Ant Powder
MaybeSearch demand grew +395.8% this quarter. But prices span $3.17–$13.12, mostly outside the sweet spot, so Ant Powder is a Maybe.
- Flapen Score
- 60 / 100Top 18% of 5,777 Home & Garden niches · +9 vs the category median of 5160
- Market size
- £451K/yr335K searches / yr
- 90-day growth
- +395.8%search demand this quarter
- Competition
- 74%top-5 click share · 13 brands · 98 sellers
Flapen Score
Ant Powder against its category
The dotted line is the Home & Garden average. Past it, Ant Powder is stronger. Inside it, weaker.
Market
The Ant Powder market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Ant Powder 335K times last year and spent an estimated £451K. The top 5 brands take 81% of clicks. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 60 out of 100, a Maybe.
01 · Demand
19.4% of searches ended in a purchase last week.
Shoppers searched for this 335K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 19.4% of those searches ended in a purchase. Searches in the last 90 days moved +395.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £451K a year.
- Searches, last 12 months
- 335K
- Growth, 90 days vs prior 90
- +395.8%
- Conversion, latest week
- 19.4%
- Market size, estimated
- £451Ka year
- Peak month
- July139.7× the quietest month
- Top search term
- ant powder216K searches a year
02 · Price
A sale here is worth £6.92.
Listings sell for £6.92 on average, from £3.17 to £13.12. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 4,000 to 5,000 of them. At £6.92 that is £28K to £35K a year per listing.
- Average price
- £6.92under the $15 to $100 sweet spot
- Price range
- £3.17–£13.12
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 80K–100K
- Units per listing a year
- 4,000–5,000
- Revenue per listing a year
- £28K–£35K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
71% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #35 within Plant Protection & Pest Control. It carries 2,114 reviews at 4.39 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 71%
- Prime listings
- 88%
- Out of stock, average day
- 2.1%
- Average rank
- #35in Plant Protection & Pest Control
- Average rating
- 4.39 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,114per listing
- Listings tracked
- 17
04 · Newcomers
Amazon counts 1 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 49 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 49 months
Products
Top Ant Powder products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
NOPE! Ant Killer Powder 500g for Indoor and Outdoor | Targeted Ant Nest Killer Bait for Mess-Free Elimination | Micro-Encapsulated Delayed-Action Blue Bait Targets Every Stage of Ant Lifecycle
- Price
- £6.81
- Rating
- 4.4/5
- Reviews
- 2,301
- Age
- 2y ago
Zero In Ant Killer Powder 450g Ready-to-Use Fast-Acting Ant & Nest Control Permethrin Powder for Indoor & Outdoor Use Precise Crack & Crevice Application
- Price
- £3.30
- Rating
- 4.4/5
- Reviews
- 8,530
- Age
- 12y ago
Quebec Ant Killer Powder 500g Powerful Crawling Insect Killer Dust Kills Ants Cockroaches Woodlice & Earwigs Indoor & Outdoor Pest Control
- Price
- £8.53
- Rating
- 4.4/5
- Reviews
- 856
- Age
- 3y ago
Pestshield 3 x Ant Killer Powder
- Price
- £4.92
- Rating
- 4.4/5
- Reviews
- 2,809
- Age
- 4y ago
Ant Killer Powder 2 Pack - Outdoor & Indoor Ant Repellent Powder | Perfect for Driveways Homes Gardens | Kills Cockroaches Crawling Insects | Effective Ant Treatment W/Ant Bait Trap Stations
- Price
- £7.17
- Rating
- 4.3/5
- Reviews
- 135
- Age
- 3y ago
Trending
90-day click momentum
Ant Killer Powder 300g for Indoor and Outdoor | Targeted Ant Nest Killer Bait for Mess-Free Elimination | Micro-Encapsulated Delayed-Action White Bait Targets Every Stage of Ant Life Cycle.
- Price
- £6.21
- Rating
- 4.5/5
- Reviews
- 42
- Age
- 2mo ago
Zero In Ant Killer Outdoor Powder-Ready-to-Use Permethrin Insecticidal Ant Powder for Ants Cockroaches Earwigs & More-Covers 45m for Indoor & Outdoor Use-Kills Pests on Contact 450g Multi Packs X2
- Price
- £7.61
- Rating
- 4.4/5
- Reviews
- 8,530
- Age
- 5y ago
Nippon Ant Killer Powder 400g
- Price
- £5.25
- Rating
- 4.4/5
- Reviews
- 1,273
- Age
- 8y ago
Doff Ant & Crawling Insect Powder 400g Indoor & Outdoor Treatment for Ants Cockroaches Woodlice & Earwigs Home & Garden Use
- Price
- £6.15
- Rating
- 4.5/5
- Reviews
- 7
- Age
- 4mo ago
Nippon Ant Killer Powder 500g Long-Lasting Insecticide for Ant Nests Crawling Insects and Wasp Control Indoor and Outdoor Use
- Price
- £9.99
- Rating
- 4.6/5
- Reviews
- 45
- Age
- 1y ago
Newest
by launch dateAnt Killer Powder 300g for Indoor and Outdoor | Targeted Ant Nest Killer Bait for Mess-Free Elimination | Micro-Encapsulated Delayed-Action White Bait Targets Every Stage of Ant Life Cycle.
- Price
- £6.21
- Rating
- 4.5/5
- Reviews
- 42
- Age
- 2mo ago
Doff Ant & Crawling Insect Powder 400g Indoor & Outdoor Treatment for Ants Cockroaches Woodlice & Earwigs Home & Garden Use
- Price
- £6.15
- Rating
- 4.5/5
- Reviews
- 7
- Age
- 4mo ago
Nippon Ant Killer Powder 500g Long-Lasting Insecticide for Ant Nests Crawling Insects and Wasp Control Indoor and Outdoor Use
- Price
- £9.99
- Rating
- 4.6/5
- Reviews
- 45
- Age
- 1y ago
Ant Killer Spray 500ml - Indoor & Outdoor Use - Fast-Acting Residue-Free Pet & Child Friendly Pest Control
- Price
- £12.82
- Rating
- 4.6/5
- Reviews
- 368
- Age
- 1y ago
Zero In Ant Killer Powder 150g Puffer-Nozzle Treatment of Ants Woodlice Cockroaches Earwigs and Other Bugs Home & Garden Ready-To-Use Fast Acting Formula
- Price
- £3.48
- Rating
- 4.4/5
- Reviews
- 81
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 74% of clicks. A locked shelf that new listings rarely crack.
Brands
13 rising
Sellers
98
Top-5 brand share
81%
Top 20: 100%
Top-5 click share
74%
Top 20: 100%
Open market
15%
- NOPE!25%
- Zero In23%
- Quebec17%
- Pestshield10%
- JKG5%
- Vitax Ltd5%
- Open — no brand owns it (7 brands, 15%)
Demand
Ant Powder search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 139.7×
Search terms
Top Ant Powder search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- ant powder216K/yr
- ant powder outdoor39K/yr
- ant killer powder29K/yr
- ant powder indoor22K/yr
- ant powder pet friendly21K/yr
- ant powder indoor and outdoor pet friendly4K/yr
- any powder4K/yr
Reviews and returns
What reviews say buyers love and hate about Ant Powder
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
still got ants
Ant baits dont work
it doesn't work for ants
Did not work
Not effective
Not working very well
Expensive you can buy a lot cheaper elsewhere
a bit expensive
A bit pricey
The ant station was leaking
Arrived completely leaking
Leaked everywhere
quality control of product seems poor
Bottle very cheaply made
Poor quality
Love
It killed the ants
No more ants
The ants were gone
As described
Does what it says
Seems to work
Good product Good quality quick delivery recommend you buy from this website thank you
Excellent seller, product was as expected
Excellent Product
It works ok
Effective
Works perfectly
Easy to use
easy to open
The container is very easy to use too
Return
0.1% Return rate 11% Fixable by listing
The ant station was leaking
Arrived completely leaking
Leaked everywhere
Did not work
Not effective
Not working very well
Does not work as advertised
the photo is not one of my house opps
Misleading
still got ants
Ant baits dont work
it doesn't work for ants
Expensive you can buy a lot cheaper elsewhere
a bit expensive
A bit pricey
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Ant Powder questions
Answered from the same tracked data.