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Autumn Bedding

Fail

Shoppers spend only $5K a year here, so Autumn Bedding is a Fail.

Filters Trending
Flapen Score
46
46 / 100
Ranks 3,831 of 5,777 Home & Garden niches · −5 vs the category median of 51
Market size
£5K/yr163K searches / yr
90-day growth
+400.4%search demand this quarter
Competition
58%top-5 click share · 10 brands · 19 sellers

Flapen Score

Autumn Bedding against its category

The dotted line is the Home & Garden average. Past it, Autumn Bedding is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Autumn Bedding market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Autumn Bedding 163K times last year and spent an estimated £5K. The top 5 brands take 92% of clicks. Flapen scores it 46 out of 100, a Fail.

01 · Demand

0.2% of searches ended in a purchase last week.

Shoppers searched for this 163K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.2% of those searches ended in a purchase. Searches in the last 90 days moved +400.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £5K a year.

Searches, last 12 months
163K
Growth, 90 days vs prior 90
+400.4%
Conversion, latest week
0.2%
Market size, estimated
£5Ka year
Top search term
autumn bedding83K searches a year

02 · Price

A sale here is worth £16.62.

Listings sell for £16.62 on average, from £8.64 to £20.81. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At £16.62 that is £0 to £2K a year per listing.

Average price
£16.62inside the $15 to $100 sweet spot
Price range
£8.64–£20.81
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
1.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

70% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 5.3% of listings are out of stock. The average listing ranks #1,060 within Home Textiles. It carries 427 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
70%
Prime listings
91%
Out of stock, average day
5.3%
Average rank
#1,060in Home Textiles
Average rating
4.55 starsAmazon United Kingdom average 4.36 stars
Average reviews
427per listing
Listings tracked
23

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
37 months

Products

Top Autumn Bedding products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 58% of clicks. Leaders hold, but buyers still shop past them.

£0£514£1K£2K£2K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 flat

Sellers

19

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

58%

Top 20: 96%

Open market

6%

  • Catherine Lansfield47%
  • furn.27%
  • OHS14%
  • WONGS BEDDING2%
  • DJY2%
  • Fusion2%
  • Open — no brand owns it (4 brands, 6%)

Demand

Autumn Bedding search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '26OctNovDecJanFebMarAprMayJunJul

Peak months: Oct · busiest ÷ quietest = 85.3× · 10 of 12 months tracked

Search terms

Top Autumn Bedding search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • autumn bedding83K/yr
  • autumn duvet cover7K/yr
  • pumpkin bedding17K/yr
  • autumn bedding double15K/yr
  • fall bedding4K/yr
  • autumnal bedding6K/yr
  • autumn bedding single5K/yr
  • autumn duvet set6K/yr
  • pumpkin bedding double4K/yr
  • autumn bedding king size15K/yr

Reviews and returns

What reviews say buyers love and hate about Autumn Bedding

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Hard Feel19%−0.13

but the material feels AWFUL - its coarse

Bit scratchy

feels rough on the skin

Value For Money8%

it would cost more in fuel than it was to purchase

It's not worth the money at all

Quality-Overall8%+1.03

This bedding is the worst quality Ive ever seen

Poor quality

Not the best quality

Material Quality7%−0.05

Horrible bedding made from plastic

Coarse scratchy material

expecting the material to soften

Color7%−0.07

so this is disappointing as it does show a tad due to the colour I chose

colour not as bright as it looks

Is not so colourful

Love

Quality-Overall17%+1.03

Lovely set, good quality Lovely the colours

Quality counts and this bedding is really good for quality, it's beautiful design is simply gorgeous and I am well pleased with this bedding

Good quality

Value For Money15%

Great Value

Good value

well worth the money

Color8%−0.07

Great colour

The colours are bright and vibrant

this beautiful green

Soft Feel7%

Fabric smooth and silky

soft material

Its nice and soft

Washability6%+0.49

Well made and feels great after washing

Washes well

Wash and wear well and good quality

Return

1.4% Return rate 61% Fixable by listing

Size-Overall22%▁█▄▃▅▆
Color20%▅▆▃▃█▅

so this is disappointing as it does show a tad due to the colour I chose

colour not as bright as it looks

Is not so colourful

Material Quality12%█▁▅▁▅▃

Horrible bedding made from plastic

Coarse scratchy material

expecting the material to soften

Stitch/Finish/Polish7%█▁▃▅▁▁

received with a gapping seam

Unfortunately, I can already see some of the stitching coming away which isnt ideal, and Ive only had them for a couple of months

Quality-Overall6%▁▄▂▅▁█

This bedding is the worst quality Ive ever seen

Poor quality

Not the best quality

FAQ

Common Autumn Bedding questions

Answered from the same tracked data.