Beach Blanket
MaybeSearch demand grew +431.1% this quarter. But prices span $6.00–$14.82, mostly outside the sweet spot, so Beach Blanket is a Maybe.
- Flapen Score
- 57 / 100Top 26% of 5,777 Home & Garden niches · +6 vs the category median of 5157
- Market size
- £26K/yr74K searches / yr
- 90-day growth
- +431.1%search demand this quarter
- Competition
- 52%top-5 click share · 19 brands · 29 sellers
Flapen Score
Beach Blanket against its category
The dotted line is the Home & Garden average. Past it, Beach Blanket is stronger. Inside it, weaker.
Market
The Beach Blanket market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Beach Blanket 74K times last year and spent an estimated £26K. The top 5 brands take 60% of clicks. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 57 out of 100, a Maybe.
01 · Demand
3.9% of searches ended in a purchase last week.
Shoppers searched for this 74K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.9% of those searches ended in a purchase. Searches in the last 90 days moved +431.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £26K a year.
- Searches, last 12 months
- 74K
- Growth, 90 days vs prior 90
- +431.1%
- Conversion, latest week
- 3.9%
- Market size, estimated
- £26Ka year
- Peak month
- August18.1× the quietest month
- Top search term
- beach mats sand free19K searches a year
02 · Price
A sale here is worth £9.20.
Listings sell for £9.20 on average, from £6.00 to £14.82. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At £9.20 that is £0 to £920 a year per listing.
- Average price
- £9.20under the $15 to $100 sweet spot
- Price range
- £6.00–£14.82
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£920
- Returns
- 1.5%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.7% of listings are out of stock. The average listing ranks #38 within Barbecue & Outdoor Dining. It carries 1,426 reviews at 4.30 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 97%
- Prime listings
- 100%
- Out of stock, average day
- 8.7%
- Average rank
- #38in Barbecue & Outdoor Dining
- Average rating
- 4.30 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,426per listing
- Listings tracked
- 29
04 · Newcomers
Amazon counts 0 of last year's 5 launches as successful.
5 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 5
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 34 months
Products
Top Beach Blanket products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Henrycares Beach Blanket Picnic Blanket Extra Large 250 x 200cm Sandproof Waterproof Beach Mat with 4 Stakes for 5-8 Adults Summer Essentials Outdoor Blanket for Travel Camping Hiking Picnic (Blue)
- Price
- £8.62
- Rating
- 4.4/5
- Reviews
- 1,706
- Age
- 3y ago

OUGEP Beach Blanket Sandproof Large Picnic Blanket Waterproof 200 x 230cm for 4-8 Adults Beach Mat Sand Free Waterproof for Camping Hiking Beach Picnic (Blue/Grey)
- Price
- £9.38
- Rating
- 4.3/5
- Reviews
- 2,796
- Age
- 4y ago

COVACURE Beach Blanket Mat with 3 Zipper Pockets Extra Large 210 x 200cm Water Resistant Sand Proof Picnic Blanket for Camping Hiking Picnic (Blue)
- Price
- £10.86
- Rating
- 4.2/5
- Reviews
- 891
- Age
- 5y ago

Dijia Beach Blanket Beach Mat - Sandproof Large 210 * 200 CM Waterproof Lightweight Outdoor Sports with 2 Extra Zipper Pockets for for Phone Camera Holidays Camping Hiking Blanket
- Price
- £6.97
- Rating
- 4.3/5
- Reviews
- 102
- Age
- 3y ago

PLACHIDAY Beach Blanket - Extra Large Beach Mat Sandproof & Waterproof Sand Free Mat Lightweight Durable Camping Blanket for Outdoor Picnic Travel Camping Hiking
- Price
- £8.62
- Rating
- 4.4/5
- Reviews
- 6
- Age
- 6mo ago
Trending
90-day click momentum
Beach Blanket Sandproof Waterproof 213 x 213 cm (1-3 People ) Large Beach Mat with Stakes & Travel Bag Lightweight Quick-Dry Portable Picnic Mat Beach Essentials for Outdoors Cruise Picnic & Camping
- Price
- £11.89
- Rating
- 4.1/5
- Reviews
- 77
- Age
- 3mo ago

Solnery Large Beach Blanket Waterproof Sandproof Beach Mats Sand Free Windproof Outdoor Mat Portable 4 Stakes 210 x 200 cm Fits 16 People for Seaside Picnic & Camping (Ocean Blue)
- Price
- £9.92
- Rating
- 4.4/5
- Reviews
- 22
- Age
- 5mo ago

Solnery Large Beach Blanket Waterproof Sandproof Beach Mats Sand Free Windproof Outdoor Mat Portable 4 Stakes 250 x 200 cm Fits 18 People for Seaside Picnic & Camping (Ocean Blue)
- Price
- £10.78
- Rating
- 4.4/5
- Reviews
- 22
- Age
- 5mo ago

COVACURE Beach Blanket Mat with 3 Zipper Pockets Extra Large 210 x 200cm Water Resistant Sand Proof Picnic Blanket for Camping Hiking Picnic (Green)
- Price
- £10.87
- Rating
- 4.2/5
- Reviews
- 891
- Age
- 4mo ago

PLACHIDAY Beach Blanket - Extra Large Beach Mat Sandproof & Waterproof Sand Free Mat Lightweight Durable Camping Blanket for Outdoor Picnic Travel Camping Hiking
- Price
- £8.62
- Rating
- 4.4/5
- Reviews
- 6
- Age
- 6mo ago
Newest
by launch date
Beach Blanket Sandproof Waterproof 213 x 213 cm (1-3 People ) Large Beach Mat with Stakes & Travel Bag Lightweight Quick-Dry Portable Picnic Mat Beach Essentials for Outdoors Cruise Picnic & Camping
- Price
- £11.89
- Rating
- 4.1/5
- Reviews
- 77
- Age
- 3mo ago

COVACURE Beach Blanket Mat with 3 Zipper Pockets Extra Large 210 x 200cm Water Resistant Sand Proof Picnic Blanket for Camping Hiking Picnic (Green)
- Price
- £10.87
- Rating
- 4.2/5
- Reviews
- 891
- Age
- 4mo ago

Solnery Large Beach Blanket Waterproof Sandproof Beach Mats Sand Free Windproof Outdoor Mat Portable 4 Stakes 250 x 200 cm Fits 18 People for Seaside Picnic & Camping (Ocean Blue)
- Price
- £10.78
- Rating
- 4.4/5
- Reviews
- 22
- Age
- 5mo ago

Solnery Large Beach Blanket Waterproof Sandproof Beach Mats Sand Free Windproof Outdoor Mat Portable 4 Stakes 210 x 200 cm Fits 16 People for Seaside Picnic & Camping (Ocean Blue)
- Price
- £9.92
- Rating
- 4.4/5
- Reviews
- 22
- Age
- 5mo ago

PLACHIDAY Beach Blanket - Extra Large Beach Mat Sandproof & Waterproof Sand Free Mat Lightweight Durable Camping Blanket for Outdoor Picnic Travel Camping Hiking
- Price
- £8.62
- Rating
- 4.4/5
- Reviews
- 6
- Age
- 6mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 52% of clicks. Leaders hold, but buyers still shop past them.
Brands
19 falling
Sellers
29
Top-5 brand share
60%
Top 20: 100%
Top-5 click share
52%
Top 20: 90%
Open market
34%
- Henrycares18%
- COVACURE15%
- OUGEP14%
- Dijia7%
- Solnery7%
- Ainiv7%
Demand
Beach Blanket search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 18.1×
Search terms
Top Beach Blanket search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- beach mats sand free19K/yr
- beach mats14K/yr
- large beach blanket9K/yr
- sand free beach blanket8K/yr
- beach blanket extra large4K/yr
- beach sheet6K/yr
- beach throw4K/yr
- beach mat sand free waterproof4K/yr
- beach blanket sandproof3K/yr
- beach matt3K/yr
Reviews and returns
What reviews say buyers love and hate about Beach Blanket
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Very thin material
Its just a massive bit of cloth that is more like cotton or calico
I didnt realise it was completely made of tent material
Cheap
Poor quality
The quality is not as described/pictured
Very big
Very small
Very deceiving
Describing it as a blanket is misleading
This is definitely not what its described as
Too thin
So it is like a super thin bedsheets
Very thin material
Love
Good size
The size is adequate for a couple of small people
good family size
A great product
Great quality, light, soft, comfortable, easy to wash and dry, good size and brilliant value for money
Good product
Great value
Very good value
brilliant value for money
Useful
easy to carry
Easy to fold
Great to use for picnic or on the beach
great for dry sand
Durable as it has been in the garden over the winter exposed to the elements
Return
1.5% Return rate 28% Fixable by listing
Very thin material
Its just a massive bit of cloth that is more like cotton or calico
I didnt realise it was completely made of tent material
Very big
Very small
very thin or light
Cheap
Poor quality
The quality is not as described/pictured
Very deceiving
Describing it as a blanket is misleading
This is definitely not what its described as
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Beach Blanket questions
Answered from the same tracked data.









