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Bbq Tools

Maybe

Search demand grew +440.1% this quarter. But the products selling today already average 4.6★, so Bbq Tools is a Maybe.

Filters Trending
Flapen Score
64
64 / 100
Top 11% of 5,777 Home & Garden niches · +13 vs the category median of 51
Market size
£274K/yr399K searches / yr
90-day growth
+440.1%search demand this quarter
Competition
55%top-5 click share · 21 brands · 67 sellers

Flapen Score

Bbq Tools against its category

The dotted line is the Home & Garden average. Past it, Bbq Tools is stronger. Inside it, weaker.

64Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bbq Tools market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Bbq Tools 399K times last year and spent an estimated £274K. The top 5 brands take 68% of clicks. Demand peaks in Apr–May–Jun–Jul–Aug. Flapen scores it 64 out of 100, a Maybe.

01 · Demand

4.1% of searches ended in a purchase last week.

Shoppers searched for this 399K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.1% of those searches ended in a purchase. Searches in the last 90 days moved +440.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £274K a year.

Searches, last 12 months
399K
Growth, 90 days vs prior 90
+440.1%
Conversion, latest week
4.1%
Market size, estimated
£274Ka year
Peak month
May18.4× the quietest month
Top search term
bbq tools168K searches a year

02 · Price

A sale here is worth £16.62.

Listings sell for £16.62 on average, from £7.29 to £27.93. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At £16.62 that is £8K to £12K a year per listing.

Average price
£16.62inside the $15 to $100 sweet spot
Price range
£7.29–£27.93
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
15K–20K
Units per listing a year
500–750
Revenue per listing a year
£8K–£12K
Returns
0.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

97% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #36 within Barbecue & Outdoor Dining. It carries 725 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings
97%
Prime listings
93%
Out of stock, average day
2.4%
Average rank
#36in Barbecue & Outdoor Dining
Average rating
4.58 starsAmazon United Kingdom average 4.36 stars
Average reviews
725per listing
Listings tracked
29

04 · Newcomers

Amazon counts 5 of last year's 6 launches as successful.

6 products launched here in the last 12 months. Amazon counts 5 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
6
Successful launches
5Amazon's first-year sales bar
Average brand age
34 months

Products

Top Bbq Tools products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.

£0£14K£27K£41K£55K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

21 falling

Sellers

67

Top-5 brand share

68%

Top 20: 99%

Top-5 click share

55%

Top 20: 90%

Open market

28%

  • ROMANTICIST22%
  • Grilliance16%
  • JUAUO13%
  • KALAHOL10%
  • penobon7%
  • grilljoy5%

Demand

Bbq Tools search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul, Aug · busiest ÷ quietest = 18.4×

Search terms

Top Bbq Tools search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bbq tools168K/yr
  • bbq utensil set49K/yr
  • bbq set44K/yr
  • bbq tool set33K/yr
  • bbq utensils29K/yr
  • bbq kit16K/yr
  • barbecue tools16K/yr
  • bbq tools set with case14K/yr
  • bbq tools set13K/yr
  • barbecue utensils9K/yr

Reviews and returns

What reviews say buyers love and hate about Bbq Tools

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Quality-Overall19%+1.35

Poor quality tongs

The build quality is lacking and the storage case is disappointingly flimsy and cheap feeling

Very poor quality

Strength18%−0.11

Flimsy

very flimsy

The build quality is lacking and the storage case is disappointingly flimsy and cheap feeling

Metal Quality10%−0.06

Really thin cheap metal

its bendy flimsy metal

Metal on the scrapper bends not strong

Size-Overall8%−0.04

Too short

Shorter than expected

Flammable5%+0.08

It will catch fire and burn

Love

Quality-Overall38%+1.35

Well presented in tool case and excellent quality

Excellent, good quality and neat bag

Excellent product

Value For Money21%+1.60

great value for money

Good price

Excellent value for money

Grilling15%+0.86

Great set for BBQ

Great item for BBQ grill

Great kit for BBQs

Gifting Purpose5%+0.46

Gift

Excellent gift

Great gift idea

Ease Of Use5%

Easy to use

Very handy

Very handy useful tools handy to keep in bag

Return

0.5% Return rate 27% Fixable by listing

Quality-Overall31%▁▁█▆▆▆

Poor quality tongs

The build quality is lacking and the storage case is disappointingly flimsy and cheap feeling

Very poor quality

Size-Overall20%▁▁▆█▅▇

Too short

Shorter than expected

Strength6%▁▁▁█▄▄

Flimsy

very flimsy

The build quality is lacking and the storage case is disappointingly flimsy and cheap feeling

Material Quality6%█▁▂▁▂▁
Grilling5%▁▁▁█▂▆

FAQ

Common Bbq Tools questions

Answered from the same tracked data.