Is bacillus thuringiensis profitable to sell on Amazon United Kingdom?

The niche generates £73K/yr across 9 tracked products. 3 of 3 products launched in the last 360 days are still selling. 90-day search growth is >1,000%. Flapen's verdict: Worth a look (56/100).

How competitive is the bacillus thuringiensis niche?

7 brands and 69 sellers compete. The top 5 products take 85% of clicks and top 5 brands hold 94% of demand.

What do buyers complain about in bacillus thuringiensis?

Top complaints mined from reviews: Pest/Insect Control, Functionality-Overall, Plant Growth. The return rate is 0.1%.

When does demand for bacillus thuringiensis peak?

Demand peaks in May–Jun–Jul–Aug; the busiest month runs 36.1× the quietest.

What does it cost to enter the bacillus thuringiensis niche?

Listings span £3.73–£43.95; the average listing price is £12.59 (sweet spot $15–$100). The average incumbent carries 2,474 reviews — the moat a new listing must climb.

bacillus thuringiensis

Worth a look

Shows demand growing >1,000% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Growth

Incredible>1,000%

90-day search growth — must beat 0% to launch

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Conversion

Incredible17.0%

search→purchase rate — share of searches ending in a sale

Price range

Good£3.73–£43.95

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Avg price

Good£12.59

avg listing price — sweet spot $15–$100

Review moat

Okay2,474.44

avg incumbent reviews — the moat a new listing must climb

Market size

Bad£73K

£73K/yr · 34K searches

Brand share

Bad94%

top-5 brand share — brand-locked demand

Competition

Bad85%

top-5 click share — a locked-up shelf

Signals Trending

According to Flapen's Amazon United Kingdom niche tracking, bacillus thuringiensis is a £73K/yr Amazon United Kingdom market (34K searches/yr). The top 5 brands hold 94% of demand. Demand peaks in May–Jun–Jul–Aug. Verdict: Worth a look — 56/100.

Data updated Jul 26, 2026 · scored weekly · How we score niches

bacillus thuringiensis market data

Units sold / yr: 5K–6K; avg 500–750/product
Revenue / yr: £63K–£76K; units × avg price
Conversion rate: 17.0%
Avg BSR: #48
Page quality: 0%
Prime: 89%
Sponsored: 89%
Out of stock: 13.5%
Avg brand age: 73 months
Avg seller age: 181 days

Competition & brand share

The top 5 products capture 85% of clicks — a locked-up shelf that new listings rarely crack.

Brands

7 rising

Sellers

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

85%

Top 20: 100%

Open market

Provanto61%
Westland10%
Resolva10%
Grouzvei9%
HABITAT HARVEST4%
HOCHSTE3%
Open — no brand owns it (1 brand, 3%)

Demand & seasonality

Weekly Amazon search volume, last 101 weeks — >1,000% search growth over the last 90 days.

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 36.1×

Open Trend

Top bacillus thuringiensis search terms

caterpillar killer27K/yr +988.5%12.3% conv.
caterpillar spray5K/yr >1,000%13.3% conv.
caterpillar bug spray2K/yr >1,000%10.4% conv.

All search terms

Top bacillus thuringiensis products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 9 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Provanto Ultimate Bug Killer 1L - Fast Acting Bug Spray with Up To 2 Weeks Protection From Pests Contact Insecticide for Indoor & Outdoor Plants

Provanto£4.204.4★11,072 rev

Westland 1L Rezolva Bug Killer

Westland£4.234.5★1,248 rev

Resolva Bug Killer Concentrate 250ml Fast Acting Insect Killer for Aphids Whitefly Caterpillars & Garden Pests

Resolva£9.954.6★710 rev

Grouzvei Box Tree Caterpillar Treatment -10 x 5g Packs 300 Total Coverage - Individually Wrapped Safe for Bees & Birds Supports Healthy Buxus Hed

Grouzvei£14.384.3★100 rev

Provanto Smart Bug Killer 1L - Fast Acting Bug Killer Spray - Stops Pests In 1 Hour - Insect Repellant - Contact And Systemic Insecticide With 8 Weeks Protection

Provanto£3.734.4★3,949 rev

Newest

by launch date

Southern Ag Thuricide BT Caterpillar Control 16oz - Pint Organic Bacillus Thuringiensis Spray for Worms Caterpillars & Garden Pest Control Safe for Vegetables Fruits & Ornamentals

Generic£43.9515 rev

3mo ago

Habitat Harvest Box Tree caterpillar support Fast acting buxus treatment Formula Safe for Bees Birds & Pets 50g Treats up to 300m Fast Acting Aids Recovery

HABITAT HARVEST£14.5117 rev

3mo ago

Grouzvei Box Tree Caterpillar Treatment -10 x 5g Packs 300 Total Coverage - Individually Wrapped Safe for Bees & Birds Supports Healthy Buxus Hed

Grouzvei£14.38100 rev

8mo ago

HOCHSTE Provanto Ultimate Bug Killer Fast-Acting & Easy-To-Apply Long-Lasting Protection Aphids Caterpillars Whiteflies Greenflies Indoor And Outdoor Use Pest Control 1L

HOCHSTE£13.319 rev

1y ago

Provanto Smart Bug Killer 1L - Fast Acting Bug Killer Spray - Stops Pests In 1 Hour - Insect Repellant - Contact And Systemic Insecticide With 8 Weeks Protection

Provanto£3.733,949 rev

5y ago

What buyers say about bacillus thuringiensis

What buyers praise and complain about, mined from review topics.

What buyers love

Pest/Insect Control30%

“Bug killer”

Advertised Vs Actual Product14%

“Does what it says”

Value For Money12%

“Good Value”

Quality-Overall10%

“Great product easy to use”

Ease Of Use7%

“Easy to use”

Plant Growth5%

“my plant is thriving”

Spray/Flow4%

“Good spray”

Strength4%

“Its effective”

Size-Overall3%

“Fits”

Functionality-Overall2%

“It seemed to work so I bought it again”

What buyers complain about

Pest/Insect Control39%

“No aphids though”

Functionality-Overall17%

“Didnt work”

Plant Growth9%

“Not very nice for plants”

Quality-Overall6%

“cheap”

Instructions/User Manual/Troubleshooting4%

“I followed the instructions exactly, but it did absolutely nothing”

Durability3%

“Green fly gone seconds”

Contamination2%

“all the miniature green eggs turned into dust”

Smell2%

“It smells vile”

Size-Overall2%

“So I was a little sceptical that this would have a big enough”

Certifications2%

“no obvious approval or registration details”

Top return reasons

Leak-Proof46%

Pest/Insect Control8%

Advertised Vs Actual Product7%

Functionality-Overall7%

Spray/Flow5%

Value For Money5%

Eco Friendliness4%

Contamination4%

Moist/Dry3%

Plant Growth2%

Common questions

Is bacillus thuringiensis profitable to sell on Amazon United Kingdom?: The niche generates £73K/yr across 9 tracked products. 3 of 3 products launched in the last 360 days are still selling. 90-day search growth is >1,000%. Flapen's verdict: Worth a look (56/100).
How competitive is the bacillus thuringiensis niche?: 7 brands and 69 sellers compete. The top 5 products take 85% of clicks and top 5 brands hold 94% of demand.
What do buyers complain about in bacillus thuringiensis?: Top complaints mined from reviews: Pest/Insect Control, Functionality-Overall, Plant Growth. The return rate is 0.1%.
When does demand for bacillus thuringiensis peak?: Demand peaks in May–Jun–Jul–Aug; the busiest month runs 36.1× the quietest.
What does it cost to enter the bacillus thuringiensis niche?: Listings span £3.73–£43.95; the average listing price is £12.59 (sweet spot $15–$100). The average incumbent carries 2,474 reviews — the moat a new listing must climb.