Bay Tree
FailShoppers spend only $44K a year here, so Bay Tree is a Fail.
- Flapen Score
- 45 / 100Ranks 4,022 of 5,777 Home & Garden niches · −6 vs the category median of 5145
- Market size
- £44K/yr56K searches / yr
- 90-day growth
- +10.6%search demand this quarter
- Competition
- 65%top-5 click share · 7 brands · 7 sellers
Flapen Score
Bay Tree against its category
The dotted line is the Home & Garden average. Past it, Bay Tree is stronger. Inside it, weaker.
Market
The Bay Tree market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Bay Tree 56K times last year and spent an estimated £44K. The top 5 brands take 94% of clicks. Demand peaks in Mar–Apr–May–Jun. Flapen scores it 45 out of 100, a Fail.
01 · Demand
2.9% of searches ended in a purchase last week.
Shoppers searched for this 56K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.9% of those searches ended in a purchase. Searches in the last 90 days moved +10.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £44K a year.
- Searches, last 12 months
- 56K
- Growth, 90 days vs prior 90
- +10.6%
- Conversion, latest week
- 2.9%
- Market size, estimated
- £44Ka year
- Peak month
- May3.0× the quietest month
- Top search term
- bay tree23K searches a year
02 · Price
A sale here is worth £26.24.
Listings sell for £26.24 on average, from £9.99 to £106.86. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At £26.24 that is £0 to £3K a year per listing.
- Average price
- £26.24inside the $15 to $100 sweet spot
- Price range
- £9.99–£106.86
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£3K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
95% of listings pay for placement with sponsored ads. 0% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #174 within Plants, Seeds & Bulbs. It carries 258 reviews at 4.48 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 95%
- Prime listings
- 0%
- Out of stock, average day
- 1.5%
- Average rank
- #174in Plants, Seeds & Bulbs
- Average rating
- 4.48 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 258per listing
- Listings tracked
- 20
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 59 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 59 months
Products
Top Bay Tree products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
YouGarden Bay Tree Standard Tree 70-80cm Tall Single Garden Ready Potted Bay for Patios and Gardens Edible Plant Grow Your Own Herbs
- Price
- £30.96
- Rating
- 4.5/5
- Reviews
- 366
- Age
- 6y ago

Carbeth Plants Laurus Nobilis Bay Tree in 13cm Pot
- Price
- £15.51
- Rating
- 4.5/5
- Reviews
- 1,013
- Age
- 8y ago

Standard Kitchen Bay Leaf Tree | Laurus Nobilis | Evergreen Aromatic Hardy Small Garden Patio Shrub | Premium Grade Herb Specimen | 5L Pot 2-3ft (1 Tree)
- Price
- £33.09
- Rating
- 4.5/5
- Reviews
- 180
- Age
- 6y ago

Laurus Nobilis Bay Laurel - Evergreen Garden Shrub Culinary Herb - Ideal for Cooking or Ornamental Topiary - 14cm Pot (30-40cm)
- Price
- £14.53
- Rating
- 4.6/5
- Reviews
- 132
- Age
- 4y ago

Carbeth Plants Laurus Nobilis Bay Tree in 10cm Pot - Culinary Herb
- Price
- £9.99
- Rating
- 4.4/5
- Reviews
- 14
- Age
- 7y ago
Trending
90-day click momentum
Laurus Nobilis Bay Laurel - Evergreen Garden Shrub Culinary Herb - Ideal for Cooking or Ornamental Topiary - 14cm Pot (30-40cm)
- Price
- £14.53
- Rating
- 4.6/5
- Reviews
- 132
- Age
- 4y ago

Carbeth Plants Laurus Nobilis Bay Tree in 10cm Pot - Culinary Herb
- Price
- £9.99
- Rating
- 4.4/5
- Reviews
- 14
- Age
- 7y ago

Standard Bay Tree Hardy Garden Evergreen Laurel 2 x 4L Pots (Standard - 85-95cm Tall - 30-35cm Head) by Thompson and Morgan
- Price
- £106.86
- Rating
- 4.4/5
- Reviews
- 11
- Age
- 6y ago

Thompson & Morgan Hardy Bay Tree Laurus Nobilis Standard Evergreen Foliage Aromatic Edible Leaves Attractive to Pollinators Ideal for Patios & Containers (2 x 9cm Pot)
- Price
- £14.99
- Rating
- 4.7/5
- Reviews
- 9
- Age
- 7y ago

YouGarden Holly Tree Ilex Meserveae Blue Maid Standard Potted Tree Supplied 80cm Tall Instant Impact
- Price
- £28.96
- Rating
- 4.4/5
- Reviews
- 87
- Age
- 5y ago
Newest
by launch date
YouGarden Kitchen Bay Laurel Established 25-30cm Tall Plant in 12cm Pot Garden Ready for Planting
- Price
- £12.84
- Rating
- 4.6/5
- Reviews
- 10
- Age
- 2y ago

Laurus nobilis/Bay Tree in 2L Pot Cooking Bay Leaf Tree Bayleaf Plant 3fatpigs
- Price
- £12.46
- Rating
- 4.6/5
- Reviews
- 14
- Age
- 2y ago

Laurus nobilis | Bay Tree | Bay Leaf Herb (40cm)
- Price
- £11.79
- Rating
- 4.4/5
- Reviews
- 105
- Age
- 3y ago

Laurus Nobilis Bay Laurel - Evergreen Garden Shrub Culinary Herb - Ideal for Cooking or Ornamental Topiary - 14cm Pot (30-40cm)
- Price
- £14.53
- Rating
- 4.6/5
- Reviews
- 132
- Age
- 4y ago

1 Standard Bay Tree | Potted Patio Tree | Laurus nobilis | 75cm Tall | Plant for Front Door |
- Price
- £29.05
- Rating
- 4.6/5
- Reviews
- 176
- Age
- 4y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.
Brands
7 flat
Sellers
7
Top-5 brand share
94%
Top 20: 100%
Top-5 click share
65%
Top 20: 100%
Open market
2%
- Carbeth Plants31%
- YouGarden26%
- GardenersDream23%
- Generic9%
- CHRISTOW6%
- Thompson & Morgan3%
- Open — no brand owns it (1 brand, 2%)
Demand
Bay Tree search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Apr, May, Jun · busiest ÷ quietest = 3.0×
Search terms
Top Bay Tree search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- bay tree23K/yr
- bay trees in pots8K/yr
- bay leaf tree8K/yr
- bay trees5K/yr
- bay trees for sale3K/yr
- bay leaf plant4K/yr
- bay tree plant5K/yr
Reviews and returns
What reviews say buyers love and hate about Bay Tree
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
bigger than I expected - would recommend
Also I was expecting it a bit bigger
One plant was slightly smaller
Not as large a plant as advertised
I wanted to plant it but know I can only use it to cook. I will never buy it agai in here
Pretty disappointed by the condition of the plant
it was a bit dry when it arrived stood it in a water dish to re moisten soil
lots of brown leaves very dry
not it was more than half of it were dry
Not worth the money
A completely overpriced item that looks nothing like the photo
Not valued for money
sunlight will bleach the colour
Love
a very good starter plant
Healthy sturdy plant
As healthy plant
Great value for money
Excellent value for money
Good price
Really pleasantly surprised with the quality of this tree which arrived safely packaged
Excellent quality
Two good quality plants
Arrived as described
I got exactly what I ordered
As expected
quick nice size please with the quality
Two little perfect equal size trees
the height is great
Return
0.0% Return rate 48% Fixable by listing
bigger than I expected - would recommend
Also I was expecting it a bit bigger
One plant was slightly smaller
Picture is deceiving
Looks nothing like the photo
Product description not what you receive
Not as large a plant as advertised
I wanted to plant it but know I can only use it to cook. I will never buy it agai in here
Pretty disappointed by the condition of the plant
it was a bit dry when it arrived stood it in a water dish to re moisten soil
lots of brown leaves very dry
not it was more than half of it were dry
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Bay Tree questions
Answered from the same tracked data.









