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Air Conditioning Portable Unit 12000 Btu

Pass

Air Conditioning Portable Unit 12000 Btu scores 66 out of 100, a Pass. Shoppers spend $203K a year here, search demand grew >1,000% this quarter, and returns run at 0.6% of orders.

Flapen Score
66
66 / 100
Top 8% of 5,777 Home & Garden niches · +15 vs the category median of 51
Market size
£203K/yr62K searches / yr
90-day growth
>1,000%search demand this quarter
Competition
36%top-5 click share · 35 brands · 163 sellers

Flapen Score

Air Conditioning Portable Unit 12000 Btu against its category

The dotted line is the Home & Garden average. Past it, Air Conditioning Portable Unit 12000 Btu is stronger. Inside it, weaker.

66Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Air Conditioning Portable Unit 12000 Btu market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Air Conditioning Portable Unit 12000 Btu 62K times last year and spent an estimated £203K. The top 5 brands take 60% of clicks. Flapen scores it 66 out of 100, a Pass.

01 · Demand

0.8% of searches ended in a purchase last week.

Shoppers searched for this 62K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.8% of those searches ended in a purchase. Searches in the last 90 days moved >1,000% against the 90 days before. Searches, conversion and average price together put the market at an estimated £203K a year.

Searches, last 12 months
62K
Growth, 90 days vs prior 90
>1,000%
Conversion, latest week
0.8%
Market size, estimated
£203Ka year
Top search term
air conditioning portable unit 12000 btu24K searches a year

02 · Price

A sale here is worth £408.73.

Listings sell for £408.73 on average, from £112.19 to £1260.05. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At £408.73 that is £0 to £41K a year per listing.

Average price
£408.73above the $15 to $100 sweet spot
Price range
£112.19–£1260.05
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
£0–£41K
Returns
0.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

68% of listings pay for placement with sponsored ads. 39% ship with Prime. On an average day, 47.1% of listings are out of stock. The average listing ranks #177 within Heating, Cooling & Air Quality. It carries 94 reviews at 3.86 stars, so a new listing needs social proof before a better product.

Sponsored listings
68%
Prime listings
39%
Out of stock, average day
47.1%
Average rank
#177in Heating, Cooling & Air Quality
Average rating
3.86 starsAmazon United Kingdom average 4.36 stars
Average reviews
94per listing
Listings tracked
62

04 · Newcomers

Amazon counts 31 of last year's 40 launches as successful.

40 products launched here in the last 12 months. Amazon counts 31 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
40
Successful launches
31Amazon's first-year sales bar
Average brand age
22 months

Products

Top Air Conditioning Portable Unit 12000 Btu products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 36% of clicks. An open shelf where new products get seen.

£0£6K£12K£18K£24K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

Brands

35 rising

Sellers

163

Top-5 brand share

60%

Top 20: 90%

Top-5 click share

36%

Top 20: 66%

Open market

37%

  • SereneLife30%
  • DREO8%
  • LEENON8%
  • Generic8%
  • Pro Breeze5%
  • YLEOOB3%

Demand

Air Conditioning Portable Unit 12000 Btu search demand

Weekly searches over the year. Pick a range.

20K15KSpike '26Jun '26Jun '26Jun '26Jun '26Jul '26Jul '26Jul '26Jul '26

Search terms

Top Air Conditioning Portable Unit 12000 Btu search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • air conditioning portable unit 12000 btu24K/yr
  • air conditioner 14000 btu15K/yr
  • 18000 btu portable air conditioner15K/yr
  • 18000 btu air conditioner8K/yr

Reviews and returns

What reviews say buyers love and hate about Air Conditioning Portable Unit 12000 Btu

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Noise Level32%−0.09

VERY NOISY

Very loud

It is noisy

Value For Money8%

not for this price

more expensive

A bit pricey

Quality-Overall4%+1.76

the cheap quality

Poor quality

Poor quality control

Size-Overall4%

Big

too short

the incorrect-sized fitting included in the box

Weight Heavy3%+0.15

Very heavy

Heavier than expected

Heavy to move around

Love

Quality-Overall17%+1.76

quality wise it's solid

The same hose is good quality

Excellent product

Noise Level11%−0.09

not too noisy

not too noisy

Noise level is great

Value For Money11%

Excellent value for money

Definitely worth the price

Good product for the price

Assembly/Installation6%+0.76

Easy set up

Easy to install

I also like how easy it is to move around and set up

Ease Of Use4%+0.30

Very easy to use

Easy to use via app or remote control

Easy to operate

Return

0.6% Return rate 15% Fixable by listing

Noise Level30%▁▁▄█▆▅

VERY NOISY

Very loud

It is noisy

Functionality-Overall14%▁▁▁▃▅█

Unable to get it to perform advertised function

Did not work

It doesn't work very well

Defective Material/Parts11%▁█▄▂▃▄
Size-Overall9%▁▁▆█▄▃

Big

too short

the incorrect-sized fitting included in the box

Compatibility-Overall4%▁▁█▆▃▃

FAQ

Common Air Conditioning Portable Unit 12000 Btu questions

Answered from the same tracked data.