Is bbq tray profitable to sell on Amazon United Kingdom?

The niche generates £45K/yr across 30 tracked products. 1 of 4 products launched in the last 360 days are still selling. 90-day search growth is +597.2%. Flapen's verdict: Worth a look (65/100).

How competitive is the bbq tray niche?

24 brands and 47 sellers compete. The top 5 products take 44% of clicks and top 5 brands hold 54% of demand.

What do buyers complain about in bbq tray?

Top complaints mined from reviews: Strength, Size-Overall, Ease Of Cleaning. The return rate is 0.4%.

When does demand for bbq tray peak?

Demand peaks in May–Jun–Jul–Aug; the busiest month runs 21.2× the quietest.

What does it cost to enter the bbq tray niche?

Listings span £3.90–£27.62; the average listing price is £11.34 (sweet spot $15–$100). The average incumbent carries 2,133 reviews — the moat a new listing must climb.

bbq tray

Worth a look

Shows demand growing +597.2% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Growth

Incredible+597.2%

90-day search growth — must beat 0% to launch

Returns

Incredible0.4%

return rate — above 5% kills the launch gate

Brand share

Great54%

top-5 brand share — no brand owns this niche

Conversion

Great7.2%

search→purchase rate — share of searches ending in a sale

Competition

Good44%

top-5 click share — leaders hold, buyers still browse

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Price range

Good£3.90–£27.62

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Okay£11.34

avg listing price — sweet spot $15–$100

Review moat

Okay2,133

avg incumbent reviews — the moat a new listing must climb

Market size

Bad£45K

£45K/yr · 55K searches

Signals Trending No Dominant Brand

According to Flapen's Amazon United Kingdom niche tracking, bbq tray is a £45K/yr Amazon United Kingdom market (55K searches/yr). The top 5 brands hold 54% of demand. Demand peaks in May–Jun–Jul–Aug. Verdict: Worth a look — 65/100.

Data updated Jul 25, 2026 · scored weekly · How we score niches

bbq tray market data

Units sold / yr: 3K–4K; avg 100–250/product
Revenue / yr: £34K–£45K; units × avg price
Conversion rate: 7.2%
Avg BSR: #73
Page quality: 0%
Prime: 83%
Sponsored: 90%
Out of stock: 5.5%
Avg brand age: 41 months
Avg seller age: 181 days

Competition & brand share

The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.

Brands

24 falling

Sellers

Top-5 brand share

54%

Top 20: 98%

Top-5 click share

44%

Top 20: 90%

Open market

41%

Weber19%
Coppice11%
CHAMSUREUK11%
Yesland7%
MaxxCore6%
RSW5%

Demand & seasonality

Weekly Amazon search volume, last 62 weeks — +597.2% search growth over the last 90 days.

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 21.2×

Open Trend

Top bbq tray search terms

bbq trays13K/yr +917.1%7.0% conv.
bbq tray13K/yr +313.3%3.0% conv.
bbq trays for grilling7K/yr +653.0%4.8% conv.
foil trays for bbq5K/yr >1,000%9.7% conv.
bbq grill tray7K/yr +471.3%0.8% conv.
bbq foil trays4K/yr +696.0%8.6% conv.
bbq trays disposable4K/yr +545.8%8.8% conv.
foil trays bbq3K/yr +400.5%6.0% conv.

All search terms

Top bbq tray products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Weber Aluminum Drip Pans Small (22 x 15.3 x 3.6) 10 Pieces Perfectly Fitting for The Q Pulse Lumin Traveler Genesis Genesis II/LX 200 & 300 Series Grease Collection Pans - Silver (6415)

Weber£4.634.6★39,497 rev

CHAMSUREUK [30-Pack] Disposable Barbecue Tray 34 x 23 x 2.8cm Aluminum Foil Perforated Grill Containers Aluminum Foil Pans Barbecue Grilling Trays Baking Plate with Holes for Grilling BBQ Charcoal

CHAMSUREUK£16.804.6★71 rev

Yesland 30 Pack Disposable Barbecue Tray 34 x 23 x 2.8cm Aluminum Grill Containers Aluminum Foil Pans Barbecue Grilling Trays Baking Plate with Holes for BBQ Grilling Baking

Yesland£12.924.5★1,060 rev

Maxxcore 10-Pack Disposable Aluminum Foil Baking Trays - Food Storage Catering Aluminum Foil Tray - Containers for Meal Prep Cooking Baking Roasting BBQ Freezer Storage - 32cm x 20cm x 3.3cm

MaxxCore£8.014.5★444 rev

Pack of 4 BBQ Foil Grill Trays Disposable Aluminum Cooking Trays Food Catering Serving Tray

RSW£4.964.7★5 rev

Newest

by launch date

GEEZY Stainless Steel BBQ Grill Tray 34x24cm - Rectangular Metal Basket with Holes for Perfect Heat Distribution - BBQ Grill Pan for Meat & Vegetables Outdoor Cooking Accessories & Gifts for Men

GEEZY£7.452 rev

4mo ago

Coselena Foil Baking Tray 32 x 20 cm 10 Pack Heavy Duty Disposable Aluminium Foil Trays for Baking Cooking Roasting BBQ Meal Prep and Food Storage

Coselena£7.0753 rev

10mo ago

10 Pack Large Aluminium Foil Trays (32x21x5 cm) - Heavy Duty Disposable Roasting Pans & Deep Baking Tins - Rectangular Foil Containers for Oven Cooking BBQ Freezer Meal Prep & Catering (3500ml)

GilesEdward£8.0734 rev

10mo ago

KAHEIGN 30Pcs Disposable Barbecue Trays 34CM x 23CM x 3CM Aluminum Foil Perforated Trays Barbecue Grilling Container Plate with Holes and Ribbed Bottom for Oven Charcoal BBQ Roast Grilling Baking

KAHEIGN£11.839 rev

1y ago

SCDZY Foil Trays BBQ 10 Pack Disposable Barbecue Tray 34 x 23 x 2.8cm Aluminum Foil Drip Tray Perforated BBQ Grill Trays Aluminum Grill Containers for Grilling Baking Camping & Travel

SCDZY£8.6512 rev

1y ago

What buyers say about bbq tray

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall24%

“Good quality trays”

Value For Money16%

“Good value”

Size-Overall11%

“Great size”

Strength8%

“Not flimsy at all”

Advertised Vs Actual Product6%

“as described”

Ease Of Use5%

“Very useful”

Ease Of Cleaning4%

“Good product thatll keep your BBQ clean”

Baking3%

“Perfect for baking”

Cooking Experience2%

“everything cooks evenly”

Durability2%

“A key advantage is their durability”

What buyers complain about

Strength15%

“Not very sturdy”

Size-Overall12%

“rather shallow so not useful for cakes”

Ease Of Cleaning6%

“difficult to clean”

Leak-Proof4%

“you do a little leakage”

Thickness4%

“They are very shallow & flimsy”

Value For Money4%

“They aren't the cheapest”

Advertised Vs Actual Product3%

“not as described”

Heating3%

“Burns the meat”

Durability3%

“unfortunately after a few uses they tore a part”

Quality-Overall3%

“Not the best quality”

Top return reasons

Size-Overall73%

Quality-Overall5%

Strength4%

Value For Money2%

Functionality-Overall2%

Advertised Vs Actual Product2%

Compatibility-Overall2%

Thickness2%

Ease Of Use1%

Gifting Purpose1%

Common questions

Is bbq tray profitable to sell on Amazon United Kingdom?: The niche generates £45K/yr across 30 tracked products. 1 of 4 products launched in the last 360 days are still selling. 90-day search growth is +597.2%. Flapen's verdict: Worth a look (65/100).
How competitive is the bbq tray niche?: 24 brands and 47 sellers compete. The top 5 products take 44% of clicks and top 5 brands hold 54% of demand.
What do buyers complain about in bbq tray?: Top complaints mined from reviews: Strength, Size-Overall, Ease Of Cleaning. The return rate is 0.4%.
When does demand for bbq tray peak?: Demand peaks in May–Jun–Jul–Aug; the busiest month runs 21.2× the quietest.
What does it cost to enter the bbq tray niche?: Listings span £3.90–£27.62; the average listing price is £11.34 (sweet spot $15–$100). The average incumbent carries 2,133 reviews — the moat a new listing must climb.