Beach Towel

Shoppers searched for this 1.6M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.2% of those searches ended in a purchase. Searches in the last 90 days moved +169.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £634K a year.

Searches, last 12 months

1.6M

Growth, 90 days vs prior 90

+169.0%

Conversion, latest week

3.2%

Market size, estimated

£634Ka year

Peak month

July5.8× the quietest month

Top search term

beach towel793K searches a year

Listings sell for £11.96 on average, from £5.25 to £22.13. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 500 to 750 of them. At £11.96 that is £6K to £9K a year per listing.

Average price

£11.96under the $15 to $100 sweet spot

Price range

£5.25–£22.13

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

50K–60K

Units per listing a year

500–750

Revenue per listing a year

£6K–£9K

Returns

1.0%of orders · Amazon United Kingdom median 0.6%

87% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 13.0% of listings are out of stock. The average listing ranks #43 within Bathroom. It carries 2,734 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings

87%

Prime listings

93%

Out of stock, average day

13.0%

Average rank

#43in Bathroom

Average rating

4.33 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,734per listing

Listings tracked

60

9 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

9

Successful launches

6Amazon's first-year sales bar

Average brand age

36 months