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Barometer

Maybe

Returns run at only 0.8% of orders. But shoppers spend only $36K a year here, so Barometer is a Maybe.

Flapen Score
56
56 / 100
Top 29% of 5,777 Home & Garden niches · +5 vs the category median of 51
Market size
£36K/yr115K searches / yr
90-day growth
+24.2%search demand this quarter
Competition
48%top-5 click share · 25 brands · 60 sellers

Flapen Score

Barometer against its category

The dotted line is the Home & Garden average. Past it, Barometer is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Barometer market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Barometer 115K times last year and spent an estimated £36K. The top 5 brands take 74% of clicks. Demand peaks in Dec. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

1.3% of searches ended in a purchase last week.

Shoppers searched for this 115K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.3% of those searches ended in a purchase. Searches in the last 90 days moved +24.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £36K a year.

Searches, last 12 months
115K
Growth, 90 days vs prior 90
+24.2%
Conversion, latest week
1.3%
Market size, estimated
£36Ka year
Peak month
December2.0× the quietest month
Top search term
barometer46K searches a year

02 · Price

A sale here is worth £23.93.

Listings sell for £23.93 on average, from £3.34 to £58.01. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At £23.93 that is £0 to £2K a year per listing.

Average price
£23.93inside the $15 to $100 sweet spot
Price range
£3.34–£58.01
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
0.8%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

73% of listings pay for placement with sponsored ads. 79% ship with Prime. On an average day, 19.4% of listings are out of stock. The average listing ranks #82 within Garden Storage & Housing. It carries 451 reviews at 4.16 stars, so a new listing needs social proof before a better product.

Sponsored listings
73%
Prime listings
79%
Out of stock, average day
19.4%
Average rank
#82in Garden Storage & Housing
Average rating
4.16 starsAmazon United Kingdom average 4.36 stars
Average reviews
451per listing
Listings tracked
33

04 · Newcomers

Amazon counts 2 of last year's 11 launches as successful.

11 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
11
Successful launches
2Amazon's first-year sales bar
Average brand age
44 months

Products

Top Barometer products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.

£0£1K£2K£3K£4K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

25 falling

Sellers

60

Top-5 brand share

74%

Top 20: 97%

Top-5 click share

48%

Top 20: 89%

Open market

23%

  • Youshiko37%
  • William Widdop11%
  • GreHom11%
  • BinaryABC11%
  • Vexloria4%
  • Thorness3%

Demand

Barometer search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Black Friday '24Holiday '24Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 2.0×

Search terms

Top Barometer search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • barometer46K/yr
  • barometer indoor35K/yr
  • barometer outdoor8K/yr
  • outdoor barometer5K/yr
  • barometers10K/yr
  • barometers for the home indoor12K/yr

Reviews and returns

What reviews say buyers love and hate about Barometer

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall16%−0.02

Its bigger than I expected

Small in size

This is a small barometer

Functionality-Overall15%−0.24

Sent it back as automatic clock would not work

Didnt work

Didn't work properly

Quality-Overall13%−0.11

Poor quality control

Not good quality

Cheap rubbish

Display-Overall7%−0.14

Blank screen

difficult to see the temperature reading unless completely facing the display

failed graphic display

Measurement/Reading Accuracy4%−0.05

Outside temperature gauge not accurate

Grossly inaccurate temperature readings

Love

Value For Money18%+1.22

Well worth the price

Excellent value

Good value

Quality-Overall13%−0.11

Good quality

Very good quality and the display is clear and well laid out

Apart from that it is well made and looks good

Assembly/Installation13%+1.19

Auto setup does all

Easy set up

Setup is simple

Advertised Vs Actual Product7%+0.31

Just what I wanted

It worked straight away

Perfect as described

Display-Overall7%−0.14

Lovely screen, informative graphics

easy to read with a large display

Nice big display

Return

0.8% Return rate 35% Fixable by listing

Size-Overall24%▅▇█▄▂▅

Its bigger than I expected

Small in size

This is a small barometer

Functionality-Overall20%█▃▃▄▆▅

Sent it back as automatic clock would not work

Didnt work

Didn't work properly

Defective Material/Parts8%█▅▄▅▆▇
Display-Overall5%▁▅▁▄▂█

Blank screen

difficult to see the temperature reading unless completely facing the display

failed graphic display

Measurement/Reading Accuracy5%▁█▁█▆▄

Outside temperature gauge not accurate

Grossly inaccurate temperature readings

FAQ

Common Barometer questions

Answered from the same tracked data.