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Bathroom Cabinet

Maybe

Returns run at only 0.6% of orders. But buyers convert on only 1.1% of searches, so Bathroom Cabinet is a Maybe.

Flapen Score
59
59 / 100
Top 20% of 5,777 Home & Garden niches · +8 vs the category median of 51
Market size
£542K/yr1.3M searches / yr
90-day growth
-20.4%search demand this quarter
Competition
41%top-5 click share · 21 brands · 26 sellers

Flapen Score

Bathroom Cabinet against its category

The dotted line is the Home & Garden average. Past it, Bathroom Cabinet is stronger. Inside it, weaker.

59Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bathroom Cabinet market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Bathroom Cabinet 1.3M times last year and spent an estimated £542K. The top 5 brands take 71% of clicks. Flapen scores it 59 out of 100, a Maybe.

01 · Demand

1.1% of searches ended in a purchase last week.

Shoppers searched for this 1.3M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -20.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £542K a year.

Searches, last 12 months
1.3M
Growth, 90 days vs prior 90
-20.4%
Conversion, latest week
1.1%
Market size, estimated
£542Ka year
Peak month
October1.5× the quietest month
Top search term
bathroom mirror cabinets245K searches a year

02 · Price

A sale here is worth £38.30.

Listings sell for £38.30 on average, from £16.22 to £88.53. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 100 to 250 of them. At £38.30 that is £4K to £10K a year per listing.

Average price
£38.30inside the $15 to $100 sweet spot
Price range
£16.22–£88.53
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
13K–15K
Units per listing a year
100–250
Revenue per listing a year
£4K–£10K
Returns
0.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

85% of listings pay for placement with sponsored ads. 66% ship with Prime. On an average day, 8.7% of listings are out of stock. The average listing ranks #30 within Furniture. It carries 909 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
66%
Out of stock, average day
8.7%
Average rank
#30in Furniture
Average rating
4.34 starsAmazon United Kingdom average 4.36 stars
Average reviews
909per listing
Listings tracked
41

04 · Newcomers

Amazon counts 2 of last year's 12 launches as successful.

12 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
12
Successful launches
2Amazon's first-year sales bar
Average brand age
41 months

Products

Top Bathroom Cabinet products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 41% of clicks. Leaders hold, but buyers still shop past them.

£0£22K£43K£65K£87K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

21 falling

Sellers

26

Top-5 brand share

71%

Top 20: 99%

Top-5 click share

41%

Top 20: 78%

Open market

23%

  • VASAGLE30%
  • Bath Vida19%
  • AVC Designs9%
  • Yaheetech7%
  • Dripex7%
  • CHOEZON6%

Demand

Bathroom Cabinet search demand

Weekly searches over the year, seasonality beneath. Pick a range.

35K25KSpike '24Prime Day '25Spike '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Bathroom Cabinet search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bathroom mirror cabinets245K/yr
  • bathroom wall cabinet170K/yr
  • bathroom cabinets with mirror201K/yr
  • bathroom mirror cabinet78K/yr
  • wall cabinet70K/yr
  • bathroom cabinet with mirror66K/yr
  • wall mounted bathroom cabinet68K/yr
  • mirrored bathroom cabinet44K/yr
  • bathroom wall cabinet with mirror33K/yr
  • bathroom cabinet wall46K/yr

Reviews and returns

What reviews say buyers love and hate about Bathroom Cabinet

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Quality-Overall17%+0.16

Low quality

cheap product and it's quality reflects this very fragile with poor quality fixings

Cheap parts and overall poor quality

Assembly/Installation13%+0.24

Not easy to assemble

Frustrating to assemble

a pain to install

Size-Overall10%−0.04

it is on the small side

Not fit for purpose

It's very large

Mounting7%−0.12

Also had screw pack missing

no brackets to hang it on

No Wall Brackets

Alignment6%−0.13

The holes do not line up, it has all had to be re-drilled so it will align and screw together

The holes were not aligned

Doors are not aligned properly, poor quality

Love

Quality-Overall23%+0.16

Great product well made

Excellent Quality

Nice good quality, easy to put together, really happy

Assembly/Installation18%+0.24

Easy to assemble

Easy assembly

Assembly was easy

Value For Money16%+0.87

Good price

Amazing value

Value for money

Strength6%+0.48

Very good sturdy bathroom cabinet

Sturdy unit

quite sturdy

Storage Capacity5%+1.23

Holds a lot of stuff

My first impression was that it combines storage

Storage is good

Return

0.6% Return rate 51% Fixable by listing

Size-Overall36%▆▆▇▇▇█

it is on the small side

Not fit for purpose

It's very large

Weight Heavy10%▄▄▅▇█▆
Quality-Overall9%█▅▅▅▆▃

Low quality

cheap product and it's quality reflects this very fragile with poor quality fixings

Cheap parts and overall poor quality

Defective Material/Parts9%▆██▅▇▆
Assembly/Installation4%▃▄▄▄▇█

Not easy to assemble

Frustrating to assemble

a pain to install

FAQ

Common Bathroom Cabinet questions

Answered from the same tracked data.