Skip to content

Balcony Furniture

Pass

Balcony Furniture scores 65 out of 100, a Pass. Shoppers spend an estimated $52K a year here, search demand grew +90.8% this quarter, and an estimated 0.4% of orders come back.

Flapen Score
65
65 / 100
Top 9% of 5,777 Home & Garden niches · +14 vs the category median of 51
Market size
£52K/yr138K searches / yr
90-day growth
+90.8%search demand this quarter
Competition
13%top-5 click share · 62 brands · 76 sellers

Flapen Score

Balcony Furniture against its category

The dotted line is the Home & Garden average. Past it, Balcony Furniture is stronger. Inside it, weaker.

65Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Balcony Furniture market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Balcony Furniture 138K times last year and spent an estimated £52K. The top 5 brands take 47% of clicks. Demand peaks in Mar–Apr–May–Aug. Flapen scores it 65 out of 100, a Pass.

01 · Demand

An estimated 0.5% of those searches ended in a purchase.

Shoppers searched for this 138K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +90.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £52K a year.

Searches, last 12 months
138K
Growth, 90 days vs prior 90
+90.8%
Conversion, latest week
0.5%
Market size, estimated
£52Ka year
Peak month
April8.0× the quietest month
Top search term
bistro chairs20K searches a year

02 · Price

A sale here is worth £72.00.

Listings sell for £72.00 on average, from £15.93 to £228.89. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At £72.00 that is £0 to £7K a year per listing.

Average price
£72.00inside the $15 to $100 sweet spot
Price range
£15.93–£228.89
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
£0–£7K
Returns
0.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

95% of listings pay for placement with sponsored ads. 35% ship with Prime. On an average day, 14.7% of listings are out of stock. The average listing ranks #233 within Garden Furniture & Accessories. It carries 300 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
35%
Out of stock, average day
14.7%
Average rank
#233in Garden Furniture & Accessories
Average rating
4.38 starsAmazon United Kingdom average 4.36 stars
Average reviews
300per listing
Listings tracked
171

04 · Newcomers

22 of last year's 71 launches cleared the first-year sales bar.

71 products launched here in the last 12 months. 22 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
71
Successful launches
22Amazon's first-year sales bar
Average brand age
43 months

Products

Top Balcony Furniture products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 26, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 13% of clicks, no more. An open shelf where new products get seen.

£0£516£1K£2K£2K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

62 falling

Sellers

76

Est. top-5 brand share

47%

Top 20: 78%

Est. top-5 click share

13%

Top 20: 37%

Open market

49%

  • Yaheetech24%
  • Outsunny11%
  • URBNLIVING4%
  • SUNMER4%
  • Garden Vida4%
  • COSTWAY4%

Demand

Balcony Furniture search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr, May, Aug · busiest ÷ quietest = 8.0×

Search terms

Top Balcony Furniture search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • bistro chairs20K/yr
  • 2 seater bistro set8K/yr
  • metal bistro sets for 2 for garden10K/yr
  • garden bistro sets clearance7K/yr
  • folding bistro set9K/yr
  • rattan bistro sets9K/yr
  • small balcony furniture7K/yr
  • patio bistro furniture set5K/yr
  • folding bistro sets for 2 for garden5K/yr
  • bistro sets outdoor6K/yr

Reviews and returns

What reviews say buyers love and hate about Balcony Furniture

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Value For Money”
21%of negative reviews mention “Assembly/Installation”
0.4%of orders come back
“Really difficult to put together”
A buyer, on “Assembly/Installation”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Balcony Furniture questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data