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56

autumn garland

Worth a look

Shows a thin review moat (252 avg reviews), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 4Growth 84Conversion 10Competition 80Returns 71Price range 38Avg price 29Brand share 68Review moat 87Quality gap 79

Review moat

Great252.35

avg incumbent reviews — the moat a new listing must climb

Growth

Great+82.1%

90-day search growth — must beat 0% to launch

Competition

Great35%

top-5 click share — an open shelf

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Returns

Good2.2%

return rate — above 5% kills the launch gate

Brand share

Good64%

top-5 brand share — brands hold most of the demand

Price range

Okay£4.56–£21.36

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Okay£9.47

avg listing price — sweet spot $15–$100

Conversion

Bad0.8%

search→purchase rate — share of searches ending in a sale

Market size

Bad£16K

£16K/yr · 209K searches

According to Flapen's Amazon United Kingdom niche tracking, autumn garland is a £16K/yr Amazon United Kingdom market (209K searches/yr). The top 5 brands hold 64% of demand. Demand peaks in Sep–Oct. Verdict: Worth a look — 56/100.

Data updated Jul 27, 2026 · scored weekly · How we score niches

autumn garland market data

Units sold / yr
8K–10K
avg 100–250/product
Revenue / yr
£76K–£95K
units × avg price
Conversion rate
0.8%
Avg BSR
#972
Page quality
0%
Prime
96%
Sponsored
88%
Out of stock
36.0%
Avg brand age
25 months
Avg seller age
213 days

Competition & brand share

Clicks spread well past the top 5 (35% combined) — an open shelf where new products get seen.

Brands

17 falling

Sellers

22

Top-5 brand share

64%

Top 20: 100%

Top-5 click share

35%

Top 20: 91%

Open market

30%

  • CQURE27%
  • Leaflai12%
  • KASZOO10%
  • WYRFIN9%
  • YTLSDHF6%
  • Cosmeti6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +82.1% search growth over the last 90 days.
25K15KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct · busiest ÷ quietest = 176.3×

Top autumn garland search terms

  • autumn garland97K/yr
  • halloween garland36K/yr
  • pumpkin garland14K/yr
  • autumn leaves garland9K/yr
  • autumn leaf garland8K/yr
  • fall garland8K/yr
  • autumnal garland5K/yr
  • autumn garland with lights15K/yr
  • maple leaf garland4K/yr
  • autumn garlands4K/yr
All search terms

Top autumn garland products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%£4816%£9619%£1K12%£2K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about autumn garland

What buyers praise and complain about, mined from review topics.

What buyers love

Color36%

“the colours are exactly as advertised”

Adhesion/Stickiness13%

“It stays fluffy”

Ease Of Use13%

“Easy to Shape, Not Messy”

Design-Overall11%

“Perfect for autumn decorating”

Quality-Overall6%

“Good length to it, well made & nice quality”

Suitable For Indoor6%

“Suitable for indoor or outdoor use”

Value For Money5%

“especially for the price”

Size-Overall5%

“Its also a good length”

Shape/Style5%

“so you can style it in a few different ways without it looking sparse”

What buyers complain about

Advertised Vs Actual Product33%

“never as good as the images show”

Quality-Overall33%

“Poor quality”

Strength33%

“it's rather flimsy when trying to open the leaves because they are packed tight”

Top return reasons

Quality-Overall38%
Material Quality11%
Color9%
Value For Money9%
Brightness/Shine/Glow9%
Advertised Vs Actual Product6%
Size-Overall5%
Functionality-Overall5%
Unsustainable Design5%
Strength5%

Common questions

Is autumn garland profitable to sell on Amazon United Kingdom?
The niche generates £16K/yr across 26 tracked products. 0 of 7 products launched in the last 360 days are still selling. 90-day search growth is +82.1%. Flapen's verdict: Worth a look (56/100).
How competitive is the autumn garland niche?
17 brands and 22 sellers compete. The top 5 products take 35% of clicks and top 5 brands hold 64% of demand.
What do buyers complain about in autumn garland?
Top complaints mined from reviews: Advertised Vs Actual Product, Quality-Overall, Strength. The return rate is 2.2%.
When does demand for autumn garland peak?
Demand peaks in Sep–Oct; the busiest month runs 176.3× the quietest.
What does it cost to enter the autumn garland niche?
Listings span £4.56–£21.36; the average listing price is £9.47 (sweet spot $15–$100). The average incumbent carries 252 reviews — the moat a new listing must climb.