- Flapen Score
- 33 / 100Ranks 5,433 of 5,777 Home & Garden niches · −18 vs the category median of 5133
- Market size
- £9K/yr83K searches / yr
- 90-day growth
- +1.1%search demand this quarter
- Competition
- 80%top-5 click share · 11 brands · 46 sellers
Flapen Score
Bats against its category
The dotted line is the Home & Garden average. Past it, Bats is stronger. Inside it, weaker.
Market
The Bats market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Bats 83K times last year and spent an estimated £9K. The top 5 brands take 80% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 33 out of 100, a Fail.
01 · Demand
1.1% of searches ended in a purchase last week.
Shoppers searched for this 83K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.1% of those searches ended in a purchase. Searches in the last 90 days moved +1.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £9K a year.
- Searches, last 12 months
- 83K
- Growth, 90 days vs prior 90
- +1.1%
- Conversion, latest week
- 1.1%
- Market size, estimated
- £9Ka year
- Peak month
- October13.9× the quietest month
- Top search term
- bats38K searches a year
02 · Price
A sale here is worth £10.36.
Listings sell for £10.36 on average, from £2.15 to £32.55. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At £10.36 that is £0 to £1K a year per listing.
- Average price
- £10.36under the $15 to $100 sweet spot
- Price range
- £2.15–£32.55
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£1K
- Returns
- 0.5%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
55% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 28.9% of listings are out of stock. The average listing ranks #336 within Seasonal Décor. It carries 320 reviews at 4.61 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 55%
- Prime listings
- 82%
- Out of stock, average day
- 28.9%
- Average rank
- #336in Seasonal Décor
- Average rating
- 4.61 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 320per listing
- Listings tracked
- 11
04 · Newcomers
Amazon counts 1 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 2
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 35 months
Products
Top Bats products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Crystals Wooden Baseball Bat for Adult and Kids Outdoor Training Practice Self and Home Defense 29 Inch
- Price
- £5.43
- Rating
- 4.6/5
- Reviews
- 169
- Age
- 3y ago

Kookaburra Rapid 10.1 Junior Cricket Bat Size 5 Red/Blue
- Price
- £32.55
- Rating
- 4.6/5
- Reviews
- 9
- Age
- 8mo ago

Bristol Novelty HI124 Hanging Bat Brown One Size
- Price
- £11.27
- Rating
- 4.4/5
- Reviews
- 72
- Age
- 15y ago

Tuggui Baseball Bat Steel 32 Inch with Carrying Bag (black 32)
- Price
- £16.33
- Rating
- 4.7/5
- Reviews
- 810
- Age
- 6y ago

AURORA 13531 Palm Pals Luna Bat 5In Soft Toy Brown
- Price
- £6.68
- Rating
- 4.7/5
- Reviews
- 213
- Age
- 3y ago
Trending
90-day click momentum
Ram Cricket -Crazy Cricket Bat Size 4 Pro balanced durable plastic design
- Price
- £11.35
- Rating
- 4.5/5
- Reviews
- 40
- Age
- 11y ago

Kookaburra Rapid 10.1 Junior Cricket Bat Size 5 Red/Blue
- Price
- £32.55
- Rating
- 4.6/5
- Reviews
- 9
- Age
- 8mo ago

DNTHYRIN Emotional Support Bat Bat Keyring Gothic Keyring Inspirational Bat Pendant With Verse Card For Bags Keys
- Price
- £6.59
- Rating
- 4.6/5
- Reviews
- 3
- Age
- 7mo ago

Crystals Wooden Baseball Bat for Adult and Kids Outdoor Training Practice Self and Home Defense 29 Inch
- Price
- £5.43
- Rating
- 4.6/5
- Reviews
- 169
- Age
- 3y ago

Bristol Novelty HI124 Hanging Bat Brown One Size
- Price
- £11.27
- Rating
- 4.4/5
- Reviews
- 72
- Age
- 15y ago
Newest
by launch date
DNTHYRIN Emotional Support Bat Bat Keyring Gothic Keyring Inspirational Bat Pendant With Verse Card For Bags Keys
- Price
- £6.59
- Rating
- 4.6/5
- Reviews
- 3
- Age
- 7mo ago

Kookaburra Rapid 10.1 Junior Cricket Bat Size 5 Red/Blue
- Price
- £32.55
- Rating
- 4.6/5
- Reviews
- 9
- Age
- 8mo ago

180pcs Halloween 3D Bats Stickers Decorations 5 Different Sizes Bat Wall Decal Decor for Windows Wall Home Door DIY PVCHalloween Party Supplies
- Price
- £4.12
- Rating
- 4.6/5
- Reviews
- 27
- Age
- 1y ago

48 Pcs Halloween Bat Decorations Bats Wall Decor 4 Sizes PVC Black 3D Bat Sticker for Halloween Party Decorations Indoor Outdoor DIY Home Window Door Décor
- Price
- £2.85
- Rating
- 4.8/5
- Reviews
- 11
- Age
- 1y ago

Taxidermy Bat Real Bat Specimens Animal Specimen in Resin for Science Classroom Science Education Great Gift for Fans of Taxidermy Animal Skull Oddities Biology(3 x 3 x 1 inch)
- Price
- £14.68
- Rating
- 4.8/5
- Reviews
- 827
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 80% of clicks. A locked shelf that new listings rarely crack.
Brands
11 falling
Sellers
46
Top-5 brand share
80%
Top 20: 100%
Top-5 click share
80%
Top 20: 100%
Open market
16%
- Crystals39%
- Kookaburra21%
- Bristol Novelty9%
- Tuggui7%
- AURORA4%
- MOLHEM4%
- Open — no brand owns it (5 brands, 16%)
Demand
Bats search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep, Oct, Nov · busiest ÷ quietest = 13.9×
Search terms
Top Bats search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- bats38K/yr
- bat decorations9K/yr
- halloween bats15K/yr
- halloween bat7K/yr
- plastic bats4K/yr
- halloween decorations bats3K/yr
- bats halloween decorations8K/yr
Reviews and returns
What reviews say buyers love and hate about Bats
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
broke during bp
seems slightly on the heavy side
Love
Extremely well-made
Excellent quality
Good product
Absolutely perfect for my 9 year old grandson, perfect weight, but
Nice looking wood
Excellent value
Very lovely Value for money
Does The Job
Return
0.5% Return rate 55% Fixable by listing
seems slightly on the heavy side
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Bats questions
Answered from the same tracked data.









