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Benriner Mandoline

Fail

The top 5 brands take 100% of clicks, so Benriner Mandoline is a Fail.

Flapen Score
42
42 / 100
Ranks 4,560 of 5,777 Home & Garden niches · −9 vs the category median of 51
Market size
£65K/yr26K searches / yr
90-day growth
-8.4%search demand this quarter
Competition
72%top-5 click share · 4 brands · 66 sellers

Flapen Score

Benriner Mandoline against its category

The dotted line is the Home & Garden average. Past it, Benriner Mandoline is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Benriner Mandoline market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Benriner Mandoline 26K times last year and spent an estimated £65K. All 4 brands take every click. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 6.4% of those searches ended in a purchase.

Shoppers searched for this 26K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 6.4% of those searches ended in a purchase. Searches in the last 90 days moved -8.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £65K a year.

Searches, last 12 months
26K
Growth, 90 days vs prior 90
-8.4%
Conversion, latest week
6.4%
Market size, estimated
£65Ka year
Top search term
benriner mandoline11K searches a year

02 · Price

A sale here is worth £38.54.

Listings sell for £38.54 on average, from £15.40 to £74.90. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 100 to 250 of them. At £38.54 that is £4K to £10K a year per listing.

Average price
£38.54inside the $15 to $100 sweet spot
Price range
£15.40–£74.90
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
1K–1K
Units per listing a year
100–250
Revenue per listing a year
£4K–£10K
Returns
1.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

50% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 4.9% of listings are out of stock. The average listing ranks #1,567 within Peeling, Grating & Slicing Tools. It carries 1,165 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
86%
Out of stock, average day
4.9%
Average rank
#1,567in Peeling, Grating & Slicing Tools
Average rating
4.49 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,165per listing
Listings tracked
14

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 72 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
72 months

Products

Top Benriner Mandoline products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 27, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 72% of clicks. A locked shelf that new listings rarely crack.

£0£6K£13K£19K£26K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 rising

Sellers

66

Est. top-5 brand share

100%

Top 20: 100%

Est. top-5 click share

72%

Top 20: 100%

Open market

0%

  • Benriner84%
  • Niken8%
  • forest Originals5%
  • Vogue3%

Demand

Benriner Mandoline search demand

Weekly searches over the year, seasonality beneath. Pick a range.

900700DecJanFebMarAprMayJunJul

Peak months: Jan, Dec · busiest ÷ quietest = 1.9× · 8 of 12 months tracked

Search terms

Top Benriner Mandoline search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • benriner mandoline11K/yr
  • japanese mandolin10K/yr
  • benriner3K/yr
  • japanese mandoline2K/yr

Reviews and returns

What reviews say buyers love and hate about Benriner Mandoline

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Sharpness”
25%of negative reviews mention “Ease Of Cleaning”
1.1%of orders come back
“harder to clean”
A buyer, on “Ease Of Cleaning”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Benriner Mandoline questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data