art set for kids 6-12
Skip itSoft demand (-4.9% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Avg price
Good£12.23avg listing price — sweet spot $15–$100
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Conversion
Okay3.5%search→purchase rate — share of searches ending in a sale
Price range
Okay£3.19–£22.71cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay3,083.55avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay£150K£150K/yr · 356K searches
Growth
Bad-4.9%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Kingdom niche tracking, art set for kids 6-12 is a £150K/yr Amazon United Kingdom market (356K searches/yr). The top 5 brands hold 78% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 45/100.
Data updated Jul 27, 2026 · scored weekly · How we score niches
art set for kids 6-12 market data
- Units sold / yr
- 10K–13K
- avg 250–500/product
- Revenue / yr
- £122K–£153K
- units × avg price
- Conversion rate
- 3.5%
- Avg BSR
- #42
- Page quality
- 0%
- Prime
- 89%
- Sponsored
- 92%
- Out of stock
- 6.5%
- Avg brand age
- 38 months
- Avg seller age
- 183 days
Competition & brand share
The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.Brands
23 rising
Sellers
71
Top-5 brand share
78%
Top 20: 98%
Top-5 click share
49%
Top 20: 83%
Open market
20%
- KINSPORY39%
- CRAYOLA16%
- XDISHYN12%
- GirlZone6%
- Artworx5%
- CERDÁ LIFE'S LITTLE MOMENTS2%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -4.9% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 7.9×
Top art set for kids 6-12 search terms
- kids art set62K/yr
- art set for kids 6-1255K/yr
- colouring sets for girls19K/yr
- art supplies for kids22K/yr
- kids drawing set27K/yr
- art set kids14K/yr
- art set for kids19K/yr
- kids art supplies10K/yr
- girls colouring set13K/yr
- drawing set for kids 6-1219K/yr
Top art set for kids 6-12 products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
CRAYOLA Inspiration Art Case - 140 Pieces of Colouring Fun! | Includes Crayons Markers Pencils & Paper | Ideal for Kids Aged 5+
CRAYOLA£15.354.8★30,034 rev
KINSPORY 290 PCS Art Set for Kids Deluxe Coloring Drawing Art Supplies Case Gift for Teens Boys Girls 4 5 6 7 8 9 10 11 12
KINSPORY£14.134.7★3,275 rev
XDISHYN 208 PCS Art Supplies Drawing Kit for Kids Adults Art Set with Double Sided Trifold Easel Oil Pastels Crayons Colored Pencils Watercolor Pens Gift for Girls Boys Artist
XDISHYN£11.874.5★1,333 rev
KINSPORY 150 PCS Kids Art Set Deluxe Painting Art Box for Teens Boys Girls 4 5 6 7 8 9 10 11 12
KINSPORY£13.534.7★2,713 rev
KINSPORY 290 PCS Art Set for Kids Deluxe Coloring Drawing Art Supplies Case Gift for Teens Boys Girls 4 5 6 7 8 9 10 11 12
KINSPORY£12.614.7★3,275 rev
Newest
by launch date
M.J COMFY-LIFE 208 PCS Painting and Colouring Set Art Supplies Set for Kids Adults Drawing Kit with Storage Box Case & Easel Portable Art Case with Handle Pink Gift for Girls & Boys
M.J COMFY-LIFE£6.964 rev
XDISHYN 208 PCS Art Set with Double Sided Trifold Easel Oil Pastels Crayons Drawing Kit for Kids Adults
XDISHYN£10.075 rev
KINSPORY 54PCS Coloring Pencils with 3.0mm Soft Leads 50-Sheet 3-Color Sketch Book Sketching Kit with Adjustable Shoulder Strap - Art Set Gift for Adults Artists Beginners Teens Girls Boys
KINSPORY£11.98354 rev
KINSPORY 78PCS Coloring Pencils with 3.0mm Soft Leads 50-Sheet 3-Color Sketch Book Sketching Kit with Adjustable Shoulder Strap - Art Set Gift for Adults Artists Beginners Teens Girls Boys
KINSPORY£14.18354 rev
Litlat 72 Colouring Pens Set - Dual Tip Brush & Fineliner Marker Pens with an A4 Hardback Artist Marker Pad - Adult Colouring Pens for Calligraphy Drawing Sketching
Litlat£18.8864 rev
Trending
90-day click momentumM.J COMFY-LIFE 208 PCS Painting and Colouring Set Art Supplies Set for Kids Adults Drawing Kit with Storage Box Case & Easel Portable Art Case with Handle Pink Gift for Girls & Boys
M.J COMFY-LIFE£6.963.9★
XDISHYN 208 PCS Art Set with Double Sided Trifold Easel Oil Pastels Crayons Drawing Kit for Kids Adults
XDISHYN£10.073.3★
KINSPORY 54PCS Coloring Pencils with 3.0mm Soft Leads 50-Sheet 3-Color Sketch Book Sketching Kit with Adjustable Shoulder Strap - Art Set Gift for Adults Artists Beginners Teens Girls Boys
KINSPORY£11.984.6★
GirlZone Arts and Crafts Fruit Scented Markers and Pencil Case for Girls Awesome Kids Colouring Pens Kit and Creative Gifts for 10 Year Olds Girls
GirlZone£7.954.5★
Litlat 72 Colouring Pens Set - Dual Tip Brush & Fineliner Marker Pens with an A4 Hardback Artist Marker Pad - Adult Colouring Pens for Calligraphy Drawing Sketching
Litlat£18.884.7★
What buyers say about art set for kids 6-12
What buyers praise and complain about, mined from review topics.What buyers love
“GREAT VALUE”
“Great varieties”
“Lovely colours”
“loved her gift”
“Fun to do with your kids”
“Great idea to get creative”
“Bought for my Granddaughter who enjoys drawing”
“Easy to use”
“Exactly whats advertised”
“Great for no mess”
What buyers complain about
“Nots of the colours not working just really poor quality”
“not all colours as expected”
“Big”
“Not worth the price”
“Pens were all dry”
“Didnt work”
“Poor quality, crumble and leave big mess to clean up”
“Look a sad looking birthdat present so disappointing”
“I had to order another one as the sticky plastic coating on case was very poor”
“nearly all of them had ran out so cant use”
Top return reasons
Common questions
- Is art set for kids 6-12 profitable to sell on Amazon United Kingdom?
- The niche generates £150K/yr across 38 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -4.9%. Flapen's verdict: Skip it (45/100).
- How competitive is the art set for kids 6-12 niche?
- 23 brands and 71 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 78% of demand.
- What do buyers complain about in art set for kids 6-12?
- Top complaints mined from reviews: Quality-Overall, Color, Size-Overall. The return rate is 0.5%.
- When does demand for art set for kids 6-12 peak?
- Demand peaks in Nov–Dec; the busiest month runs 7.9× the quietest.
- What does it cost to enter the art set for kids 6-12 niche?
- Listings span £3.19–£22.71; the average listing price is £12.23 (sweet spot $15–$100). The average incumbent carries 3,084 reviews — the moat a new listing must climb.