baking paper sheets
Skip itPrices mostly outside the sweet spot ($1.59–$12.84) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Incredible17.0%search→purchase rate — share of searches ending in a sale
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad4,327.62avg incumbent reviews — the moat a new listing must climb
Avg price
Bad£7.17avg listing price — sweet spot $15–$100
Competition
Bad78%top-5 click share — a locked-up shelf
Growth
Bad-20.7%90-day search growth — must beat 0% to launch
Market size
Bad£56K£56K/yr · 46K searches
Price range
Bad£1.59–£12.84cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, baking paper sheets is a £56K/yr Amazon United Kingdom market (46K searches/yr). The top 5 brands hold 87% of demand. Verdict: Skip it — 35/100.
Data updated Jul 27, 2026 · scored weekly · How we score niches
baking paper sheets market data
- Units sold / yr
- 6K–8K
- avg 250–500/product
- Revenue / yr
- £43K–£57K
- units × avg price
- Conversion rate
- 17.0%
- Avg BSR
- #41
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 85%
- Out of stock
- 6.8%
- Avg brand age
- 26 months
- Avg seller age
- 209 days
Competition & brand share
The top 5 products capture 78% of clicks — a locked-up shelf that new listings rarely crack.Brands
10 falling
Sellers
18
Top-5 brand share
87%
Top 20: 100%
Top-5 click share
78%
Top 20: 100%
Open market
10%
- by Amazon39%
- Foyer Nuage20%
- katbite12%
- Baker's Signature12%
- SenZee4%
- BAKLICIOUS3%
- Open — no brand owns it (4 brands, 10%)
Demand
Weekly Amazon search volume, last 33 weeks — -20.7% search growth over the last 90 days.Top baking paper sheets search terms
- baking paper sheets25K/yr
- parchment paper sheets15K/yr
- baking parchment sheets6K/yr
Top baking paper sheets products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 13 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
by Amazon Baking Paper 30 sheets (42cm x 38cm) 12.6 meters
by Amazon£1.814.6★2,775 rev

100 Pcs Unbleached Parchment Paper Baking Sheets 8x12 inch Baking Paper Precut Non-Stick Parchment Sheets for Baking Cooking Grilling Air Fryer and Steaming Precut Silicone Baking Paper
Foyer Nuage£5.774.6★1,371 rev

Baking Paper Sheets Greaseproof Paper Parchment for Oven Heavy Duty Non-Stick Pre-Cut Unbleached Sheets 12X16 inch (30X40cm) Pack of 120 by Bakers Signature
Baker's Signature£9.794.7★8,329 rev

Katbite 9x13 Inch (23x33 cm) Parchment Paper 200 Pcs Heavy Duty Precut Baking Paper Sheets Non-Stick Extra Strong Liners for Baking Cookies Bread Meat and Pizza
katbite£11.464.7★10,282 rev

Parchment Paper Sheets for Baking 100 Pcs Non Stick Baking Parchment Cooking Paper Sheet Pre Cut for Oven Air Fryer 8x12 inch
SenZee£5.364.6★127 rev
Newest
by launch date
Eastrise 100 PCS Baking Paper Unbleached Parchment Paper for Baking Precut Non Stick Greaseproof Sheets for Baking Cooking Grilling Air Fryer Steaming Burger Baking (Brown/8x12in)
Eastrise£3.389 rev

100 Pcs Pre-Cut Baking Parchment Sheets for Oven Air Fryer & Microwave - 20x30cm Greaseproof Cooking Paper
Lumivra£3.569 rev

Morrisons Non Stick and Baking Greaseproof Paper 380mm x 10m
Morrisons£1.59158 rev

by Amazon Baking Paper 30 sheets (42cm x 38cm) 12.6 meters
by Amazon£1.812,775 rev

100 Pcs Unbleached Parchment Paper Baking Sheets 8x12 inch Baking Paper Precut Non-Stick Parchment Sheets for Baking Cooking Grilling Air Fryer and Steaming Precut Silicone Baking Paper
Foyer Nuage£5.771,371 rev
Trending
90-day click momentum
Eastrise 100 PCS Baking Paper Unbleached Parchment Paper for Baking Precut Non Stick Greaseproof Sheets for Baking Cooking Grilling Air Fryer Steaming Burger Baking (Brown/8x12in)
Eastrise£3.384.9★

100 Pcs Pre-Cut Baking Parchment Sheets for Oven Air Fryer & Microwave - 20x30cm Greaseproof Cooking Paper
Lumivra£3.563.5★

Morrisons Non Stick and Baking Greaseproof Paper 380mm x 10m
Morrisons£1.594.5★

220 Pcs 12x16 in(30.5x40.6cm) Unbleached Parchment Paper Baking Sheets Baklicious Pre-Cut Heavy Duty Parchment Baking Paper for Air Fryer Oven Bakeware Steaming Cooking Bread Cupcake Cookies
BAKLICIOUS£12.104.8★

Parchment Paper Sheets for Baking 100 Pcs Non Stick Baking Parchment Cooking Paper Sheet Pre Cut for Oven Air Fryer 8x12 inch
SenZee£5.364.6★
What buyers say about baking paper sheets
What buyers praise and complain about, mined from review topics.What buyers love
“Does what it says”
“Great product very pleased with purchase”
“It was great value for money”
“Perfect size and good quality”
“Easy to use”
“baking turns out beautifully”
“Clean”
“non stick pleasure to bake with also great for art crafting”
“Its a kitchen essential that performs just as well as”
“strong, good to use”
What buyers complain about
“Poor quality”
“I didn't realize how small sheets are”
“very difficult to get one out at a time - had to put them together quite a few times”
“Waste of money”
“weird odour coming out of”
“Definitely dont stick”
“so it is not a cheap solution as I had hoped”
“feels a bit of a waste using a whole one”
“thin”
Top return reasons
Common questions
- Is baking paper sheets profitable to sell on Amazon United Kingdom?
- The niche generates £56K/yr across 13 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -20.7%. Flapen's verdict: Skip it (35/100).
- How competitive is the baking paper sheets niche?
- 10 brands and 18 sellers compete. The top 5 products take 78% of clicks and top 5 brands hold 87% of demand.
- What do buyers complain about in baking paper sheets?
- Top complaints mined from reviews: Quality-Overall, Size-Overall, Assembly/Installation. The return rate is 0.1%.
- What does it cost to enter the baking paper sheets niche?
- Listings span £1.59–£12.84; the average listing price is £7.17 (sweet spot $15–$100). The average incumbent carries 4,328 reviews — the moat a new listing must climb.