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Arsenal Bedding

Maybe

Returns run at only 0.6% of orders. But the top 5 brands take 100% of clicks, so Arsenal Bedding is a Maybe.

Flapen Score
50
50 / 100
Ranks 2,970 of 5,777 Home & Garden niches · −1 vs the category median of 51
Market size
£57K/yr38K searches / yr
90-day growth
+6.4%search demand this quarter
Competition
66%top-5 click share · 5 brands · 27 sellers

Flapen Score

Arsenal Bedding against its category

The dotted line is the Home & Garden average. Past it, Arsenal Bedding is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Arsenal Bedding market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Arsenal Bedding 38K times last year and spent an estimated £57K. All 5 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

7.5% of searches ended in a purchase last week.

Shoppers searched for this 38K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 7.5% of those searches ended in a purchase. Searches in the last 90 days moved +6.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £57K a year.

Searches, last 12 months
38K
Growth, 90 days vs prior 90
+6.4%
Conversion, latest week
7.5%
Market size, estimated
£57Ka year
Peak month
December3.1× the quietest month
Top search term
arsenal bedding15K searches a year

02 · Price

A sale here is worth £19.93.

Listings sell for £19.93 on average, from £10.70 to £27.30. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At £19.93 that is £2K to £5K a year per listing.

Average price
£19.93inside the $15 to $100 sweet spot
Price range
£10.70–£27.30
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–3K
Units per listing a year
100–250
Revenue per listing a year
£2K–£5K
Returns
0.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

33% of listings pay for placement with sponsored ads. 73% ship with Prime. On an average day, 3.0% of listings are out of stock. The average listing ranks #243 within Home Textiles. It carries 188 reviews at 4.27 stars, so a new listing needs social proof before a better product.

Sponsored listings
33%
Prime listings
73%
Out of stock, average day
3.0%
Average rank
#243in Home Textiles
Average rating
4.27 starsAmazon United Kingdom average 4.36 stars
Average reviews
188per listing
Listings tracked
15

04 · Newcomers

Amazon counts 1 of last year's 5 launches as successful.

5 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
1Amazon's first-year sales bar
Average brand age
44 months

Products

Top Arsenal Bedding products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 66% of clicks. Leaders hold, but buyers still shop past them.

£0£6K£11K£17K£23K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

5 falling

Sellers

27

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

66%

Top 20: 100%

Open market

0%

  • Character World36%
  • FOCO27%
  • Get Trend18%
  • Arsenal17%
  • Official2%

Demand

Arsenal Bedding search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '25Holiday '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 3.1×

Search terms

Top Arsenal Bedding search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • arsenal bedding15K/yr
  • arsenal bedding single9K/yr
  • arsenal double duvet cover set5K/yr
  • arsenal bedding double5K/yr
  • arsenal duvet set single4K/yr

Reviews and returns

What reviews say buyers love and hate about Arsenal Bedding

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Hard Feel24%−0.11

Rough material

Rough material despite multiple washes

rough not soft

Quality-Overall14%+2.96

Not great quality

Not great quality it looks fab new, one wash, faded bobbled and the die has come out of the pillow case and stained my pillows would not buy again

Cushion14%−0.07

request a refund as it arrived without the pillow case

Stain Resistance14%−0.07

Item stained

Material Quality10%+0.52

cheap material

If it wasn't for the material I would give it 5 stars

Love

Quality-Overall35%+2.96

Top Quality Duvet Set - Looks and Feels Amazing - Absolutely love the Design and Colour

Great quality

Good quality Grandson loves it

Material Quality12%+0.52

Great material

Nice soft material

its actually lovely soft material

Color11%−0.09

Colour is great

will keep the colour for longer

My grandchild was really happy, tell he woke up red, looked like blood running down his hall body, colour bleed through pillows and sheeps

Washability9%+0.71

Washed really well

washed up lovely

Size-Overall6%+0.29

It has a good fit

it fits a single duvet perfectly

Great size for a double

Return

0.6% Return rate 40% Fixable by listing

Size-Overall31%▄▁▇█▂▅
Quality-Overall18%█▃▅▁▄▅

Not great quality

Not great quality it looks fab new, one wash, faded bobbled and the die has come out of the pillow case and stained my pillows would not buy again

Material Quality11%▁▇▁▆█▅

cheap material

If it wasn't for the material I would give it 5 stars

Color7%▅█▁▁▁▂
Upholstery/Fabric Quality6%▁▁▁▁█▁

FAQ

Common Arsenal Bedding questions

Answered from the same tracked data.