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Arch Mirror

Fail

Demand is soft, at -31.1% this quarter, so Arch Mirror is a Fail.

Flapen Score
48
48 / 100
Ranks 3,444 of 5,777 Home & Garden niches · −3 vs the category median of 51
Market size
£51K/yr127K searches / yr
90-day growth
-31.1%search demand this quarter
Competition
31%top-5 click share · 23 brands · 29 sellers

Flapen Score

Arch Mirror against its category

The dotted line is the Home & Garden average. Past it, Arch Mirror is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Arch Mirror market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Arch Mirror 127K times last year and spent an estimated £51K. The top 5 brands take 73% of clicks. Demand peaks in Jan. Flapen scores it 48 out of 100, a Fail.

01 · Demand

0.8% of searches ended in a purchase last week.

Shoppers searched for this 127K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -31.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £51K a year.

Searches, last 12 months
127K
Growth, 90 days vs prior 90
-31.1%
Conversion, latest week
0.8%
Market size, estimated
£51Ka year
Peak month
January2.0× the quietest month
Top search term
arch mirror full length24K searches a year

02 · Price

A sale here is worth £49.86.

Listings sell for £49.86 on average, from £11.05 to £148.89. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At £49.86 that is £0 to £5K a year per listing.

Average price
£49.86inside the $15 to $100 sweet spot
Price range
£11.05–£148.89
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
£0–£5K
Returns
1.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

75% of listings pay for placement with sponsored ads. 81% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #41 within Mirrors. It carries 593 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
81%
Out of stock, average day
7.7%
Average rank
#41in Mirrors
Average rating
4.43 starsAmazon United Kingdom average 4.36 stars
Average reviews
593per listing
Listings tracked
64

04 · Newcomers

Amazon counts 13 of last year's 21 launches as successful.

21 products launched here in the last 12 months. Amazon counts 13 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
21
Successful launches
13Amazon's first-year sales bar
Average brand age
31 months

Products

Top Arch Mirror products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 31% of clicks. An open shelf where new products get seen.

£0£1K£2K£3K£4K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

23 flat

Sellers

29

Top-5 brand share

73%

Top 20: 98%

Top-5 click share

31%

Top 20: 67%

Open market

22%

  • SONGMICS26%
  • NEUWEABY17%
  • HLFMVWE13%
  • Koonmi11%
  • LunaMirror6%
  • Warmiehomy5%

Demand

Arch Mirror search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '24Spike '25Prime Day '25SepDecMarJunAugNovMarMay

Peak months: Jan · busiest ÷ quietest = 2.0×

Search terms

Top Arch Mirror search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • arch mirror full length24K/yr
  • black arch mirror18K/yr
  • arched mirror full length17K/yr
  • arched wall mirror7K/yr
  • arch mirrors for walls9K/yr
  • arch wall mirror7K/yr
  • large arch mirror6K/yr
  • full length arch mirror7K/yr
  • wooden arch mirror5K/yr
  • black arched mirror5K/yr

Reviews and returns

What reviews say buyers love and hate about Arch Mirror

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Strength12%−0.10

Cheap crap flimsy

quite flimsy

Flimsy

Quality-Overall11%+0.76

Cheap

Not good quality

Absolute rubbish

Value For Money11%+1.66

It looks so much more expensive

A bit pricey

High price for this item

Size-Overall7%+0.43

Very big

smaller than I thought

Hoping for it to be bigger than it is

Frame Quality4%−0.05

Cheaply made no stable backing on rear of mirror

The frame is dark yellow plastic so it doesn't reflect gold color

No frame

Love

Quality-Overall22%+0.76

This mirror is such good quality

the glass is good quality

Brilliant quality

Value For Money21%+1.66

Worth it

Amazing Value

GOOD Value

Advertised Vs Actual Product10%+0.47

As advertised

Just what I needed

As pictured

Size-Overall10%+0.43

Lovely size

Perfect fit for a bedroom

Lovely size and right for any room

Design-Overall5%−0.01

It looks nice aesthetically

modern design

Classy and sleek

Return

1.3% Return rate 73% Fixable by listing

Size-Overall58%▆▇█▇▇▇

Very big

smaller than I thought

Hoping for it to be bigger than it is

Defective Material/Parts6%█▇▁▅▆▄
Quality-Overall6%█▄▂▇▅▄

Cheap

Not good quality

Absolute rubbish

Color5%█▃▃▂▄▆
Strength3%█▆▄▆▃▅

Cheap crap flimsy

quite flimsy

Flimsy

FAQ

Common Arch Mirror questions

Answered from the same tracked data.