Aquaphor Water Filter Cartridges
FailThe top 5 brands take 100% of clicks, so Aquaphor Water Filter Cartridges is a Fail.
- Flapen Score
- 36 / 100Ranks 5,242 of 5,777 Home & Garden niches · −15 vs the category median of 5136
- Market size
- £80K/yr75K searches / yr
- 90-day growth
- -7.3%search demand this quarter
- Competition
- 86%top-5 click share · 3 brands · 13 sellers
Flapen Score
Aquaphor Water Filter Cartridges against its category
The dotted line is the Home & Garden average. Past it, Aquaphor Water Filter Cartridges is stronger. Inside it, weaker.
Market
The Aquaphor Water Filter Cartridges market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Aquaphor Water Filter Cartridges 75K times last year and spent an estimated £80K. All 3 brands take every click. Flapen scores it 36 out of 100, a Fail.
01 · Demand
9.4% of searches ended in a purchase last week.
Shoppers searched for this 75K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 9.4% of those searches ended in a purchase. Searches in the last 90 days moved -7.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £80K a year.
- Searches, last 12 months
- 75K
- Growth, 90 days vs prior 90
- -7.3%
- Conversion, latest week
- 9.4%
- Market size, estimated
- £80Ka year
- Peak month
- January1.4× the quietest month
- Top search term
- aquaphor water filter cartridges28K searches a year
02 · Price
A sale here is worth £11.39.
Listings sell for £11.39 on average, from £8.02 to £20.97. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 500 to 750 of them. At £11.39 that is £6K to £9K a year per listing.
- Average price
- £11.39under the $15 to $100 sweet spot
- Price range
- £8.02–£20.97
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 500–750
- Revenue per listing a year
- £6K–£9K
- Returns
- 0.8%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #21 within Water Coolers, Filters & Cartridges. It carries 3,153 reviews at 4.54 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #21in Water Coolers, Filters & Cartridges
- Average rating
- 4.54 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 3,153per listing
- Listings tracked
- 11
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 46 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 46 months
Products
Top Aquaphor Water Filter Cartridges products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
AQUAPHOR Maxfor+ Water Filter Cartridges 6Pack-Up to 250L Filtered Water
- Price
- £15.10
- Rating
- 4.6/5
- Reviews
- 4,741
- Age
- 6y ago

AQUAPHOR Maxfor+ Water Filter Cartridges 3Pack- Up to 250L Filtered Water
- Price
- £9.51
- Rating
- 4.6/5
- Reviews
- 4,741
- Age
- 6y ago

AQUAPHOR Maxfor+ Mg Water Filter Cartridges 3Pack with Added Magnesium
- Price
- £11.48
- Rating
- 4.6/5
- Reviews
- 782
- Age
- 6y ago

Water Filter Cartridges Classic Replacement Compatible with Brita Maxtra+ Plus & Maxtra Pro All-in-1 Fits Brita Marella Jug & Kettle Reduces Impurities Chlorine PFAS
- Price
- £10.38
- Rating
- 4.3/5
- Reviews
- 2,226
- Age
- 1y ago

AQUAEFFECT MAX+ Water Filter Cartridges 6 Pack I Up to 150L Filtered Water
- Price
- £10.96
- Rating
- 4.5/5
- Reviews
- 4,367
- Age
- 2y ago
Trending
90-day click momentum
AQUAPHOR Filter Cartridge A5 2 Pack 350L Clear Water 2X Longer lifespan
- Price
- £12.11
- Rating
- 4.7/5
- Reviews
- 2,297
- Age
- 6y ago

AQUAPHOR Filter Cartridge A5 Pack 3+1 350L Clear Water 2X Longer lifespan
- Price
- £20.97
- Rating
- 4.7/5
- Reviews
- 2,297
- Age
- 7y ago

AQUAEFFECT MAX+ Water Filter Cartridges 6 Pack I Up to 150L Filtered Water
- Price
- £10.96
- Rating
- 4.5/5
- Reviews
- 4,367
- Age
- 2y ago

AQUAPHOR B15 3 Pack Water Filter Cartridges up to 170L Filtered Water
- Price
- £8.02
- Rating
- 4.6/5
- Reviews
- 2,261
- Age
- 11y ago

Water Filter Cartridges Classic Replacement Compatible with Brita Maxtra+ Plus & Maxtra Pro All-in-1 Fits Brita Marella Jug & Kettle Reduces Impurities Chlorine PFAS
- Price
- £10.38
- Rating
- 4.3/5
- Reviews
- 2,226
- Age
- 1y ago
Newest
by launch date
Water Filter Cartridges Classic Replacement Compatible with Brita Maxtra+ Plus & Maxtra Pro All-in-1 Fits Brita Marella Jug & Kettle Reduces Impurities Chlorine PFAS
- Price
- £10.38
- Rating
- 4.3/5
- Reviews
- 2,226
- Age
- 1y ago

AQUAEFFECT MAX+ Water Filter Cartridges 6 Pack I Up to 150L Filtered Water
- Price
- £10.96
- Rating
- 4.5/5
- Reviews
- 4,367
- Age
- 2y ago

AQUAEFFECT MAX+ Water Filter Cartridges 3 Pack I Up to 150L Filtered Water
- Price
- £8.03
- Rating
- 4.5/5
- Reviews
- 4,367
- Age
- 2y ago

AQUAPHOR Water Filter Jug Compact Grey 2.4L with 1 x Maxfor+ Cartridge
- Price
- £8.22
- Rating
- 4.4/5
- Reviews
- 6,207
- Age
- 4y ago

AQUAPHOR City Bottle Filter 2Pack- Filters Chlorine & Impurities 150L
- Price
- £10.50
- Rating
- 4.4/5
- Reviews
- 400
- Age
- 4y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 86% of clicks. A locked shelf that new listings rarely crack.
Brands
3 falling
Sellers
13
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
86%
Top 20: 100%
Open market
0%
- AQUAPHOR87%
- AQUAEFFECT7%
- Mutital5%
Demand
Aquaphor Water Filter Cartridges search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4×
Search terms
Top Aquaphor Water Filter Cartridges search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- aquaphor water filter cartridges28K/yr
- aquaphor water filter18K/yr
- aquaphor filter8K/yr
- aquaphor filter cartridges6K/yr
- maxfor water filter cartridges4K/yr
- aquaphor water filters3K/yr
- aquaphor filters3K/yr
- maxfor+ filter4K/yr
Reviews and returns
What reviews say buyers love and hate about Aquaphor Water Filter Cartridges
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
The water filter is broken
Filters do not work
Doesn't do much filtering of the water
Tight fit not impressed
No fit for purpose
should have got larger size though
Doesn't work
Straight up don't work
Not working at all
much cheaper will be buying more
Cheaper than in the shops
I know theyre more expensive
Cheap and rubbish
Bad quality
Absolute crap
Love
A good everyday filter
Excellent filters
Good water filters
Excellent value for money
Good for price
Great value too
Just as good as branded
Excellent product
No complaints
Fit my bottles
Fit perfect
Nice size for one
As described
exactly what i wanted
it does the job
Return
0.8% Return rate 46% Fixable by listing
Tight fit not impressed
No fit for purpose
should have got larger size though
The water filter is broken
Filters do not work
Doesn't do much filtering of the water
Not compatible with Brita marella
NOT COMPATIBLE WITH BRITA OR ANY BRAND
Be aware - not Maxtra Plus compatible
Doesn't work
Straight up don't work
Not working at all
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Aquaphor Water Filter Cartridges questions
Answered from the same tracked data.









