artist set
Worth a lookShows low returns (0.4%), but a small market ($28K/yr) keeps it on the watch list.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Avg price
Great£19.64avg listing price — sweet spot $15–$100
Price range
Great£3.21–£79.57cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great33%top-5 click share — an open shelf
Brand share
Good61%top-5 brand share — brands hold most of the demand
Review moat
Okay1,519.67avg incumbent reviews — the moat a new listing must climb
Conversion
Okay2.8%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-16.7%90-day search growth — must beat 0% to launch
Market size
Bad£28K£28K/yr · 50K searches
According to Flapen's Amazon United Kingdom niche tracking, artist set is a £28K/yr Amazon United Kingdom market (50K searches/yr). The top 5 brands hold 61% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 50/100.
Data updated Jul 27, 2026 · scored weekly · How we score niches
artist set market data
- Units sold / yr
- 1K–2K
- avg 0–100/product
- Revenue / yr
- £25K–£29K
- units × avg price
- Conversion rate
- 2.8%
- Avg BSR
- #59
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 88%
- Out of stock
- 3.1%
- Avg brand age
- 46 months
- Avg seller age
- 186 days
Competition & brand share
Clicks spread well past the top 5 (33% combined) — an open shelf where new products get seen.Brands
30 falling
Sellers
47
Top-5 brand share
61%
Top 20: 91%
Top-5 click share
33%
Top 20: 74%
Open market
35%
- HIFORNY33%
- KALOUR10%
- KINSPORY7%
- Derwent5%
- Shuttle Art5%
- Nicpro4%
Demand & seasonality
Weekly Amazon search volume, last 81 weeks — -16.7% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 7.0×
Top artist set search terms
- drawing accessories8K/yr
- artist set11K/yr
- drawing sets9K/yr
- art set for adults7K/yr
- adult art set8K/yr
- gcse art supplies6K/yr
Top artist set products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
HIFORNY 100 PCS Drawing & Sketching Set Professional Art Supplies with Graphite Charcoal Colored Watercolor Metallic Pencils Blending Tools Sketchbook and Coloring Book in Zipper Case (Pink)
HIFORNY£20.294.8★1,104 rev
KALOUR 77pc Art Supply Set - Sketching & Drawing Kit with Tutorial Book Sketchbook & Paper - Pencils Pastels Watercolors for Beginner Artists
KALOUR£19.794.7★3,818 rev
HIFORNY 100 PCS Drawing & Sketching Set Professional Art Supplies with Graphite Charcoal Colored Watercolor Metallic Pencils Blending Tools Sketchbook and Coloring Book in Zipper Case (Grey)
HIFORNY£23.464.7★314 rev
Derwent Academy Wooden Gift Box Complete Starter 35 Piece Art Set - Painting Drawing & Colouring set with Accessories for Arts & Crafts - Premium Hobbyist Quality Pencil Set for Adults & Teens
Derwent£11.844.7★3,993 rev
KINSPORY 54PCS Coloring Pencils with 3.0mm Soft Leads 50-Sheet 3-Color Sketch Book Sketching Kit with Adjustable Shoulder Strap - Art Set Gift for Adults Artists Beginners Teens Girls Boys
KINSPORY£11.984.6★354 rev
Newest
by launch date
ARTISANAL STUDIO Sketching Pencils Set of 27 Pcs - Drawing Pencils for Artists and Professionals Graphite & Charcoal Art Set with Blending Stumps Sandpaper Erasers & Sharpener
ARTISANAL STUDIO£7.53160 rev
KINSPORY 54PCS Coloring Pencils with 3.0mm Soft Leads 50-Sheet 3-Color Sketch Book Sketching Kit with Adjustable Shoulder Strap - Art Set Gift for Adults Artists Beginners Teens Girls Boys
KINSPORY£11.98354 rev
KINSPORY 78PCS Coloring Pencils with 3.0mm Soft Leads 50-Sheet 3-Color Sketch Book Sketching Kit with Adjustable Shoulder Strap - Art Set Gift for Adults Artists Beginners Teens Girls Boys
KINSPORY£14.18354 rev
HIFORNY 42 PCS Drawing Set Sketching Kit with Graphite and Charcoal Pencils Blending Tools Erasers & Accessories in Portable Zipped Case for Artists Students & Beginners
HIFORNY£11.43416 rev
HIFORNY 100 PCS Drawing Set Sketching Kit Sketch Pencils Art Supplies with Graphite Charcoal Blending Tools & Accessories Portable Zippered Travel Case for Artists & Beginners
HIFORNY£21.80326 rev
Trending
90-day click momentum
Nicpro Acrylic Paint Canvas Set for Adults 80PCS Art Painting Supplies Kit with 36 Paints(36ML) Table Wood Easel 10 Canvas Panels 12 Brushes Paper Pad Cup Palette for Adults Kids Artist Beginner
Nicpro£26.614.8★
KINSPORY 54PCS Coloring Pencils with 3.0mm Soft Leads 50-Sheet 3-Color Sketch Book Sketching Kit with Adjustable Shoulder Strap - Art Set Gift for Adults Artists Beginners Teens Girls Boys
KINSPORY£11.984.6★
KINSPORY 78PCS Coloring Pencils with 3.0mm Soft Leads 50-Sheet 3-Color Sketch Book Sketching Kit with Adjustable Shoulder Strap - Art Set Gift for Adults Artists Beginners Teens Girls Boys
KINSPORY£14.184.6★
HIFORNY 100 PCS Drawing & Sketching Set Professional Art Supplies with Graphite Charcoal Colored Watercolor Metallic Pencils Blending Tools Sketchbook and Coloring Book in Zipper Case (Pink)
HIFORNY£20.294.8★
HIFORNY 100 PCS Drawing Set Sketching Kit Sketch Pencils Art Supplies with Graphite Charcoal Blending Tools & Accessories Portable Zippered Travel Case for Artists & Beginners
HIFORNY£21.804.7★
What buyers say about artist set
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent value for money”
“Good quality products at affordable prices”
“are great for drawing”
“pencils are good”
“Good range of colours”
“Exactly as described”
“Easy to use”
“Well received present which has delighted the recipient”
“Great size”
“Good for both drawing and writing”
What buyers complain about
“Cheap”
“Break quickly”
“Unfortunately the photos make the case look better than it is”
“more than that just isnt worth it”
“Doesn't work”
“not waterproof”
“Which spoils what would have been a great looking gift”
“Looks good - pencils creamy texture easy to blend - however over half colours had broken lead so constant sharpening- tips breaking etc”
“the tubes of paint are cheap rubbish”
“it all smeared when I sealed them”
Top return reasons
Common questions
- Is artist set profitable to sell on Amazon United Kingdom?
- The niche generates £28K/yr across 49 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -16.7%. Flapen's verdict: Worth a look (50/100).
- How competitive is the artist set niche?
- 30 brands and 47 sellers compete. The top 5 products take 33% of clicks and top 5 brands hold 61% of demand.
- What do buyers complain about in artist set?
- Top complaints mined from reviews: Quality-Overall, Durability, Advertised Vs Actual Product. The return rate is 0.4%.
- When does demand for artist set peak?
- Demand peaks in Nov–Dec; the busiest month runs 7.0× the quietest.
- What does it cost to enter the artist set niche?
- Listings span £3.21–£79.57; the average listing price is £19.64 (sweet spot $15–$100). The average incumbent carries 1,520 reviews — the moat a new listing must climb.