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Archive Boxes

Maybe

Returns run at only 0.2% of orders. But demand is soft, at -16.4% this quarter, so Archive Boxes is a Maybe.

Flapen Score
53
53 / 100
Top 40% of 5,777 Home & Garden niches · +2 vs the category median of 51
Market size
£331K/yr153K searches / yr
90-day growth
-16.4%search demand this quarter
Competition
66%top-5 click share · 9 brands · 34 sellers

Flapen Score

Archive Boxes against its category

The dotted line is the Home & Garden average. Past it, Archive Boxes is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Archive Boxes market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Archive Boxes 153K times last year and spent an estimated £331K. The top 5 brands take 93% of clicks. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

10.0% of searches ended in a purchase last week.

Shoppers searched for this 153K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 10.0% of those searches ended in a purchase. Searches in the last 90 days moved -16.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £331K a year.

Searches, last 12 months
153K
Growth, 90 days vs prior 90
-16.4%
Conversion, latest week
10.0%
Market size, estimated
£331Ka year
Peak month
January2.3× the quietest month
Top search term
archive boxes42K searches a year

02 · Price

A sale here is worth £21.52.

Listings sell for £21.52 on average, from £8.99 to £40.17. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At £21.52 that is £16K to £22K a year per listing.

Average price
£21.52inside the $15 to $100 sweet spot
Price range
£8.99–£40.17
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
15K–20K
Units per listing a year
750–1,000
Revenue per listing a year
£16K–£22K
Returns
0.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

74% of listings pay for placement with sponsored ads. 58% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #232 within Storage & Organisation. It carries 2,165 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings
74%
Prime listings
58%
Out of stock, average day
0.0%
Average rank
#232in Storage & Organisation
Average rating
4.32 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,165per listing
Listings tracked
19

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
48 months

Products

Top Archive Boxes products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 66% of clicks. Leaders hold, but buyers still shop past them.

£0£33K£66K£99K£132K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 flat

Sellers

34

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

66%

Top 20: 100%

Open market

5%

  • BANKERS BOX51%
  • Q-Connect26%
  • W.E. Roberts8%
  • 5 Star4%
  • StorePAK3%
  • Fellowes2%
  • Open — no brand owns it (3 brands, 5%)

Demand

Archive Boxes search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 2.3×

Search terms

Top Archive Boxes search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • archive boxes42K/yr
  • bankers boxes with lids31K/yr
  • archive boxes with lids32K/yr
  • bankers box24K/yr
  • bankers boxes10K/yr
  • archive boxes with lids pack of 106K/yr
  • archive box6K/yr
  • archive cardboard boxes3K/yr

Reviews and returns

What reviews say buyers love and hate about Archive Boxes

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall32%−0.34

NOT LARGE

Not fit for purpose

size is not as advertised

Strength26%−0.02

Not sturdy at all

Not Strong

Very flimsy

Quality-Overall6%+1.15

very substandard quality

Poor quality, not strong at all

Awful quality

Advertised Vs Actual Product5%+0.35

Not as described

is misleading

Misleading information

Adhesion/Stickiness3%−0.01

However why dont they include strong tape with the boxes

there were some that weren't glued together propely so couldn't be used

Tape doesnt really stick to it

Love

Strength29%−0.02

These boxes are sturdy

Fairly sturdy

Sturdy storage boxes

Quality-Overall15%+1.15

Excellent Product

Good quality box

Good quality boxes

Value For Money12%+1.75

Excellent value

Value for Money

Good value

Size-Overall10%−0.34

Good size

Very pleased with the size

A good size boxes

Advertised Vs Actual Product9%+0.35

As advertised

As described

Just what I needed

Return

0.2% Return rate 78% Fixable by listing

Size-Overall69%█▇▇▇█▇

NOT LARGE

Not fit for purpose

size is not as advertised

Strength6%█▇█▆▂▃

Not sturdy at all

Not Strong

Very flimsy

Quality-Overall4%▁▃█▆▃▄

very substandard quality

Poor quality, not strong at all

Awful quality

Defective Material/Parts3%▆▃▃▄▁█
Advertised Vs Actual Product2%▄█▂▁▃▅

Not as described

is misleading

Misleading information

FAQ

Common Archive Boxes questions

Answered from the same tracked data.