Bed Bug Mattress Protector
Bed Bug Mattress Protector shows low returns (0.6%), but a deep review moat (5,293 avg reviews) keeps it on the watch list.
Flapen Score
Is Bed Bug Mattress Protector profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Bed Bug Mattress Protector is a £138K/yr Amazon United Kingdom market (185K searches/yr). The top 5 brands hold 77% of demand. Demand peaks in Sep. Verdict: Worth a look — 51/100.
Bed Bug Mattress Protector: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +13.6% over the last 90 days and 5.2% of searches end in a purchase.
£138K
revenue / yr
Who owns the niche?
The top 5 brands hold 77% of demand, so 23% of the market is open.
23%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 24 products
Top Bed Bug Mattress Protector products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Utopia Bedding Premium Waterproof Mattress Encasement Double Bed (135 x 190 x 30 cm) Zippered Mattress Protector Bed Bug and Dust Mite Proof Mattress Cover White
- Price
- £9.97
- Rating
- 4.5/5
- Reviews
- 12,841
- Age
- 8y ago
IMFAA Fully Zipper Encasement Anti Bug Bed & Anti allergy 100% waterproof Mattress Protector/full Cover (Double(137x190+40) Cm)
- Price
- £13.67
- Rating
- 4.5/5
- Reviews
- 2,382
- Age
- 6y ago
Dreamzie - Waterproof Mattress Encasement 135x190 x30 cm Double Bed - Bed Bug Mattress Protector - Zipped Mattress Protector for Allergiques - Bi-Ome et Oeko-Tex
- Price
- £18.04
- Rating
- 4.5/5
- Reviews
- 1,489
- Age
- 1y ago
Utopia Bedding Premium Waterproof Mattress Encasement Single Bed (90 x 190 x 30 cm) Zippered Mattress Protector Bed Bug and Dust Mite Proof Mattress Cover White
- Price
- £8.47
- Rating
- 4.5/5
- Reviews
- 12,841
- Age
- 6y ago
Mattress Zipped Cover Full Encasement Anti Bed Bug Mattress Zip Protector 30cm Deep & Hypoallergenic Matress Cover with Double Side Zipper Closure (Dark Grey Double)
- Price
- £13.21
- Rating
- 4.3/5
- Reviews
- 695
- Age
- 1y ago
Trending
90-day click momentum
Bed Bug Proof Protector Mattress Encasement Cover Zippered Anti Dust Mite Breathable Total Mattress Protection (Cot Bed 28 x 56 + 8 depth)
- Price
- £15.73
- Rating
- 4.5/5
- Reviews
- 674
- Age
- 5y ago
Waterproof Bed Bug Mattress Protector Double 137x190 cm | Anti Allergy Mattress Encasement with Secure Zip Closure | 30 cm Deep Zipped Mattress Protector Hypoallergenic & Noiseless 6-Sided Protection
- Price
- £16.21
- Rating
- 4.5/5
- Reviews
- 42
- Age
- 4mo ago
Gulman 100% Waterproof Mattress Protector Double bed Bed Bug & Dust Mite Proof 30cm Deep Zippered Premium Mattress Encasement for Ultimate Comfort (White - 137x190)
- Price
- £17.99
- Rating
- 4.8/5
- Reviews
- 43
- Age
- 7mo ago
Amazon Basics Zippered Mattress Encasement Cover - Waterproof & Bed Bug Proof Mattress Protector Single Bed 90 x 190 x 30 cm White
- Price
- £9.19
- Rating
- 4.6/5
- Reviews
- 145
- Age
- 10mo ago
Dreamzie - Waterproof Mattress Encasement 135x190 x30 cm Double Bed - Bed Bug Mattress Protector - Zipped Mattress Protector for Allergiques - Bi-Ome et Oeko-Tex
- Price
- £18.04
- Rating
- 4.5/5
- Reviews
- 1,489
- Age
- 1y ago
Newest
by launch dateWaterproof Bed Bug Mattress Protector Double 137x190 cm | Anti Allergy Mattress Encasement with Secure Zip Closure | 30 cm Deep Zipped Mattress Protector Hypoallergenic & Noiseless 6-Sided Protection
- Price
- £16.21
- Rating
- 4.5/5
- Reviews
- 42
- Age
- 4mo ago
Gulman 100% Waterproof Mattress Protector Double bed Bed Bug & Dust Mite Proof 30cm Deep Zippered Premium Mattress Encasement for Ultimate Comfort (White - 137x190)
- Price
- £17.99
- Rating
- 4.8/5
- Reviews
- 43
- Age
- 7mo ago
Amazon Basics Zippered Mattress Encasement Cover - Waterproof & Bed Bug Proof Mattress Protector Single Bed 90 x 190 x 30 cm White
- Price
- £9.19
- Rating
- 4.6/5
- Reviews
- 145
- Age
- 10mo ago
Heaven High Premium Waterproof Mattress Encasement Bed Bug & Dust Mite Proof Zipped Mattress Protector Single (90x190+30 cm)
- Price
- £15.01
- Rating
- 4.6/5
- Reviews
- 66
- Age
- 11mo ago
Dreamzie - Waterproof Mattress Encasement 135x190 x30 cm Double Bed - Bed Bug Mattress Protector - Zipped Mattress Protector for Allergiques - Bi-Ome et Oeko-Tex
- Price
- £18.04
- Rating
- 4.5/5
- Reviews
- 1,489
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.
Brands
14 falling
Sellers
17
Top-5 brand share
77%
Top 20: 100%
Top-5 click share
56%
Top 20: 95%
Open market
18%
- Utopia Bedding34%
- IMFAA17%
- MIA we dress your home12%
- Wrappybag8%
- Dreamzie7%
- Amazon Basics5%
- Open — no brand owns it (8 brands, 18%)
Bed Bug Mattress Protector demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Sep · busiest ÷ quietest = 1.9×
Top Bed Bug Mattress Protector search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- bed bug mattress protector35K/yr
- zipped mattress protector21K/yr
- mattress encasement20K/yr
- bed bug mattress encasement13K/yr
- mattress encasement double13K/yr
- bedbug mattress protector8K/yr
- anti bed bug mattress protector6K/yr
- mattress cover with zip11K/yr
- dust mite mattress protector5K/yr
- zip mattress protector6K/yr
What reviews say buyers love and hate about Bed Bug Mattress Protector
What buyers mention most, as a share of all reviews.
What buyers love
81% of reviews“Top quality mattress cover”
“Easy to fit”
“Good for the price”
“it does the job fine”
“Actually waterproof”
What buyers complain about
61% of reviews“Small fitting”
“Looks and feels cheap”
“NOT WATERPROOF”
“the material is a bit thin”
“its not very comfortable you definitely need another cover onto to make it feel less plastic”
Bed Bug Mattress Protector return rate & reasons
Why buyers send it back, as a share of all return requests.
0.6%
Return rate
67%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Bed Bug Mattress Protector questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
