Skip to content

Bath Plug

Maybe

Buyers convert on 11.2% of searches. But prices span $2.49–$11.62, mostly outside the sweet spot, so Bath Plug is a Maybe.

Flapen Score
59
59 / 100
Top 20% of 5,777 Home & Garden niches · +8 vs the category median of 51
Market size
£322K/yr577K searches / yr
90-day growth
-22.4%search demand this quarter
Competition
42%top-5 click share · 36 brands · 67 sellers

Flapen Score

Bath Plug against its category

The dotted line is the Home & Garden average. Past it, Bath Plug is stronger. Inside it, weaker.

59Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bath Plug market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Bath Plug 577K times last year and spent an estimated £322K. The top 5 brands take 44% of clicks. Demand peaks in Feb. Flapen scores it 59 out of 100, a Maybe.

01 · Demand

11.2% of searches ended in a purchase last week.

Shoppers searched for this 577K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 11.2% of those searches ended in a purchase. Searches in the last 90 days moved -22.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £322K a year.

Searches, last 12 months
577K
Growth, 90 days vs prior 90
-22.4%
Conversion, latest week
11.2%
Market size, estimated
£322Ka year
Peak month
February1.6× the quietest month
Top search term
bath plug186K searches a year

02 · Price

A sale here is worth £4.96.

Listings sell for £4.96 on average, from £2.49 to £11.62. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 1,500 to 2,000 of them. At £4.96 that is £7K to £10K a year per listing.

Average price
£4.96under the $15 to $100 sweet spot
Price range
£2.49–£11.62
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
60K–80K
Units per listing a year
1,500–2,000
Revenue per listing a year
£7K–£10K
Returns
1.7%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

74% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.0% of listings are out of stock. The average listing ranks #109 within Bathroom. It carries 1,271 reviews at 4.14 stars, so a new listing needs social proof before a better product.

Sponsored listings
74%
Prime listings
100%
Out of stock, average day
4.0%
Average rank
#109in Bathroom
Average rating
4.14 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,271per listing
Listings tracked
38

04 · Newcomers

Amazon counts 0 of last year's 7 launches as successful.

7 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
7
Successful launches
0Amazon's first-year sales bar
Average brand age
25 months

Products

Top Bath Plug products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.

£0£10K£19K£29K£39K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

36 falling

Sellers

67

Top-5 brand share

44%

Top 20: 87%

Top-5 click share

42%

Top 20: 84%

Open market

50%

  • TENTHPEO12%
  • CSL-TECH10%
  • Fizzix9%
  • E2trade8%
  • Merriway6%
  • FYACCD6%

Demand

Bath Plug search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Spike '25SepDecMarJunAugNovMarMay

Peak months: Feb · busiest ÷ quietest = 1.6×

Search terms

Top Bath Plug search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bath plug186K/yr
  • bath plug and chain91K/yr
  • bath plug replacement97K/yr
  • bath plugs uk37K/yr
  • universal bath plug28K/yr
  • bathtub plug22K/yr
  • bath plugs21K/yr
  • universal bath plug uk15K/yr
  • bath tub plug13K/yr
  • plug for bath13K/yr

Reviews and returns

What reviews say buyers love and hate about Bath Plug

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall31%−0.06

Too big

Kinda loose

Did not fit

Durability14%−0.21

Broke quickly

Doesnt last

Broke on 1st use

Quality-Overall7%+0.54

Absolute rubbish, do not buy

Poor quality

Rubbish

Functionality-Overall5%−0.08

Does not do what it supposed to do

Didnt work

it doesnt work effectively

Socket/Port/Plug4%+0.98

accidently open plug

the plug didn't plug very well here

Very thin not deep enough moves in plug hole for this reason unfortunately

Love

Size-Overall26%−0.06

Fits all

Easy fit

Easy to fit

Quality-Overall13%+0.54

Brilliant quality

They are well made

Good quality plug

Advertised Vs Actual Product12%+1.17

Exactly what I wanted

Far better than expected

As described

Socket/Port/Plug9%+0.98

Plug that fits perfect

Best Sink Plug I ever bought

Excellent plugs

Value For Money7%

Great value for money too

Good price

Excellent value for money

Return

1.7% Return rate 84% Fixable by listing

Size-Overall81%██▇███

Too big

Kinda loose

Did not fit

Compatibility-Overall5%█▇▆▅▅▆

Didn't fit any plug hole in the house

it may not work with all types of drains, especially those with shallow, built-in filters

Not compatable with my sink

Functionality-Overall4%█▄█▆▇▆

Does not do what it supposed to do

Didnt work

it doesnt work effectively

Water Resistance2%▅▃█▄▅▅
Socket/Port/Plug2%▃██▇▆▇

accidently open plug

the plug didn't plug very well here

Very thin not deep enough moves in plug hole for this reason unfortunately

FAQ

Common Bath Plug questions

Answered from the same tracked data.