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Aquarium Plants Live

Maybe

An estimated 0.1% of orders come back. But demand is soft, at -28.2% this quarter, so Aquarium Plants Live is a Maybe.

Flapen Score
56
56 / 100
Top 29% of 5,777 Home & Garden niches · +5 vs the category median of 51
Market size
£314K/yr825K searches / yr
90-day growth
-28.2%search demand this quarter
Competition
30%top-5 click share · 10 brands · 9 sellers

Flapen Score

Aquarium Plants Live against its category

The dotted line is the Home & Garden average. Past it, Aquarium Plants Live is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Aquarium Plants Live market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Aquarium Plants Live 825K times last year and spent an estimated £314K. The top 5 brands take 92% of clicks. Demand peaks in Jan–Feb. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

An estimated 5.3% of those searches ended in a purchase.

Shoppers searched for this 825K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.3% of those searches ended in a purchase. Searches in the last 90 days moved -28.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £314K a year.

Searches, last 12 months
825K
Growth, 90 days vs prior 90
-28.2%
Conversion, latest week
5.3%
Market size, estimated
£314Ka year
Peak month
February1.7× the quietest month
Top search term
aquarium plants live241K searches a year

02 · Price

A sale here is worth £7.10.

Listings sell for £7.10 on average, from £3.45 to £22.55. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 500 to 750 of them. At £7.10 that is £4K to £5K a year per listing.

Average price
£7.10under the $15 to $100 sweet spot
Price range
£3.45–£22.55
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
40K–50K
Units per listing a year
500–750
Revenue per listing a year
£4K–£5K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

56% of listings pay for placement with sponsored ads. 26% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #60 within Plants, Seeds & Bulbs. It carries 730 reviews at 4.06 stars, so a new listing needs social proof before a better product.

Sponsored listings
56%
Prime listings
26%
Out of stock, average day
1.9%
Average rank
#60in Plants, Seeds & Bulbs
Average rating
4.06 starsAmazon United Kingdom average 4.36 stars
Average reviews
730per listing
Listings tracked
50

04 · Newcomers

3 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
3Amazon's first-year sales bar
Average brand age
39 months

Products

Top Aquarium Plants Live products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 26, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 30% of clicks, no more. An open shelf where new products get seen.

£0£9K£19K£28K£38K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 falling

Sellers

9

Est. top-5 brand share

92%

Top 20: 100%

Est. top-5 click share

30%

Top 20: 71%

Open market

5%

  • k2aqua58%
  • PondPlantsUK15%
  • Biotope Aquatics Ltd11%
  • DK Aquatics5%
  • Party In My Plants3%
  • QUOZUO3%
  • Open — no brand owns it (4 brands, 5%)

Demand

Aquarium Plants Live search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb · busiest ÷ quietest = 1.7×

Search terms

Top Aquarium Plants Live search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • aquarium plants live241K/yr
  • aquarium plants86K/yr
  • fish tank plants72K/yr
  • live aquarium plants76K/yr
  • fish tank plants live57K/yr
  • java moss46K/yr
  • aquatic plants29K/yr
  • live plants for fish tank33K/yr
  • moss balls32K/yr
  • live fish tank plants20K/yr

Reviews and returns

What reviews say buyers love and hate about Aquarium Plants Live

We read the reviews and the return reasons for every product selling here.

41%of positive reviews mention “Plant Growth”
29%of negative reviews mention “Size-Overall”
0.1%of orders come back
“Not LARGE”
A buyer, on “Size-Overall”29% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Aquarium Plants Live questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data