Beeswax Candles
MaybeReturns run at only 0.5% of orders. But demand is soft, at -38.8% this quarter, so Beeswax Candles is a Maybe.
- Flapen Score
- 58 / 100Top 23% of 5,777 Home & Garden niches · +7 vs the category median of 5158
- Market size
- £124K/yr205K searches / yr
- 90-day growth
- -38.8%search demand this quarter
- Competition
- 37%top-5 click share · 25 brands · 31 sellers
Flapen Score
Beeswax Candles against its category
The dotted line is the Home & Garden average. Past it, Beeswax Candles is stronger. Inside it, weaker.
Market
The Beeswax Candles market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Beeswax Candles 205K times last year and spent an estimated £124K. The top 5 brands take 64% of clicks. Demand peaks in Nov–Dec. Flapen scores it 58 out of 100, a Maybe.
01 · Demand
4.7% of searches ended in a purchase last week.
Shoppers searched for this 205K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.7% of those searches ended in a purchase. Searches in the last 90 days moved -38.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £124K a year.
- Searches, last 12 months
- 205K
- Growth, 90 days vs prior 90
- -38.8%
- Conversion, latest week
- 4.7%
- Market size, estimated
- £124Ka year
- Peak month
- December5.3× the quietest month
- Top search term
- beeswax candles121K searches a year
02 · Price
A sale here is worth £12.78.
Listings sell for £12.78 on average, from £5.64 to £28.47. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At £12.78 that is £1K to £3K a year per listing.
- Average price
- £12.78under the $15 to $100 sweet spot
- Price range
- £5.64–£28.47
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £1K–£3K
- Returns
- 0.5%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
86% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 14.2% of listings are out of stock. The average listing ranks #329 within Candles & Holders. It carries 210 reviews at 4.06 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 86%
- Prime listings
- 98%
- Out of stock, average day
- 14.2%
- Average rank
- #329in Candles & Holders
- Average rating
- 4.06 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 210per listing
- Listings tracked
- 44
04 · Newcomers
Amazon counts 2 of last year's 25 launches as successful.
25 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 25
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 34 months
Products
Top Beeswax Candles products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
2 Pack Beeswax Pillar Candles Each 35 Hours Long Burning Pure Natural Beeswax Candles for Home Perfect for Relaxation and Ambiance-4.5cm W x10cm H
- Price
- £13.91
- Rating
- 4.0/5
- Reviews
- 104
- Age
- 11mo ago

2Pcs Beeswax Pillar Candles Natural Paraffin-Free Handmade Candles Pure Organic Beeswax 15 Hour Perfect for Relaxation and Ambiance-4.5cm W x10cm H
- Price
- £11.08
- Rating
- 4.1/5
- Reviews
- 43
- Age
- 7mo ago

Beeswax Candles Candle Wax 2PCS Yellow Candle Sticks 100% Pure Beeswax Candle Gift for Home Handmade Natural Dinner Candles Honeycomb Texture Long Burning Eco-Friendly
- Price
- £9.94
- Rating
- 4.4/5
- Reviews
- 11
- Age
- 10mo ago

6 Packs Beeswax Taper Candles 9-Hour Burn Time Dinner Candle Candlesticks
- Price
- £13.13
- Rating
- 4.7/5
- Reviews
- 22
- Age
- 8mo ago

Azuritek 3 PCS Beeswax Pillar Candles Each 40H Burn Time 100% Pure Natural Beeswax Clean Long Burning Non-Toxic Pillar Candles - Perfect for Home and Birthday Decorations - 2x4in
- Price
- £15.65
- Rating
- 4.5/5
- Reviews
- 29
- Age
- 4mo ago
Trending
90-day click momentum
Pure Beeswax Candles Set of 2 Gift Ready 40 Hour Burning Natural Honey Wax Candles 100% Pure Beeswax -Smokeless Cotton Wick Pillar Candles
- Price
- £14.54
- Rating
- 4.8/5
- Reviews
- 11
- Age
- 4mo ago

Azuritek 3 PCS Beeswax Pillar Candles Each 40H Burn Time 100% Pure Natural Beeswax Clean Long Burning Non-Toxic Pillar Candles - Perfect for Home and Birthday Decorations - 2x4in
- Price
- £15.65
- Rating
- 4.5/5
- Reviews
- 29
- Age
- 4mo ago

Azuritek 20 PCS Beeswax Tealight Candles 100% Beeswax Tea Lights Candles with 6H Burn Time Paraffin Free Pure Natural Organic Unscented Tealights for Party Dinner and Table Decorations Centrepiece
- Price
- £12.26
- Rating
- 4.5/5
- Reviews
- 40
- Age
- 6mo ago

Beeswax Tealights Candles 4 Hour Handmade Beeswax Tea Lights Candle Organic Tealight Candles Natural Candles Non Toxic Unscented Smokeless Clean Burning 10 Pack
- Price
- £5.88
- Rating
- 3.7/5
- Reviews
- 41
- Age
- 10mo ago

2Pcs Beeswax Pillar Candles Natural Paraffin-Free Handmade Candles Pure Organic Beeswax 15 Hour Perfect for Relaxation and Ambiance-4.5cm W x10cm H
- Price
- £11.08
- Rating
- 4.1/5
- Reviews
- 43
- Age
- 7mo ago
Newest
by launch date
Pure Beeswax Candles Set of 2 Gift Ready 40 Hour Burning Natural Honey Wax Candles 100% Pure Beeswax -Smokeless Cotton Wick Pillar Candles
- Price
- £14.54
- Rating
- 4.8/5
- Reviews
- 11
- Age
- 4mo ago

Azuritek 3 PCS Beeswax Pillar Candles Each 40H Burn Time 100% Pure Natural Beeswax Clean Long Burning Non-Toxic Pillar Candles - Perfect for Home and Birthday Decorations - 2x4in
- Price
- £15.65
- Rating
- 4.5/5
- Reviews
- 29
- Age
- 4mo ago

11 Hour Long Burning Beeswax Votive Candles 6 Pack Natural Yellow Unscented Small Pillar Candles for Weddings Home Decor and Spa Smokeless & Dripless Votive Candle Bulk Set
- Price
- £10.51
- Rating
- 4.1/5
- Reviews
- 46
- Age
- 4mo ago

Azuritek 20 PCS Beeswax Tealight Candles 100% Beeswax Tea Lights Candles with 6H Burn Time Paraffin Free Pure Natural Organic Unscented Tealights for Party Dinner and Table Decorations Centrepiece
- Price
- £12.26
- Rating
- 4.5/5
- Reviews
- 40
- Age
- 6mo ago

2Pcs Beeswax Pillar Candles Natural Paraffin-Free Handmade Candles Pure Organic Beeswax 15 Hour Perfect for Relaxation and Ambiance-4.5cm W x10cm H
- Price
- £11.08
- Rating
- 4.1/5
- Reviews
- 43
- Age
- 7mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 37% of clicks. An open shelf where new products get seen.
Brands
25 falling
Sellers
31
Top-5 brand share
64%
Top 20: 98%
Top-5 click share
37%
Top 20: 81%
Open market
31%
- ugbem26%
- Musiook12%
- LETINE9%
- TRIRITE9%
- Azuritek8%
- Lyai5%
Demand
Beeswax Candles search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 5.3×
Search terms
Top Beeswax Candles search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- beeswax candles121K/yr
- beeswax candle25K/yr
- bees wax candles uk11K/yr
- bee candle7K/yr
- pure beeswax candles6K/yr
- bees wax candles5K/yr
- honey candle4K/yr
- beeswax candles uk10K/yr
- bee swax candle5K/yr
- beeswax taper candles3K/yr
Reviews and returns
What reviews say buyers love and hate about Beeswax Candles
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Does not smell
The scent is underwhelming
No smell
Disappointing performance for the price
I think it's quite expensive
While a bit pricey
quite small
the wicks are a little short
These are quite big
Not burning well
Would not recommend, burn lopsided, poor flame
and burnt out in six hours despite supposedly lasting three times longer
Not sure if this is a new poor quality wick they are using now
Poor quality
Terrible product
Love
Amazing scent
Great fragrances
the scent is delightful
Great glow
The warm glow
Great light
Beautiful quality
Good consistent quality
Excellent build quality
Excellent value
Fair price
Good price
The colour is lovely
a really nice natural looking colour
They are a pleasing colour
Return
0.5% Return rate 66% Fixable by listing
quite small
the wicks are a little short
These are quite big
Does not smell
The scent is underwhelming
No smell
Not as described
I dont think this is very clear from the photographs in the advertisement
False Advertisement
Disappointing performance for the price
I think it's quite expensive
While a bit pricey
Not sure if this is a new poor quality wick they are using now
Poor quality
Terrible product
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Beeswax Candles questions
Answered from the same tracked data.









