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Bathroom Drawer Organiser

Fail

Prices span $6.44–$15.29, mostly outside the sweet spot, so Bathroom Drawer Organiser is a Fail.

Flapen Score
40
40 / 100
Ranks 4,839 of 5,777 Home & Garden niches · −11 vs the category median of 51
Market size
£34K/yr87K searches / yr
90-day growth
-22.5%search demand this quarter
Competition
52%top-5 click share · 20 brands · 36 sellers

Flapen Score

Bathroom Drawer Organiser against its category

The dotted line is the Home & Garden average. Past it, Bathroom Drawer Organiser is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bathroom Drawer Organiser market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Bathroom Drawer Organiser 87K times last year and spent an estimated £34K. The top 5 brands take 64% of clicks. Demand peaks in Jan–Dec. Flapen scores it 40 out of 100, a Fail.

01 · Demand

3.9% of searches ended in a purchase last week.

Shoppers searched for this 87K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.9% of those searches ended in a purchase. Searches in the last 90 days moved -22.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £34K a year.

Searches, last 12 months
87K
Growth, 90 days vs prior 90
-22.5%
Conversion, latest week
3.9%
Market size, estimated
£34Ka year
Peak month
January2.1× the quietest month
Top search term
bathroom drawer organiser30K searches a year

02 · Price

A sale here is worth £10.14.

Listings sell for £10.14 on average, from £6.44 to £15.29. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £10.14 that is £1K to £3K a year per listing.

Average price
£10.14under the $15 to $100 sweet spot
Price range
£6.44–£15.29
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
£1K–£3K
Returns
1.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

89% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #35 within Racks & Holders. It carries 3,084 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
89%
Out of stock, average day
0.0%
Average rank
#35in Racks & Holders
Average rating
4.49 starsAmazon United Kingdom average 4.36 stars
Average reviews
3,084per listing
Listings tracked
28

04 · Newcomers

Amazon counts 3 of last year's 6 launches as successful.

6 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
6
Successful launches
3Amazon's first-year sales bar
Average brand age
30 months

Products

Top Bathroom Drawer Organiser products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 52% of clicks. Leaders hold, but buyers still shop past them.

£0£2K£3K£5K£7K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

20 falling

Sellers

36

Top-5 brand share

64%

Top 20: 100%

Top-5 click share

52%

Top 20: 93%

Open market

32%

  • Vtopmart23%
  • Stackzy16%
  • Lifewit10%
  • YTOPRO8%
  • A-LuGei6%
  • KICHLY5%

Demand

Bathroom Drawer Organiser search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KHoliday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Dec · busiest ÷ quietest = 2.1×

Search terms

Top Bathroom Drawer Organiser search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bathroom drawer organiser30K/yr
  • dressing table drawer organiser15K/yr
  • plastic organiser drawers8K/yr
  • acrylic storage organiser8K/yr
  • storage trays for drawers6K/yr
  • make up drawer organiser tray7K/yr
  • makeup drawer organiser tray2K/yr
  • drawer dividers for makeup5K/yr
  • malm dressing table organiser5K/yr
  • clear acrylic organiser2K/yr

Reviews and returns

What reviews say buyers love and hate about Bathroom Drawer Organiser

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall35%−0.19

size selection poor

Too small

small trays tiny

Quality-Overall12%−0.11

Theses are rubbish quality

Avoid terrible quality arrived cracked

Poor Quality

Strength7%0.00

The plastic is incredibly flimsy

Flimsy not very strong

Flimsy and cheap

Advertised Vs Actual Product6%

Cheap tat not as described

The sizes aren't given in the listing description

It wasn't clear in the advert

Storage Capacity3%+0.51

They dont save space

Takes alot of room space

Love

Quality-Overall19%−0.11

Good quality

Great quality and choice of sized pots

Great quality storage

Value For Money16%+1.98

Amazing value

Good value

Excellent value for money

Size-Overall12%−0.19

They fit really well in my drawers

Fitted perfectly

The varying sizes is really good

Advertised Vs Actual Product7%

Exactly as shown

Just what I needed

Exactly as advertised

Ease Of Use6%

Very easy to use

easy to find

Trays are easy to use

Return

1.3% Return rate 86% Fixable by listing

Size-Overall81%██████

size selection poor

Too small

small trays tiny

Quality-Overall4%▇▃▅█▇█

Theses are rubbish quality

Avoid terrible quality arrived cracked

Poor Quality

Defective Material/Parts3%▇▅██▇▂
Advertised Vs Actual Product2%█▆▆▆▅█

Cheap tat not as described

The sizes aren't given in the listing description

It wasn't clear in the advert

Compatibility-Overall2%█▆▅▁▇█

FAQ

Common Bathroom Drawer Organiser questions

Answered from the same tracked data.