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Bench Cushion

Pass

Bench Cushion scores 65 out of 100, a Pass. Shoppers spend an estimated $120K a year here, search demand grew +99.4% this quarter, and an estimated 0.2% of orders come back.

Flapen Score
65
65 / 100
Top 9% of 5,777 Home & Garden niches · +14 vs the category median of 51
Market size
£120K/yr725K searches / yr
90-day growth
+99.4%search demand this quarter
Competition
47%top-5 click share · 21 brands · 22 sellers

Flapen Score

Bench Cushion against its category

The dotted line is the Home & Garden average. Past it, Bench Cushion is stronger. Inside it, weaker.

65Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bench Cushion market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Bench Cushion 725K times last year and spent an estimated £120K. The top 5 brands take 67% of clicks. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 65 out of 100, a Pass.

01 · Demand

An estimated 0.8% of those searches ended in a purchase.

Shoppers searched for this 725K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved +99.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £120K a year.

Searches, last 12 months
725K
Growth, 90 days vs prior 90
+99.4%
Conversion, latest week
0.8%
Market size, estimated
£120Ka year
Peak month
May4.9× the quietest month
Top search term
bench cushion248K searches a year

02 · Price

A sale here is worth £21.87.

Listings sell for £21.87 on average, from £7.48 to £59.41. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At £21.87 that is £0 to £2K a year per listing.

Average price
£21.87inside the $15 to $100 sweet spot
Price range
£7.48–£59.41
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
0.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

86% of listings pay for placement with sponsored ads. 30% ship with Prime. On an average day, 6.9% of listings are out of stock. The average listing ranks #28 within Garden Furniture & Accessories. It carries 494 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
30%
Out of stock, average day
6.9%
Average rank
#28in Garden Furniture & Accessories
Average rating
4.28 starsAmazon United Kingdom average 4.36 stars
Average reviews
494per listing
Listings tracked
37

04 · Newcomers

2 of last year's 13 launches cleared the first-year sales bar.

13 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
13
Successful launches
2Amazon's first-year sales bar
Average brand age
34 months

Products

Top Bench Cushion products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 26, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 47% of clicks. Leaders hold, but buyers still shop past them.

£0£5K£10K£14K£19K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

21 falling

Sellers

22

Est. top-5 brand share

67%

Top 20: 99%

Est. top-5 click share

47%

Top 20: 83%

Open market

28%

  • OHS27%
  • Crescent Textile19%
  • Pinkfairy8%
  • Pcevathiy6%
  • TaiBest6%
  • HOMESCAPES5%

Demand

Bench Cushion search demand

Weekly searches over the year, seasonality beneath. Pick a range.

40K30KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 4.9×

Search terms

Top Bench Cushion search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • bench cushion248K/yr
  • garden bench cushion94K/yr
  • bench cushion outdoor71K/yr
  • outdoor bench cushion48K/yr
  • garden bench cushions33K/yr
  • bench cushions26K/yr
  • garden bench cushions 2 seater16K/yr
  • bench seat cushion26K/yr
  • waterproof bench cushion17K/yr
  • outdoor bench cushions waterproof14K/yr

Reviews and returns

What reviews say buyers love and hate about Bench Cushion

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Quality-Overall”
11%of negative reviews mention “Quality-Overall”
0.2%of orders come back
“doubtful quality control”
A buyer, on “Quality-Overall”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

13 topics

NegativePositive

FAQ

Common Bench Cushion questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data