Beeswax Candles

Shoppers searched for this 205K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.7% of those searches ended in a purchase. Searches in the last 90 days moved -38.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £124K a year.

Searches, last 12 months

205K

Growth, 90 days vs prior 90

-38.8%

Conversion, latest week

4.7%

Market size, estimated

£124Ka year

Peak month

December5.3× the quietest month

Top search term

beeswax candles121K searches a year

Listings sell for £12.78 on average, from £5.64 to £28.47. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At £12.78 that is £1K to £3K a year per listing.

Average price

£12.78under the $15 to $100 sweet spot

Price range

£5.64–£28.47

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

8K–10K

Units per listing a year

100–250

Revenue per listing a year

£1K–£3K

Returns

0.5%of orders · Amazon United Kingdom median 0.6%

86% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 14.2% of listings are out of stock. The average listing ranks #329 within Candles & Holders. It carries 210 reviews at 4.06 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

98%

Out of stock, average day

14.2%

Average rank

#329in Candles & Holders

Average rating

4.06 starsAmazon United Kingdom average 4.36 stars

Average reviews

210per listing

Listings tracked

44

25 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

25

Successful launches

2Amazon's first-year sales bar

Average brand age

34 months