Beach Chairs
PassBeach Chairs scores 71 out of 100, a Pass. Shoppers spend $239K a year here, search demand grew +507.4% this quarter, and returns run at 0.8% of orders.
- Flapen Score
- 71 / 100Top 3% of 5,777 Home & Garden niches · +20 vs the category median of 5171
- Market size
- £239K/yr568K searches / yr
- 90-day growth
- +507.4%search demand this quarter
- Competition
- 34%top-5 click share · 20 brands · 47 sellers
Flapen Score
Beach Chairs against its category
The dotted line is the Home & Garden average. Past it, Beach Chairs is stronger. Inside it, weaker.
Market
The Beach Chairs market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Beach Chairs 568K times last year and spent an estimated £239K. The top 5 brands take 59% of clicks. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 71 out of 100, a Pass.
01 · Demand
1.3% of searches ended in a purchase last week.
Shoppers searched for this 568K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.3% of those searches ended in a purchase. Searches in the last 90 days moved +507.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £239K a year.
- Searches, last 12 months
- 568K
- Growth, 90 days vs prior 90
- +507.4%
- Conversion, latest week
- 1.3%
- Market size, estimated
- £239Ka year
- Peak month
- July25.7× the quietest month
- Top search term
- beach chair231K searches a year
02 · Price
A sale here is worth £33.06.
Listings sell for £33.06 on average, from £10.23 to £81.68. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At £33.06 that is £0 to £3K a year per listing.
- Average price
- £33.06inside the $15 to $100 sweet spot
- Price range
- £10.23–£81.68
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£3K
- Returns
- 0.8%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
84% of listings pay for placement with sponsored ads. 48% ship with Prime. On an average day, 12.3% of listings are out of stock. The average listing ranks #342 within Garden Furniture & Accessories. It carries 1,242 reviews at 4.35 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 84%
- Prime listings
- 48%
- Out of stock, average day
- 12.3%
- Average rank
- #342in Garden Furniture & Accessories
- Average rating
- 4.35 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,242per listing
- Listings tracked
- 44
04 · Newcomers
Amazon counts 5 of last year's 10 launches as successful.
10 products launched here in the last 12 months. Amazon counts 5 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 37 months on average, so the names here are settling in.
- Launched, last 12 months
- 10
- Successful launches
- 5Amazon's first-year sales bar
- Average brand age
- 37 months
Products
Top Beach Chairs products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Beach Master Super Lightweight Folding Camping Chair - Portable Beach Chair with Carry Bag for Beach Camping Festivals and Outdoors
- Price
- £19.08
- Rating
- 3.6/5
- Reviews
- 78
- Age
- 1y ago

Trail Sisken Low Folding Beach Chair Black
- Price
- £16.43
- Rating
- 3.9/5
- Reviews
- 187
- Age
- 3y ago

Trail Sisken Low Folding Beach Chair Navy Blue Stripes
- Price
- £17.10
- Rating
- 4.3/5
- Reviews
- 170
- Age
- 2y ago

Set of 2 Folding Beach Desk Chair Outdoor Sun Lounger Reclining Garden Camping Comfortable Spring Deck Chairs Patio Folding Fishing Picnic BBQ Party Outdoor Lightweight Beach Seat Chair (Grey)
- Price
- £37.35
- Rating
- 4.9/5
- Reviews
- 28
- Age
- 4mo ago

Set of 2 Folding Beach Desk Chair Outdoor Sun Lounger Reclining Garden Camping Comfortable Spring Deck Chairs Patio Folding Fishing Picnic BBQ Party Outdoor Lightweight Portable Beach Seat Chair Blue
- Price
- £35.85
- Rating
- 4.9/5
- Reviews
- 28
- Age
- 8mo ago
Trending
90-day click momentum
Set of 2 Folding Beach Desk Chair Outdoor Sun Lounger Reclining Garden Camping Comfortable Spring Deck Chairs Patio Folding Fishing Picnic BBQ Party Outdoor Lightweight Portable Beach Seat Chair Blue
- Price
- £35.85
- Rating
- 4.9/5
- Reviews
- 28
- Age
- 8mo ago

Set of 2 Folding Beach Desk Chair Outdoor Sun Lounger Reclining Garden Camping Comfortable Spring Deck Chairs Patio Folding Fishing Picnic BBQ Party Outdoor Lightweight Beach Seat Chair (Grey)
- Price
- £37.35
- Rating
- 4.9/5
- Reviews
- 28
- Age
- 4mo ago

SONGMICS Set of 2 Folding Beach Sunloungers Deck Beach Chairs Mats Reclining Backrest Lightweight Portable with Handle Camping Garden Pool 158 x 55 cm Midnight Blue and Cloud White GCB251QZ02
- Price
- £22.28
- Rating
- 4.2/5
- Reviews
- 513
- Age
- 4mo ago

SONGMICS Portable Beach Chairs Set of 2 with Pillow Foldable Reclinable Carry as a Backpack Outdoor Chairs Green and White Stripes GCB62JW02
- Price
- £48.02
- Rating
- 4.5/5
- Reviews
- 1,703
- Age
- 4y ago

Outsunny Set of 2 Foldable Garden Beach Chair Mat Lightweight Outdoor Sun Lounger Seats Adjustable Back Metal Frame PE Fabric Head Pillow w/Carry Bag Grey
- Price
- £21.01
- Rating
- 4.2/5
- Reviews
- 395
- Age
- 6y ago
Newest
by launch date
Set of 2 Folding Beach Desk Chair Outdoor Sun Lounger Reclining Garden Camping Comfortable Spring Deck Chairs Patio Folding Fishing Picnic BBQ Party Outdoor Lightweight Beach Seat Chair (Grey)
- Price
- £37.35
- Rating
- 4.9/5
- Reviews
- 28
- Age
- 4mo ago

SONGMICS Set of 2 Folding Beach Sunloungers Deck Beach Chairs Mats Reclining Backrest Lightweight Portable with Handle Camping Garden Pool 158 x 55 cm Midnight Blue and Cloud White GCB251QZ02
- Price
- £22.28
- Rating
- 4.2/5
- Reviews
- 513
- Age
- 4mo ago

Set of 2 Folding Beach Desk Chair Outdoor Sun Lounger Reclining Garden Camping Comfortable Spring Deck Chairs Patio Folding Fishing Picnic BBQ Party Outdoor Lightweight Portable Beach Seat Chair Blue
- Price
- £35.85
- Rating
- 4.9/5
- Reviews
- 28
- Age
- 8mo ago

Gonggi Folding Beach Chair Beach Chairs Low Folding Lightweight Floor Chair with Back Support for Fishing Barbecues Hiking Traveling Outdoors Activities Camping Chaired (Black)
- Price
- £16.49
- Rating
- 4.8/5
- Reviews
- 15
- Age
- 11mo ago

Beach Master Super Lightweight Folding Camping Chair - Portable Beach Chair with Carry Bag for Beach Camping Festivals and Outdoors (Large - 50cm)
- Price
- £21.88
- Rating
- 3.6/5
- Reviews
- 78
- Age
- 12mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 34% of clicks. An open shelf where new products get seen.
Brands
20 falling
Sellers
47
Top-5 brand share
59%
Top 20: 100%
Top-5 click share
34%
Top 20: 77%
Open market
36%
- trail outdoor leisure15%
- Beach Master12%
- CushSunr12%
- SONGMICS12%
- Portal8%
- Harbour Housewares5%
Demand
Beach Chairs search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 25.7×
Search terms
Top Beach Chairs search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- beach chair231K/yr
- beach chairs121K/yr
- beach chairs low folding lightweight45K/yr
- folding beach chair29K/yr
- beach chairs folding lightweight16K/yr
- foldable beach chair12K/yr
- low beach chair13K/yr
- beach seat10K/yr
- folding beach chairs for adults9K/yr
- low camping chair13K/yr
Reviews and returns
What reviews say buyers love and hate about Beach Chairs
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Not my best purchase
so quality control non existent
Awful Quality
cheap flimsy
Too flimsy
Flimsy
Very small
a little large
Not fit for purpose
It is uncomfortable
Low down comfort
not comfortable for long periods of sitting
Broke almost immediately
Both broke after first use
broke within a week
Love
So comfortable
Comfortable chairs
comfortable to use
This really is an excellent quality set of chairs
Good Quality Chair
Excellent quality
Really comfortable light weight beach chair
Lightweight and easy to use
Great chairs lightweight to carry
Good value
Great Value
Value For Money
Nice and sturdy
The frame feels sturdy
the metal frames are very sturdy
Return
0.8% Return rate 27% Fixable by listing
Very small
a little large
Not fit for purpose
It is uncomfortable
Low down comfort
not comfortable for long periods of sitting
Not my best purchase
so quality control non existent
Awful Quality
cheap flimsy
Too flimsy
Flimsy
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Beach Chairs questions
Answered from the same tracked data.









