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Beige Bed

Maybe

Returns run at only 0.4% of orders. But buyers convert on only 0.3% of searches, so Beige Bed is a Maybe.

Flapen Score
51
51 / 100
Ranks 2,729 of 5,777 Home & Garden niches · on the category median
Market size
£95K/yr160K searches / yr
90-day growth
-16.7%search demand this quarter
Competition
33%top-5 click share · 30 brands · 45 sellers

Flapen Score

Beige Bed against its category

The dotted line is the Home & Garden average. Past it, Beige Bed is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Beige Bed market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Beige Bed 160K times last year and spent an estimated £95K. The top 5 brands take 59% of clicks. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

0.3% of searches ended in a purchase last week.

Shoppers searched for this 160K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -16.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £95K a year.

Searches, last 12 months
160K
Growth, 90 days vs prior 90
-16.7%
Conversion, latest week
0.3%
Market size, estimated
£95Ka year
Top search term
cream double bed24K searches a year

02 · Price

A sale here is worth £179.63.

Listings sell for £179.63 on average, from £56.09 to £557.88. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At £179.63 that is £0 to £18K a year per listing.

Average price
£179.63above the $15 to $100 sweet spot
Price range
£56.09–£557.88
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
£0–£18K
Returns
0.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

91% of listings pay for placement with sponsored ads. 37% ship with Prime. On an average day, 17.7% of listings are out of stock. The average listing ranks #519 within Furniture. It carries 83 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
37%
Out of stock, average day
17.7%
Average rank
#519in Furniture
Average rating
4.34 starsAmazon United Kingdom average 4.36 stars
Average reviews
83per listing
Listings tracked
65

04 · Newcomers

Amazon counts 14 of last year's 39 launches as successful.

39 products launched here in the last 12 months. Amazon counts 14 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
39
Successful launches
14Amazon's first-year sales bar
Average brand age
22 months

Products

Top Beige Bed products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 33% of clicks. An open shelf where new products get seen.

£0£3K£6K£9K£11K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

30 rising

Sellers

45

Top-5 brand share

59%

Top 20: 94%

Top-5 click share

33%

Top 20: 68%

Open market

37%

  • Generic19%
  • VECELO17%
  • Yaheetech8%
  • Blisswood8%
  • MYBOO8%
  • Besbed4%

Demand

Beige Bed search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KOctNovDecJanFebMarAprMayJunJul

Peak months: Oct · busiest ÷ quietest = 1.7× · 10 of 12 months tracked

Search terms

Top Beige Bed search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • cream double bed24K/yr
  • beige double bed19K/yr
  • beige bed22K/yr
  • cream bed19K/yr
  • cream ottoman bed21K/yr
  • cream bed frame9K/yr
  • cream double bed frame10K/yr
  • double bed cream7K/yr
  • double bed beige6K/yr
  • ottoman bed double beige4K/yr

Reviews and returns

What reviews say buyers love and hate about Beige Bed

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall11%−0.12

Bit shorter

Impossible to fit

too small

Color10%−0.07

Yellow not beige

The colour is awful and looks horrible

the colour ks off

Assembly/Installation9%+2.00

Need two people to assemble

It takes a bit of time to put together

Hard to assembly first

Advertised Vs Actual Product7%−0.13

nothing as advertised

This does not look like the picture in the recommended image do not buy this bag of trash

Nothing like picture

Quality-Overall5%+0.79

Trash

Rubbish

quality is not good

Love

Assembly/Installation26%+2.00

Amazing & easy to set up

Easy to put together

Easy to assemble

Quality-Overall18%+0.79

Good quality

great quality and easy to put together

Good quality bed

Value For Money18%+1.17

Excellent value for money

worth it

Good for price

Strength8%−0.04

Lovely strong bed

Nice sturdy bed

Very sturdy

Comfort-Overall6%+0.24

Its comfortable and nice looking

Perfect bed so comfy

Stylish and comfortable, a great addition to our bedroom

Return

0.4% Return rate 58% Fixable by listing

Color24%▅▆▄█▅▇

Yellow not beige

The colour is awful and looks horrible

the colour ks off

Size-Overall18%▄▅▁▅██

Bit shorter

Impossible to fit

too small

Defective Material/Parts10%▁▅█▃▂▆

Missing parts, faulty fittings and nothing done by the sellers regarding the points I raised with them

Advertised Vs Actual Product9%██▁▃▅▄

nothing as advertised

This does not look like the picture in the recommended image do not buy this bag of trash

Nothing like picture

Quality-Overall6%█▁▆▃▂▃

Trash

Rubbish

quality is not good

FAQ

Common Beige Bed questions

Answered from the same tracked data.