air fan
Worth a lookShows demand growing >1,000% this quarter, but a small market ($0/yr) keeps it on the watch list.
Growth
Incredible>1,000%90-day search growth — must beat 0% to launch
Quality gap
Incredible4.0★avg incumbent rating — lower means beatable quality
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Review moat
Great476.25avg incumbent reviews — the moat a new listing must climb
Avg price
Okay£182.25avg listing price — sweet spot $15–$100
Competition
Okay60%top-5 click share — leaders hold, buyers still browse
Brand share
Okay90%top-5 brand share — brands hold most of the demand
Price range
Bad£25.83–£381.23cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad£0£0/yr · 37K searches
Conversion
Bad0.0%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United Kingdom niche tracking, air fan is a £0/yr Amazon United Kingdom market (37K searches/yr). The top 5 brands hold 90% of demand. Demand peaks in May–Jun–Jul. Verdict: Worth a look — 50/100.
Data updated Jul 28, 2026 · scored weekly · How we score niches
air fan market data
- Units sold / yr
- 250–500
- avg 0–100/product
- Revenue / yr
- £46K–£91K
- units × avg price
- Conversion rate
- 0.0%
- Avg BSR
- #71
- Page quality
- 0%
- Prime
- 40%
- Sponsored
- 90%
- Out of stock
- 31.8%
- Avg brand age
- 25 months
- Avg seller age
- 187 days
Competition & brand share
The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.Brands
9 rising
Sellers
26
Top-5 brand share
90%
Top 20: 97%
Top-5 click share
60%
Top 20: 100%
Open market
7%
- Igenix62%
- EUHOMY15%
- Midea5%
- SereneLife5%
- --3%
- KOMORE2%
- Open — no brand owns it (3 brands, 7%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — >1,000% search growth over the last 90 days.Peak months: May, Jun, Jul · busiest ÷ quietest = 211.3×
Top air fan products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 20 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Igenix IG9703 Portable Air Cooler with Remote Control and LED Display 3 Fan Speeds with Oscillation Function 7 Hour Timer and 6 Litre Water Tank for Home or Office Use White
Igenix£63.774.1★1,892 rev
Air Conditioning Unit - Portable Air Conditioner 9000 BTU 4-in-1 Energy Efficient Cooling & Dehumidifier Quiet Operation Digital Display Window Kit 24-Hour Timer Covers Up to 215 sq.ft (20)
EUHOMY£247.493.9★822 rev
Igenix 9000BTU 3-in-1 Portable Smart Air Conditioner with Amazon Alexa Control via Smart Home App Cooling & Dehumidifying Functions
Igenix£230.814.1★54 rev
Igenix 9000 BTU 4-in-1 Portable Air Conditioner Cooling Fan Dehumidifier & Heating Functions 24 Hour Timer Remote Control & Window Venting Kit Included
Igenix£255.774.3★29 rev
Igenix IG9706 Evaporative Air Cooler with Remote Control and LED Display 3 Fan Speeds with Oscillation Function 7 Hour Timer and 5 Litre Water Tank for Home or Office Use White
Igenix£69.014.2★73 rev
Newest
by launch date
Evaporative Air Cooler3-in-1 with Remote Control Portable Air Conditioning Fan 3 Speeds 7.5H Timer 15L Water Tank4 ice trays with Wheel for Home Office
Viugpol£74.575 rev
Evaporative Air Cooler 15L Evaporative Cooling Fan with Remote & 2 Ice Packs 3-in-1 Hoseless Room Cooler with 3 Speeds 7.5H Timer & 120 Oscillation Portable Room Cooler For Office Bedroom
RIKASM£100.406 rev
KOMORE 12000 BTU Air Conditioner 5-in-1 Air Conditioning Unit with Auto Cooling 3 Fan Speeds Dehumidifier Sleep Mode 24H Digital Display App WIFI & Remote Control Window Kit
KOMORE£351.5941 rev
Midea 5L Air Cooler 3 Speeds 75 Oscillation 7H Timer Low Noise
Midea£80.41139 rev
Midea 7L Air Cooler Ultra Quiet 6 Speeds 5 Modes 12H Timer
Midea£89.65141 rev
Trending
90-day click momentumEvaporative Air Cooler3-in-1 with Remote Control Portable Air Conditioning Fan 3 Speeds 7.5H Timer 15L Water Tank4 ice trays with Wheel for Home Office
Viugpol£74.573.4★
KOMORE 12000 BTU Air Conditioner 5-in-1 Air Conditioning Unit with Auto Cooling 3 Fan Speeds Dehumidifier Sleep Mode 24H Digital Display App WIFI & Remote Control Window Kit
KOMORE£351.593.1★
SereneLife Portable Air Conditioner 7000 BTU Air Conditioning Unit 3 in 1 Portable AC with Dehumidifier Self Evaporative System Window Kit for Bedroom Home Office
SereneLife£193.434.1★
Evaporative Air Cooler 15L Evaporative Cooling Fan with Remote & 2 Ice Packs 3-in-1 Hoseless Room Cooler with 3 Speeds 7.5H Timer & 120 Oscillation Portable Room Cooler For Office Bedroom
RIKASM£100.402.8★
Air Conditioning Unit - Portable Air Conditioner 7000 BTU with Remote Control 4-in-1-Cooling 24H Timer Dehumidifier & Sleep Mode AC Aircon with Digital Display Window Kit | Covers 215 sq.ft
EUHOMY£201.193.9★
What buyers say about air fan
What buyers praise and complain about, mined from review topics.What buyers love
“Well worth it”
“Excellent unit”
“Easy to use”
“not too noisy”
“Has worked brilliantly during heatwaves”
“Really does work”
“Base is sturdy too”
“It works exactly as it should”
“My husband easily assembled it when it arrived”
“This fitted my requirement perfectly”
What buyers complain about
“It is very noisy”
“So very expensive”
“Absolutely terrible product”
“its a bit slow to reduce temperature”
“it falls apart”
“Small”
“It doesn't work very well”
“also bulky”
“instructions are rubbish”
“Not what I expected”
Top return reasons
Common questions
- Is air fan profitable to sell on Amazon United Kingdom?
- The niche generates £0/yr across 20 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is >1,000%. Flapen's verdict: Worth a look (50/100).
- How competitive is the air fan niche?
- 9 brands and 26 sellers compete. The top 5 products take 60% of clicks and top 5 brands hold 90% of demand.
- What do buyers complain about in air fan?
- Top complaints mined from reviews: Noise Level, Value For Money, Quality-Overall. The return rate is 0.9%.
- When does demand for air fan peak?
- Demand peaks in May–Jun–Jul; the busiest month runs 211.3× the quietest.
- What does it cost to enter the air fan niche?
- Listings span £25.83–£381.23; the average listing price is £182.25 (sweet spot $15–$100). The average incumbent carries 476 reviews — the moat a new listing must climb.