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Anova Sous Vide

brand-locked demand (top 5 brands take 99% of clicks) — Anova Sous Vide doesn't clear our bar today.

Flapen Score

30
Skip it
Market size 6Growth 16Conversion 21Competition 28Returns 70Price range 48Avg price 79Brand share 3Review moat 36Quality gap 53
This niche Category average

Is Anova Sous Vide profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Anova Sous Vide is a £25K/yr Amazon United Kingdom market (16K searches/yr). The top 5 brands hold 99% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 30/100.

Anova Sous Vide: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -18.2% over the last 90 days and 1.7% of searches end in a purchase.

£25K

revenue / yr

Units sold / yr250
Search volume / yr-18.2%16K
Conversion rate1.7%
Avg price£88.85

Who owns the niche?

The top 5 brands hold 99% of demand, so 1% of the market is open.

1%

open market share

Brands · sellers6 · 18
Top-5 product click share68%
Open market1%
Avg brand age41 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 14 products

Sponsored placement36%
New entrants (1y)0· 0 succeeded
Avg rating4.4★
Avg reviews2,897

Top Anova Sous Vide products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.

£0£2K£5K£7K£10K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 rising

Sellers

18

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

0%

  • Anova68%
  • anova11%
  • Wancle9%
  • SousVideTools7%
  • Inkbird3%
  • Karinear1%
  • Open — no brand owns it (0%)

Anova Sous Vide demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume16KCVR1.7%Products14Brands6Top 5 Brands99%OOS Rate8.1%Rating4.4★Reviews2,897Avg BSR#303
700500Prime Day '25Spike '25Black Friday '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 3.0×

What reviews say buyers love and hate about Anova Sous Vide

What buyers mention most, as a share of all reviews.

What buyers love

79% of reviews
Ease Of Use17%

Easy to use

Value For Money14%

Great piece of kit at a great price

Quality-Overall12%

Good product

Cooking Experience11%

Restaurant quality cooking at home

Advertised Vs Actual Product8%

Does the job - very well

What buyers complain about

94% of reviews
Durability29%

broke after 1 month

Connectivity-Overall13%

Useless doesn't connect always disconnecting just connected

Temperature Control13%

The temp and time controls are a bit laborious

Touch/Button Controls13%

it stopped responding to the top control panel

Compatibility-Overall13%

Plug does not fit any UK sockets

Anova Sous Vide return rate & reasons

Why buyers send it back, as a share of all return requests.

2.2%

Return rate

19%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Compatibility-Overall
22%
2Heating
14%
3Size-Overall
14%
4Functionality-Overall
13%
5Durability
8%

Common Anova Sous Vide questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Anova Sous Vide 30/100 on Amazon United Kingdom — Skip it. The niche generates £25K/yr across 14 tracked products. Search demand moved -18.2% over the last 90 days.
Search demand for Anova Sous Vide on Amazon United Kingdom peaks in Jan–Nov–Dec, where the busiest month runs 3.0× the quietest.