Beer Mats

Shoppers searched for this 110K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.4% of those searches ended in a purchase. Searches in the last 90 days moved +55.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £39K a year.

Searches, last 12 months

110K

Growth, 90 days vs prior 90

+55.1%

Conversion, latest week

3.4%

Market size, estimated

£39Ka year

Peak month

December2.1× the quietest month

Top search term

beer mats63K searches a year

Listings sell for £10.59 on average, from £3.64 to £24.57. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £10.59 that is £1K to £3K a year per listing.

Average price

£10.59under the $15 to $100 sweet spot

Price range

£3.64–£24.57

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

£1K–£3K

Returns

0.4%of orders · Amazon United Kingdom median 0.6%

60% of listings pay for placement with sponsored ads. 77% ship with Prime. On an average day, 14.5% of listings are out of stock. The average listing ranks #516 within Barware. It carries 294 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings

60%

Prime listings

77%

Out of stock, average day

14.5%

Average rank

#516in Barware

Average rating

4.47 starsAmazon United Kingdom average 4.36 stars

Average reviews

294per listing

Listings tracked

30

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

1Amazon's first-year sales bar

Average brand age

39 months