Autumn Blanket
FailShoppers spend only $8K a year here, so Autumn Blanket is a Fail.
- Flapen Score
- 45 / 100Ranks 4,022 of 5,777 Home & Garden niches · −6 vs the category median of 5145
- Market size
- £8K/yr101K searches / yr
- 90-day growth
- +368.3%search demand this quarter
- Competition
- 64%top-5 click share · 14 brands · 22 sellers
Flapen Score
Autumn Blanket against its category
The dotted line is the Home & Garden average. Past it, Autumn Blanket is stronger. Inside it, weaker.
Market
The Autumn Blanket market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Autumn Blanket 101K times last year and spent an estimated £8K. The top 5 brands take 80% of clicks. Flapen scores it 45 out of 100, a Fail.
01 · Demand
0.7% of searches ended in a purchase last week.
Shoppers searched for this 101K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.7% of those searches ended in a purchase. Searches in the last 90 days moved +368.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £8K a year.
- Searches, last 12 months
- 101K
- Growth, 90 days vs prior 90
- +368.3%
- Conversion, latest week
- 0.7%
- Market size, estimated
- £8Ka year
- Top search term
- autumn blanket35K searches a year
02 · Price
A sale here is worth £11.49.
Listings sell for £11.49 on average, from £5.65 to £24.88. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At £11.49 that is £0 to £1K a year per listing.
- Average price
- £11.49under the $15 to $100 sweet spot
- Price range
- £5.65–£24.88
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£1K
- Returns
- 1.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
57% of listings pay for placement with sponsored ads. 71% ship with Prime. On an average day, 17.5% of listings are out of stock. The average listing ranks #534 within Home Textiles. It carries 4,282 reviews at 4.51 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 57%
- Prime listings
- 71%
- Out of stock, average day
- 17.5%
- Average rank
- #534in Home Textiles
- Average rating
- 4.51 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 4,282per listing
- Listings tracked
- 21
04 · Newcomers
Amazon counts 0 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 38 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 38 months
Products
Top Autumn Blanket products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Soft Fall Throw Blanket: Colorful Autumn Leaves and Berries on Beige Background
- Price
- £10.74
- Rating
- 4.7/5
- Reviews
- 2,152
- Age
- 7y ago

OHS Fleece Blanket Burnt Orange Throw Super Soft Warm Super Soft Cosy Warm Winter Felix Tartan Flannel Throw Blanket for Bed Couch Reversible Sherpa Fleece Blanket Autumn Throw Rust - 130 x 160cm
- Price
- £9.72
- Rating
- 4.6/5
- Reviews
- 103
- Age
- 1y ago

OHS Halloween Fleece Throw Blanket for Sofa Super Soft Cosy Warm Tufted Pumpkin Fleece Blanket for Bed Settees Armchairs Lightweight Fluffy Double Bed Throws Rust - 130 x 160cm
- Price
- £14.76
- Rating
- 4.5/5
- Reviews
- 4
- Age
- 11mo ago

Catherine Lansfield Enchanted Twilight Animals Blanket Throw Burnt Orange
- Price
- £9.93
- Rating
- 4.6/5
- Reviews
- 112
- Age
- 1y ago

JOOCAR Flannel Autumn Throw Blanket Fall Pumpkin Autumn Leaves Cozy and Soft Plush Warm Blankets for Bed Couch Living Room Sofa Chair 40x50 Inch
- Price
- £9.70
- Rating
- 4.3/5
- Reviews
- 86
- Age
- 4y ago
Trending
90-day click momentum
Double Sided Jacquard Fleece Throw Blanket 200×230cm Soft Flannel Diamond Check Pattern Blanket for Sofa Bed Lounge Office Travel Skin-Friendly Warm Breathable Machine Washable Pumpkin Orange
- Price
- £20.00
- Rating
- 4.9/5
- Reviews
- 27
- Age
- 3mo ago

Wajade Fleece Throw Blanket Bubble Faux Fur Fluffy Bed Blanket Super Cosy Warm Large Blanket for Bed Sofa Car Coffee 127x153CM
- Price
- £9.38
- Rating
- 4.3/5
- Reviews
- 371
- Age
- 1y ago

COZY KISS Luxury Faux Fur Blanket Deer Print Waterproof Pet Blanket Washable Woman Sofa Bed Couch Throw Liquid Pee Proof for Large Dog or Cat Reversible Super Soft 127x150cmh Brown
- Price
- £24.88
- Rating
- 4.7/5
- Reviews
- 557
- Age
- 2y ago

Soft Fall Throw Blanket with Pumpkins and Maples Cozy Flannel Fleece Luxury Decoration Blanket for Bed Sofa and Couch Fall Decorations for Home 150x200cm
- Price
- £13.90
- Rating
- 4.2/5
- Reviews
- 10
- Age
- 3y ago

Benross 9 Soft Pumpkin Decoration/Autumn & Halloween Seasonal Home Décor/Plush Teddy Fabric (Orange)
- Price
- £8.84
- Rating
- 4.6/5
- Reviews
- 60
- Age
- 1y ago
Newest
by launch date
Double Sided Jacquard Fleece Throw Blanket 200×230cm Soft Flannel Diamond Check Pattern Blanket for Sofa Bed Lounge Office Travel Skin-Friendly Warm Breathable Machine Washable Pumpkin Orange
- Price
- £20.00
- Rating
- 4.9/5
- Reviews
- 27
- Age
- 3mo ago

OHS Halloween Fleece Throw Blanket for Sofa Super Soft Cosy Warm Tufted Pumpkin Fleece Blanket for Bed Settees Armchairs Lightweight Fluffy Double Bed Throws Rust - 130 x 160cm
- Price
- £14.76
- Rating
- 4.5/5
- Reviews
- 4
- Age
- 11mo ago

OHS Dog Blanket Paw Print Pumpkin Sherpa Fleece Blanket for Large Dogs Cat Halloween Autumn Soft Plush Dog Mat Washable Fluffy Reverse Throw for Bed Sofa Protection Natural - 100 x 120cm
- Price
- £8.83
- Rating
- 4.4/5
- Reviews
- 18
- Age
- 1y ago

Catherine Lansfield Woodland Gonks Cosy Fleece 130x170cm Blanket Throw Natural
- Price
- £9.21
- Rating
- 4.7/5
- Reviews
- 66
- Age
- 1y ago

Exclusivo Mezcla Soft Striped Fleece Blanket Burnt Orange Sofa Bed Throw
- Price
- £11.99
- Rating
- 4.4/5
- Reviews
- 4,493
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.
Brands
14 falling
Sellers
22
Top-5 brand share
80%
Top 20: 100%
Top-5 click share
64%
Top 20: 99%
Open market
16%
- OHS29%
- Serafina Home24%
- Catherine Lansfield13%
- Exclusivo Mezcla9%
- JOOCAR5%
- Bedlam4%
- Open — no brand owns it (8 brands, 16%)
Demand
Autumn Blanket search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct · busiest ÷ quietest = 135.6× · 10 of 12 months tracked
Search terms
Top Autumn Blanket search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- autumn blanket35K/yr
- pumpkin blanket11K/yr
- autumn throw blanket13K/yr
- autumn throw18K/yr
- pumpkin throw7K/yr
- autumn throws9K/yr
- fall blanket5K/yr
- autumn blankets4K/yr
Reviews and returns
What reviews say buyers love and hate about Autumn Blanket
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
just wish it was thicker
A thin cut off piece of sheet
a bit thin
does not match picture
Not worth buying the picture is not what you get
Quality poor lightweight material
Poor quality item
Fluffy yes weight none
Thin, light fluffy sheet not even able to call it a blanket
Love
average size, my cat likes it
The size is brilliant
Lovely dog blanket very big
Very fluffy and warm
Lovely soft warm colourful blanket
Lovely blanket, so warm and soft my best buy
Very soft blanket for Halloween
soft
it's just really soft
Very good quality blanket
Beautiful quality and very happy
This is value for money
Great price
Worth the price
Return
1.0% Return rate 61% Fixable by listing
Poor quality item
does not match picture
Not worth buying the picture is not what you get
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Autumn Blanket questions
Answered from the same tracked data.









