews at 4.00 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
100%
Out of stock, average day
45.0%
Average rank
#705in Seasonal Décor
Average rating
4.00 starsAmazon United Kingdom average 4.36 stars
Average reviews
998per listing
Listings tracked
4

04 · Newcomers

Amazon counts 0 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
33 months

Products

Top Berry Garland products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

£0£1K£2K£3K£5K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

4 rising

Sellers

6

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Pound Veg36%
  • JUSTOYOU26%
  • Deck The Season21%
  • Jemcgrl16%

Demand

Berry Garland search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KSpike '25Holiday '25Prime Day '26DecJanFebMarAugSepOctNovDecJanFebMarAprJunJul

Peak months: Nov, Dec · busiest ÷ quietest = 79.8×

Search terms

Top Berry Garland search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • red garland6K/yr
  • berry garland15K/yr
  • red berry garland18K/yr
  • berry christmas garland3K/yr
  • berry garland christmas7K/yr

Reviews and returns

What reviews say buyers love and hate about Berry Garland

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Measurement/Reading Accuracy50%−0.30

my fault for not measuring it

Love

Advertised Vs Actual Product50%+4.90

Exactly as described

Strength25%−0.30

Fab item,colouful and quite sturdy

Return

9.0% Return rate 19% Fixable by listing

Thin33%▁▁▁█▁▁
Quality-Overall17%█▅▁▁▁▁
Smell14%▁▅▁▁▁█
Size-Overall11%▁▁▁▁██
Adhesion/Stickiness6%▁▁▁▁█▁

FAQ

Common Berry Garland questions

Answered from the same tracked data.