Autumn Lawn Feed
FailDemand is soft, at -69.0% this quarter, so Autumn Lawn Feed is a Fail.
- Flapen Score
- 44 / 100Ranks 4,195 of 5,777 Home & Garden niches · −7 vs the category median of 5144
- Market size
- £151K/yr136K searches / yr
- 90-day growth
- -69.0%search demand this quarter
- Competition
- 69%top-5 click share · 8 brands · 36 sellers
Flapen Score
Autumn Lawn Feed against its category
The dotted line is the Home & Garden average. Past it, Autumn Lawn Feed is stronger. Inside it, weaker.
Market
The Autumn Lawn Feed market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Autumn Lawn Feed 136K times last year and spent an estimated £151K. The top 5 brands take 94% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 44 out of 100, a Fail.
01 · Demand
6.1% of searches ended in a purchase last week.
Shoppers searched for this 136K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 6.1% of those searches ended in a purchase. Searches in the last 90 days moved -69.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £151K a year.
- Searches, last 12 months
- 136K
- Growth, 90 days vs prior 90
- -69.0%
- Conversion, latest week
- 6.1%
- Market size, estimated
- £151Ka year
- Peak month
- October139.2× the quietest month
- Top search term
- autumn lawn feed52K searches a year
02 · Price
A sale here is worth £18.09.
Listings sell for £18.09 on average, from £11.59 to £35.21. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At £18.09 that is £9K to £14K a year per listing.
- Average price
- £18.09inside the $15 to $100 sweet spot
- Price range
- £11.59–£35.21
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 500–750
- Revenue per listing a year
- £9K–£14K
- Returns
- 0.2%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
31% of listings pay for placement with sponsored ads. 56% ship with Prime. On an average day, 10.5% of listings are out of stock. The average listing ranks #176 within Fertilisers & Plant Food. It carries 821 reviews at 4.41 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 31%
- Prime listings
- 56%
- Out of stock, average day
- 10.5%
- Average rank
- #176in Fertilisers & Plant Food
- Average rating
- 4.41 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 821per listing
- Listings tracked
- 16
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 75 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 75 months
Products
Top Autumn Lawn Feed products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Miracle-Gro 121197 Autumn Lawn Care Lawn Food & Moss Control 360 m2 Natural
- Price
- £21.15
- Rating
- 4.6/5
- Reviews
- 504
- Age
- 3y ago

Miracle-Gro Autumn Lawn Care Lawn Food & Moss Control 80 m2
- Price
- £11.98
- Rating
- 4.4/5
- Reviews
- 424
- Age
- 3y ago

A1 Lawn Ultimate Autumn Winter Lawn Fertiliser - Hardens Turf & Boosts Root Strength High Potassium 6-5-10 NPK DEFRA Certified 10kg
- Price
- £24.14
- Rating
- 4.4/5
- Reviews
- 605
- Age
- 15y ago

Pro-Kleen Autumn Lawn Feed Fertiliser 2.5kg NPK 10-5-10 + 2MgO Covers up to 100m2- Encourages Grass Green Up & Prevents Lawn Disease - Lasts up to 6 Weeks
- Price
- £12.36
- Rating
- 4.4/5
- Reviews
- 161
- Age
- 3y ago

Dark Green Lawn Fertiliser Spring/Summer Grass Feed 1.25kg
- Price
- £11.71
- Rating
- 4.3/5
- Reviews
- 1,634
- Age
- 4y ago
Trending
90-day click momentum
Greenforce Autumn Lawn Fertilizer 15kg Grey
- Price
- £20.81
- Rating
- 4.3/5
- Reviews
- 108
- Age
- 7y ago

Pro-Kleen Spring and Autumn Lawn Feed 2.5kg NPK 6-5-11+6FE Iron - Covers up to 100m2 Fertiliser for Green Up & Plant Strength - Prevents Lawn Disease & Lasts up to 6 Weeks
- Price
- £11.81
- Rating
- 4.3/5
- Reviews
- 73
- Age
- 4y ago

Dark Green Lawn Fertiliser Spring/Summer Grass Feed 1.25kg
- Price
- £11.71
- Rating
- 4.3/5
- Reviews
- 1,634
- Age
- 4y ago

Flower Power Lawn Magic Premium Lawn Feed 5L Double Action Formula for Greener Grass and Stronger Roots
- Price
- £29.18
- Rating
- 4.5/5
- Reviews
- 1,855
- Age
- 3y ago

Westland Aftercut All In One Autumn Lawn Feed and Moss Killer 350m2 (20400587)
- Price
- £17.82
- Rating
- 4.5/5
- Reviews
- 38
- Age
- 2y ago
Newest
by launch date
Westland Aftercut All In One Autumn Lawn Feed and Moss Killer 350m2 (20400587)
- Price
- £17.82
- Rating
- 4.5/5
- Reviews
- 38
- Age
- 2y ago

Miracle-Gro 121197 Autumn Lawn Care Lawn Food & Moss Control 360 m2 Natural
- Price
- £21.15
- Rating
- 4.6/5
- Reviews
- 504
- Age
- 3y ago

Miracle-Gro Autumn Lawn Care Lawn Food & Moss Control 80 m2
- Price
- £11.98
- Rating
- 4.4/5
- Reviews
- 424
- Age
- 3y ago

Miracle-Gro Autumn Lawn Care Lawn Food & Moss Control Spreader 80 m2
- Price
- £13.83
- Rating
- 4.4/5
- Reviews
- 232
- Age
- 3y ago

Pro-Kleen Autumn Lawn Feed Fertiliser 2.5kg NPK 10-5-10 + 2MgO Covers up to 100m2- Encourages Grass Green Up & Prevents Lawn Disease - Lasts up to 6 Weeks
- Price
- £12.36
- Rating
- 4.4/5
- Reviews
- 161
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 69% of clicks. Leaders hold, but buyers still shop past them.
Brands
8 rising
Sellers
36
Top-5 brand share
94%
Top 20: 100%
Top-5 click share
69%
Top 20: 100%
Open market
4%
- Miracle-Gro57%
- A1Lawn13%
- Pro-Kleen10%
- Garden Lawncare Guy10%
- Elixir Gardens4%
- Greenforce3%
- Open — no brand owns it (2 brands, 4%)
Demand
Autumn Lawn Feed search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep, Oct, Nov · busiest ÷ quietest = 139.2×
Search terms
Top Autumn Lawn Feed search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- autumn lawn feed52K/yr
- autumn lawn fertiliser7K/yr
- autumn feed for lawns6K/yr
- winter lawn feed11K/yr
- autumn lawn feed weed and moss killer12K/yr
- autumn grass feed7K/yr
- autumn lawn care6K/yr
- evergreen autumn lawn care4K/yr
- miracle grow autumn lawn care3K/yr
- winter lawn fertiliser3K/yr
Reviews and returns
What reviews say buyers love and hate about Autumn Lawn Feed
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Doesnt work
Not effective
Feels like a complete waste of money
very little change in colour of condition of lawn
didnt water in properly
left some brown patches
Love
excellent product
A reliable, effective product that I will continue to use year after year
Absolutely brilliant
has turned from a brown to a vibrant green
Gives a lovely dark green
My grass is so green and look healthy
It actually works
Work well
Works
Decent price
Good value
Does the job
very good works as it should
It does what it says
Return
0.2% Return rate 75% Fixable by listing
Not true to description
Feels like a complete waste of money
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Autumn Lawn Feed questions
Answered from the same tracked data.









