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Air Conditioning Portable Unit 12000 Btu

Pass

Air Conditioning Portable Unit 12000 Btu scores 66 out of 100, a Pass. Shoppers spend an estimated $203K a year here, search demand grew >1,000% this quarter, and an estimated 0.6% of orders come back.

Flapen Score
66
66 / 100
Top 8% of 5,777 Home & Garden niches · +15 vs the category median of 51
Market size
£203K/yr62K searches / yr
90-day growth
>1,000%search demand this quarter
Competition
36%top-5 click share · 35 brands · 163 sellers

Flapen Score

Air Conditioning Portable Unit 12000 Btu against its category

The dotted line is the Home & Garden average. Past it, Air Conditioning Portable Unit 12000 Btu is stronger. Inside it, weaker.

66Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Air Conditioning Portable Unit 12000 Btu market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Air Conditioning Portable Unit 12000 Btu 62K times last year and spent an estimated £203K. The top 5 brands take 60% of clicks. Flapen scores it 66 out of 100, a Pass.

01 · Demand

An estimated 0.8% of those searches ended in a purchase.

Shoppers searched for this 62K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved >1,000% against the 90 days before. Searches, conversion and average price together put the market at an estimated £203K a year.

Searches, last 12 months
62K
Growth, 90 days vs prior 90
>1,000%
Conversion, latest week
0.8%
Market size, estimated
£203Ka year
Top search term
air conditioning portable unit 12000 btu24K searches a year

02 · Price

A sale here is worth £408.73.

Listings sell for £408.73 on average, from £112.19 to £1260.05. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At £408.73 that is £0 to £41K a year per listing.

Average price
£408.73above the $15 to $100 sweet spot
Price range
£112.19–£1260.05
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
£0–£41K
Returns
0.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

68% of listings pay for placement with sponsored ads. 39% ship with Prime. On an average day, 47.1% of listings are out of stock. The average listing ranks #177 within Heating, Cooling & Air Quality. It carries 94 reviews at 3.86 stars, so a new listing needs social proof before a better product.

Sponsored listings
68%
Prime listings
39%
Out of stock, average day
47.1%
Average rank
#177in Heating, Cooling & Air Quality
Average rating
3.86 starsAmazon United Kingdom average 4.36 stars
Average reviews
94per listing
Listings tracked
62

04 · Newcomers

31 of last year's 40 launches cleared the first-year sales bar.

40 products launched here in the last 12 months. 31 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
40
Successful launches
31Amazon's first-year sales bar
Average brand age
22 months

Products

Top Air Conditioning Portable Unit 12000 Btu products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 28, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 36% of clicks, no more. An open shelf where new products get seen.

£0£6K£12K£18K£24K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

Brands

35 rising

Sellers

163

Est. top-5 brand share

60%

Top 20: 90%

Est. top-5 click share

36%

Top 20: 66%

Open market

37%

  • SereneLife30%
  • DREO8%
  • LEENON8%
  • Generic8%
  • Pro Breeze5%
  • YLEOOB3%

Demand

Air Conditioning Portable Unit 12000 Btu search demand

Weekly searches over the year. Pick a range.

20K15KSpike '26Jun '26Jun '26Jun '26Jun '26Jul '26Jul '26Jul '26Jul '26

Search terms

Top Air Conditioning Portable Unit 12000 Btu search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • air conditioning portable unit 12000 btu24K/yr
  • air conditioner 14000 btu15K/yr
  • 18000 btu portable air conditioner15K/yr
  • 18000 btu air conditioner8K/yr

Reviews and returns

What reviews say buyers love and hate about Air Conditioning Portable Unit 12000 Btu

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Quality-Overall”
32%of negative reviews mention “Noise Level”
0.6%of orders come back
“VERY NOISY”
A buyer, on “Noise Level”32% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Air Conditioning Portable Unit 12000 Btu questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data