Skip to content

Bay Tree

a small market ($44K/yr) — Bay Tree doesn't clear our bar today.

Flapen Score

45
Skip it
Market size 11Growth 38Conversion 37Competition 34Returns 100Price range 85Avg price 95Brand share 14Review moat 87Quality gap 45
This niche Category average

Is Bay Tree profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Bay Tree is a £44K/yr Amazon United Kingdom market (56K searches/yr). The top 5 brands hold 94% of demand. Demand peaks in Mar–Apr–May–Jun. Verdict: Skip it — 45/100.

Bay Tree: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +10.6% over the last 90 days and 2.9% of searches end in a purchase.

£44K

revenue / yr

Units sold / yr2K
Search volume / yr+10.6%56K
Conversion rate2.9%
Avg price£26.24

Who owns the niche?

The top 5 brands hold 94% of demand, so 6% of the market is open.

6%

open market share

Brands · sellers7 · 7
Top-5 product click share65%
Open market6%
Avg brand age59 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 20 products

Sponsored placement95%
New entrants (1y)0· 0 succeeded
Avg rating4.5★
Avg reviews258

Top Bay Tree products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.

£0£4K£9K£13K£17K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

7 flat

Sellers

7

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

2%

  • Carbeth Plants31%
  • YouGarden26%
  • GardenersDream23%
  • Generic9%
  • CHRISTOW6%
  • Thompson & Morgan3%
  • Open — no brand owns it (1 brand, 2%)

Bay Tree demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume56KCVR2.9%Products20Brands7Top 5 Brands94%OOS Rate1.5%Rating4.5★Reviews258Avg BSR#174
2K1KHoliday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr, May, Jun · busiest ÷ quietest = 3.0×

Top Bay Tree search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • bay tree23K/yr
  • bay trees in pots8K/yr
  • bay leaf tree8K/yr
  • bay trees5K/yr
  • bay trees for sale3K/yr
  • bay leaf plant4K/yr
  • bay tree plant5K/yr

What reviews say buyers love and hate about Bay Tree

What buyers mention most, as a share of all reviews.

What buyers love

93% of reviews
Plant Growth44%

a very good starter plant

Value For Money16%

Great value for money

Quality-Overall14%

Really pleasantly surprised with the quality of this tree which arrived safely packaged

Advertised Vs Actual Product8%

Arrived as described

Size-Overall3%

quick nice size please with the quality

What buyers complain about

79% of reviews
Size-Overall20%

bigger than I expected - would recommend

Plant Growth18%

Not as large a plant as advertised

Moist/Dry11%

it was a bit dry when it arrived stood it in a water dish to re moisten soil

Value For Money7%

Not worth the money

Color5%

sunlight will bleach the colour

Bay Tree return rate & reasons

Why buyers send it back, as a share of all return requests.

0.0%

Return rate

48%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
33%
2Advertised Vs Actual Product
21%
3Plant Growth
18%
4Quality-Overall
16%
5Moist/Dry
6%

Common Bay Tree questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Bay Tree 45/100 on Amazon United Kingdom — Skip it. The niche generates £44K/yr across 20 tracked products. Search demand moved +10.6% over the last 90 days.
Search demand for Bay Tree on Amazon United Kingdom peaks in Mar–Apr–May–Jun, where the busiest month runs 3.0× the quietest.